Rascasse Audience Intelligence

Sabine Heinrich Audience in Germany

A data profile of the people who buy, follow and care about Sabine Heinrich in Germany — modelled from more than twelve digital signal sources. Sabine Heinrich has an estimated audience of 383,201 people in Germany.

#35among Motorsport in Germany#2946among Person in Germany#1145in Sports

The average Sabine Heinrich fan in Germany is 39.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Baden-Württemberg.

Top brand affinities include Tagesschau, Eurovision Song Contest, ZDF, with strongest over-indexing on Tagesschau (2.79× the country average).

Demographically, the Sabine Heinrich audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Sabine Heinrich fan in Germany is balanced, around 39.5 years old, with strong Patriotism tendencies and a notable affinity for Tagesschau.

Category: Sports · Type: Person · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sabine Heinrich profile in Germany.

Audience size
383K
in Germany
Gender
53.6%♀
46.4% male
Age
39.5
average years
Country rank
#14510
Person in Germany
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sabine Heinrich fans

53.6% are female, 46.4% are male, average age 39.5.

Fig. 02

Gender split

53.6%
Female
46.4%
Male
Demographic split for Sabine Heinrich audience in Germany
MetricValue
Female53.6%
Male46.4%
Average age39.5
Estimated audience size383,201
Fig. 03

Age distribution

Ø 39.5
average years
Age distribution of the Sabine Heinrich audience in Germany
Age bracketShare%
16-1918%
20-2921%
30-3921%
40-4922%
50+19%
Fig. 04

Worldwide distribution

95.6%

of the worldwide Sabine Heinrich audience comes from Germany.

Worldwide audience distribution share by country for Sabine Heinrich
CountryShare
Germany95.6%
Austria0.8%
Netherlands0.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sabine Heinrich audience in Germany is strongest.

Fig. 05

Top regions by affinity

Sabine Heinrich fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~300K5.30×
02Niedersachsen~40K1.06×
03Rheinland-Pfalz~20K1.01×
04Hessen~30K0.87×
05Thüringen~9K0.85×
06Saarland~4K0.79×
07Bremen~3K0.78×
08Schleswig-Holstein~10K0.75×
09Sachsen-Anhalt~8K0.74×
10Brandenburg~9K0.72×
11Sachsen~10K0.71×
12Mecklenburg-Vorpommern~5K0.70×
13Baden-Württemberg~40K0.66×
14Hamburg~6K0.62×
15Berlin~10K0.55×
16Bayern~30K0.54×
Fig. 06

Affinity by region

Affinity by region — Sabine Heinrich, Germany
0.54×1.00×5.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sabine Heinrich audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sabine Heinrich audience
#·InterestCategoryAffinity×
01Eurovision Song ContestMusic & Radio6.21×
021LIVEMusic & Radio4.65×
03SatireLiterature2.92×
04TagesschauMovies & TV2.79×
05MSNNews2.65×
06Dieter BohlenMusic & Radio2.52×
07TransfermarktSports2.48×
08ZDFMovies & TV2.45×
09Roland KaiserMusic & Radio2.42×
10Westdeutscher RundfunkMovies & TV2.11×
11DüsseldorfTravel & Leisure2.00×
12VolunteeringPolitics & Society2.00×
13RTL TelevisionMovies & TV1.96×
14Müller (company)Food & Beverages1.72×
15NatureHome & Garden1.71×
16VacationsTravel & Leisure1.69×
17North Rhine-WestphaliaTravel & Leisure1.67×
18SportschauSports1.66×
19KauflandShopping1.57×
20PoliticsPolitics & Society1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sabine Heinrich audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sabine Heinrich audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.32×
SpiritualityBALANCE1.28×
Need for SecurityCONSERVATISM1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sabine Heinrich audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.76×
Sports ActivityPOWER0.78×
Design AffinityPREMIUM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sabine Heinrich have in Germany?

Sabine Heinrich has an estimated audience of 383,201 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

02

What is the gender split and age of Sabine Heinrich fans?

53.6% of Sabine Heinrich fans are female, 46.4% are male, with an average age of 39.5 years.

03

Which brands do Sabine Heinrich fans like most?

Sabine Heinrich fans show strongest brand affinity for Tagesschau (2.79×), Eurovision Song Contest (6.21×), and ZDF (2.45×) over the country average.

04

Where do Sabine Heinrich fans live in Germany?

Sabine Heinrich fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Niedersachsen (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Sabine Heinrich fans also like?

Beyond Sabine Heinrich itself, the audience over-indexes on Eurovision Song Contest (6.21×), ZDF (2.45×), Transfermarkt (2.48×), and Nature (1.71×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Sabine Heinrich audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sabine Heinrich. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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