Sabine Heinrich Audience in Germany
Sabine Heinrich has an estimated audience of 435,332 people in Germany. 54.3% are female, 45.7% are male, average age 42.1. Top regions: Nordrhein-Westfalen, Niedersachsen, Baden-Württemberg. Top brand affinities: Home Office, Stradivarius, Progressive rock, Snow White (Fables), Israel.
The average Sabine Heinrich fan in Germany is 42.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Baden-Württemberg. Top brand affinities include Home Office, Stradivarius, Progressive rock, with strongest over-indexing on Home Office (1.6× the country average). Demographically, the Sabine Heinrich audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Pet Ownership, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Motorsport
Demographics of Sabine Heinrich fans
| Metric | Value |
|---|---|
| Female | 54.3% |
| Male | 45.7% |
| Average age | 42.1 |
| Estimated audience size | 435,332 |
Audience persona
The typical Sabine Heinrich fan in Germany is balanced, around 42.1 years old, with strong Pet Ownership tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 326,500 | 4.93× |
| Niedersachsen | 46,497 | 1.1× |
| Baden-Württemberg | 41,432 | 0.7× |
| Bayern | 40,008 | 0.57× |
| Hessen | 29,914 | 0.9× |
| Rheinland-Pfalz | 22,427 | 1.03× |
| Sachsen | 15,313 | 0.72× |
| Schleswig-Holstein | 11,510 | 0.74× |
| Berlin | 10,686 | 0.55× |
| Brandenburg | 9,274 | 0.69× |
| Thüringen | 9,155 | 0.83× |
| Sachsen-Anhalt | 7,624 | 0.68× |
| Hamburg | 5,866 | 0.6× |
| Mecklenburg-Vorpommern | 4,938 | 0.59× |
| Saarland | 3,801 | 0.71× |
| Bremen | 2,512 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 1.6× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Progressive rock | 1.7× | Music & Radio |
| Snow White (Fables) | 2.1× | Literature |
| Israel | 1.77× | Travel & Leisure |
| KLIX (AM) | 1.63× | Music & Radio |
| Home Delivery | 1.76× | Food & Beverages |
| Preacher (comics) | 3.63× | Literature |
| Volvo V60 | 2.43× | Cars & Mobility |
| Zagreb | 1.91× | Travel & Leisure |
| Esra Erol | 2.67× | Movies & TV |
| Emperor Entertainment Group | 1.6× | Business & Career |
| Solo climbing | 1.67× | Sports |
| Carrie (novel) | 2.39× | Literature |
| Oliver Kahn | 1.52× | Sports |
| Kaiju | 1.87× | Movies & TV |
| Keeper (password manager) | 1.72× | Technology & Electronics |
| Coworking | 1.61× | Business & Career |
| Chalkidiki | 1.64× | Travel & Leisure |
| Celtic mythology | 1.98× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.28 |
| Sports Activity | POWER | 1.13 |
| Patriotism | CONSERVATISM | 1.09 |
| Indulgence | JOY | 1.07 |
| Healthy Lifestyle | BALANCE | 1.06 |
| DIY Mentality | THRILL | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 95.9% |
| Austria | 0.8% |
| Switzerland | 0.6% |
See Sabine Heinrich audiences in other countries
More Motorsport audiences in Germany
- Formula One (7,925,251)
- Michael Schumacher (5,916,756)
- MotoGP (4,676,219)
- MOTO GP (INDONESIA) (3,708,110)
- MotoGP (3,706,324)
Frequently asked questions
How many fans does Sabine Heinrich have in Germany?
Sabine Heinrich has an estimated audience of 435,332 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of Sabine Heinrich fans?
54.3% of Sabine Heinrich fans are female, 45.7% are male, with an average age of 42.1 years.
Which brands do Sabine Heinrich fans like most?
Sabine Heinrich fans show strongest brand affinity for Home Office (1.6×), Stradivarius (1.97×), and Progressive rock (1.7×) over the country average.
Where do Sabine Heinrich fans live in Germany?
Sabine Heinrich fans in Germany are most concentrated in Nordrhein-Westfalen (reach 326,500), Niedersachsen (reach 46,497), and Baden-Württemberg (reach 41,432). These three regions account for the largest share of the active audience.
What other brands do Sabine Heinrich fans also like?
Beyond Sabine Heinrich itself, the audience over-indexes on Stradivarius (1.97×), Progressive rock (1.7×), Snow White (Fables) (2.1×), and Israel (1.77×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sabine Heinrich. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.