Rascasse Audience Intelligence

Radio Westfalica Audience in Germany

A data profile of the people who buy, follow and care about Radio Westfalica in Germany — modelled from more than twelve digital signal sources. Radio Westfalica has an estimated audience of 715,834 people in Germany.

The average Radio Westfalica fan in Germany is 42.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern.

Top brand affinities include Nature, Tagesschau, Breaking news, with strongest over-indexing on Nature (2.27× the country average).

Demographically, the Radio Westfalica audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Community Orientation, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Radio Westfalica fan in Germany is balanced, around 42.7 years old, with strong Community Orientation tendencies and a notable affinity for Nature.

Category: Music & Radio · Type: Radio Station

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Radio Westfalica profile in Germany.

Audience size
716K
in Germany
Gender
52.7%
47.3% male
Age
42.7
average years
Country rank
#8686
Radio Station in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Radio Westfalica fans

52.7% are female, 47.3% are male, average age 42.7.

Fig. 02

Gender split

52.7%
Female
47.3%
Male
Demographic split for Radio Westfalica audience in Germany
MetricValue
Female52.7%
Male47.3%
Average age42.7
Estimated audience size715,834
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Radio Westfalica audience in Germany
Age bracketShare%
16-1912%
20-2916%
30-3921%
40-4925%
50+26%
Fig. 04

Worldwide distribution

99.1%

of the worldwide Radio Westfalica audience comes from Germany.

Worldwide audience distribution share by country for Radio Westfalica
CountryShare
Germany99.1%
Spain0.1%
Denmark0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Radio Westfalica audience in Germany is strongest.

Fig. 05

Top regions by affinity

Radio Westfalica fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~500K9.93×
02Niedersachsen~200K3.32×
03Hamburg~10K0.72×
04Saarland~6K0.72×
05Bremen~4K0.59×
06Thüringen~10K0.54×
07Sachsen-Anhalt~10K0.52×
08Schleswig-Holstein~10K0.50×
09Brandenburg~10K0.46×
10Mecklenburg-Vorpommern~6K0.46×
11Sachsen~10K0.35×
12Rheinland-Pfalz~10K0.34×
13Hessen~20K0.29×
14Berlin~9K0.27×
15Baden-Württemberg~20K0.20×
16Bayern~20K0.18×
Fig. 06

Affinity by region

Affinity by region — Radio Westfalica, Germany
0.18×1.00×9.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Radio Westfalica audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Radio Westfalica audience
#·InterestCategoryAffinity×
01Carbonated waterFood & Beverages10.09×
02Fox News ChannelMovies & TV10.09×
03BlanketHome & Garden3.59×
04Breaking newsMovies & TV2.80×
05VolunteeringPolitics & Society2.62×
06TelegramInternet & Social Media2.33×
07NatureHome & Garden2.27×
08North Rhine-WestphaliaTravel & Leisure2.27×
09VacationsTravel & Leisure2.04×
10TagesschauMovies & TV1.97×
11Online newspaperNews1.94×
12TransfermarktSports1.84×
13FamilyKids & Family1.80×
14DessertsFood & Beverages1.76×
15TattoosFashion & Accessoires1.74×
16EmailTechnology & Electronics1.71×
17DüsseldorfTravel & Leisure1.68×
18KitchenHome & Garden1.59×
19German languagePolitics & Society1.55×
20Google MapsInternet & Social Media1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Radio Westfalica audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Radio Westfalica audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.39×
ExtroversionTHRILL1.34×
Need for SecurityCONSERVATISM1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Radio Westfalica audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.82×
DIY MentalityTHRILL0.84×
CreativityOPEN0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Radio Westfalica have in Germany?

Radio Westfalica has an estimated audience of 715,834 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

02

What is the gender split and age of Radio Westfalica fans?

52.7% of Radio Westfalica fans are female, 47.3% are male, with an average age of 42.7 years.

03

Which brands do Radio Westfalica fans like most?

Radio Westfalica fans show strongest brand affinity for Nature (2.27×), Tagesschau (1.97×), and Breaking news (2.8×) over the country average.

04

Where do Radio Westfalica fans live in Germany?

Radio Westfalica fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Niedersachsen (reach ~200K), and Bayern (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Radio Westfalica fans also like?

Beyond Radio Westfalica itself, the audience over-indexes on Tagesschau (1.97×), Breaking news (2.8×), Carbonated water (10.09×), and Family (1.8×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Radio Westfalica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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