Roompot Vakanties Audience in Germany
Roompot Vakanties has an estimated audience of 252,984 people in Germany. 62.2% are female, 37.8% are male, average age 46.6. Top regions: Nordrhein-Westfalen, Rheinland-Pfalz, Baden-Württemberg. Top brand affinities: Rossmann, Saving, Home Office, Knokke-Heist, Katie Piper.
The average Roompot Vakanties fan in Germany is 46.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Rheinland-Pfalz, Baden-Württemberg. Top brand affinities include Rossmann, Saving, Home Office, with strongest over-indexing on Rossmann (2.5× the country average). Demographically, the Roompot Vakanties audience skews more female with an average age of 46.6, and over-indexes on personality traits such as Indulgence, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Theme park
Demographics of Roompot Vakanties fans
| Metric | Value |
|---|---|
| Female | 62.2% |
| Male | 37.8% |
| Average age | 46.6 |
| Estimated audience size | 252,984 |
Audience persona
The typical Roompot Vakanties fan in Germany is more female, around 46.6 years old, with strong Indulgence tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 189,739 | 4.3× |
| Rheinland-Pfalz | 42,813 | 3.38× |
| Baden-Württemberg | 22,604 | 0.65× |
| Hessen | 22,363 | 1.16× |
| Niedersachsen | 20,396 | 0.83× |
| Bayern | 10,403 | 0.26× |
| Saarland | 9,840 | 3.17× |
| Schleswig-Holstein | 2,809 | 0.31× |
| Berlin | 2,328 | 0.21× |
| Hamburg | 2,050 | 0.36× |
| Sachsen | 1,937 | 0.16× |
| Thüringen | 1,763 | 0.27× |
| Brandenburg | 1,289 | 0.16× |
| Sachsen-Anhalt | 1,144 | 0.17× |
| Bremen | 966 | 0.45× |
| Mecklenburg-Vorpommern | 797 | 0.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 2.5× | Shopping |
| Saving | 3.38× | Business & Career |
| Home Office | 2.58× | Business & Career |
| Knokke-Heist | 10.67× | Travel & Leisure |
| Katie Piper | 17.53× | Movies & TV |
| Cagayan | 38.42× | Travel & Leisure |
| Boracay | 8.35× | Travel & Leisure |
| La Crosse, Wisconsin | 6.8× | Travel & Leisure |
| VfL Wolfsburg | 2× | Sports |
| CAC 40 | 1.51× | Business & Career |
| Islamism | 5.4× | Politics & Society |
| Jack White | 1.87× | Movies & TV |
| Time (magazine) | 1.77× | News |
| INFORMAZIONE LIBERA | 17.53× | Politics & Society |
| Esra Erol | 4.8× | Movies & TV |
| Buddy – The Buddy Holly Story | 3.86× | Music & Radio |
| Crawley Town F.C. | 17.53× | Sports |
| Building insulation | 3.4× | Home & Garden |
| Liberace | 4.57× | Music & Radio |
| Hawesko | 2.76× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.92 |
| Quality Awareness | PREMIUM | 1.47 |
| Family Orientation | CONSERVATISM | 1.32 |
| DIY Mentality | THRILL | 1.3 |
| Design Affinity | PREMIUM | 1.25 |
| Price Sensitivity | PREMIUM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 25.9% |
| Netherlands | 15.8% |
| United States | 13.0% |
See Roompot Vakanties audiences in other countries
More Theme park audiences in Germany
- Disneyland (4,166,597)
- Walt Disney World (3,831,555)
- Serengeti Park (3,510,016)
- Rulantica (3,282,946)
- Hackescher Markt (3,030,000)
Frequently asked questions
How many fans does Roompot Vakanties have in Germany?
Roompot Vakanties has an estimated audience of 252,984 people in Germany, concentrated in Nordrhein-Westfalen and Rheinland-Pfalz.
What is the gender split and age of Roompot Vakanties fans?
62.2% of Roompot Vakanties fans are female, 37.8% are male, with an average age of 46.6 years.
Which brands do Roompot Vakanties fans like most?
Roompot Vakanties fans show strongest brand affinity for Rossmann (2.5×), Saving (3.38×), and Home Office (2.58×) over the country average.
Where do Roompot Vakanties fans live in Germany?
Roompot Vakanties fans in Germany are most concentrated in Nordrhein-Westfalen (reach 189,739), Rheinland-Pfalz (reach 42,813), and Baden-Württemberg (reach 22,604). These three regions account for the largest share of the active audience.
What other brands do Roompot Vakanties fans also like?
Beyond Roompot Vakanties itself, the audience over-indexes on Saving (3.38×), Home Office (2.58×), Knokke-Heist (10.67×), and Katie Piper (17.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Roompot Vakanties. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.