Ranch Audience in Germany
Ranch has an estimated audience of 1,380,866 people in Germany. 52.1% are female, 47.9% are male, average age 39.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Gil Ofarim, Collectable, Israel, Grappling.
The average Ranch fan in Germany is 39.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Gil Ofarim, Collectable, with strongest over-indexing on Progressive rock (3.19× the country average). Demographically, the Ranch audience skews balanced with an average age of 39.8, and over-indexes on personality traits such as Pet Ownership, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Topic
Demographics of Ranch fans
| Metric | Value |
|---|---|
| Female | 52.1% |
| Male | 47.9% |
| Average age | 39.8 |
| Estimated audience size | 1,380,866 |
Audience persona
The typical Ranch fan in Germany is balanced, around 39.8 years old, with strong Pet Ownership tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 285,588 | 0.95× |
| Bayern | 249,689 | 1.12× |
| Baden-Württemberg | 201,787 | 1.07× |
| Niedersachsen | 121,206 | 0.9× |
| Hessen | 120,356 | 1.14× |
| Berlin | 74,799 | 1.21× |
| Sachsen | 72,994 | 1.08× |
| Rheinland-Pfalz | 69,199 | 1× |
| Brandenburg | 45,076 | 1.05× |
| Schleswig-Holstein | 44,868 | 0.9× |
| Thüringen | 39,019 | 1.11× |
| Sachsen-Anhalt | 32,127 | 0.9× |
| Hamburg | 29,668 | 0.95× |
| Mecklenburg-Vorpommern | 22,792 | 0.86× |
| Saarland | 15,441 | 0.91× |
| Bremen | 9,823 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.19× | Music & Radio |
| Gil Ofarim | 2.11× | Music & Radio |
| Collectable | 1.84× | Kids & Family |
| Israel | 2.02× | Travel & Leisure |
| Grappling | 1.79× | Sports |
| Škoda Kodiaq | 1.63× | Cars & Mobility |
| Natural rubber | 1.78× | Cars & Mobility |
| Figure painting (hobby) | 3.07× | Arts & Culture |
| Staycation | 2.77× | Home & Garden |
| Kodi (software) | 2.08× | Technology & Electronics |
| 3D printing | 1.55× | Technology & Electronics |
| Headhunters (film) | 3.29× | Movies & TV |
| Al Hoceïma Province | 19.71× | Travel & Leisure |
| Haute Route | 9.89× | Sports |
| Tuscany | 2.86× | Travel & Leisure |
| Tara Jarmon | 8.4× | Fashion & Accessoires |
| Building insulation | 2.39× | Home & Garden |
| Caprivi Strip | 5.37× | |
| Phil Campbell (musician) | 2.8× | Music & Radio |
| Kingdom of Judah | 4.46× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.64 |
| Patriotism | CONSERVATISM | 1.26 |
| Early Adopter Mentality | POWER | 1.23 |
| Sports Activity | POWER | 1.2 |
| Sustainability | BALANCE | 1.13 |
| Urban Lifestyle | OPEN | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.2% |
| Mexico | 5.8% |
| Brazil | 4.3% |
See Ranch audiences in other countries
More Travel & Leisure audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Ranch have in Germany?
Ranch has an estimated audience of 1,380,866 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Ranch fans?
52.1% of Ranch fans are female, 47.9% are male, with an average age of 39.8 years.
Which brands do Ranch fans like most?
Ranch fans show strongest brand affinity for Progressive rock (3.19×), Gil Ofarim (2.11×), and Collectable (1.84×) over the country average.
Where do Ranch fans live in Germany?
Ranch fans in Germany are most concentrated in Nordrhein-Westfalen (reach 285,588), Bayern (reach 249,689), and Baden-Württemberg (reach 201,787). These three regions account for the largest share of the active audience.
What other brands do Ranch fans also like?
Beyond Ranch itself, the audience over-indexes on Gil Ofarim (2.11×), Collectable (1.84×), Israel (2.02×), and Grappling (1.79×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ranch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.