Sculpture Audience in Germany
Sculpture has an estimated audience of 1,556,990 people in Germany. 58.8% are female, 41.2% are male, average age 41.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Spiegel Online, Pets, Real property, Satire.
The average Sculpture fan in Germany is 41.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Spiegel Online, Pets, with strongest over-indexing on Tagesschau (2.54× the country average). Demographically, the Sculpture audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Sustainability, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Topic
Demographics of Sculpture fans
| Metric | Value |
|---|---|
| Female | 58.8% |
| Male | 41.2% |
| Average age | 41.0 |
| Estimated audience size | 1,556,990 |
Audience persona
The typical Sculpture fan in Germany is more female, around 41.0 years old, with strong Sustainability tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 411,311 | 1.21× |
| Bayern | 251,291 | 1× |
| Baden-Württemberg | 222,765 | 1.05× |
| Hessen | 188,561 | 1.59× |
| Niedersachsen | 156,580 | 1.04× |
| Berlin | 105,850 | 1.52× |
| Rheinland-Pfalz | 80,139 | 1.03× |
| Sachsen | 55,878 | 0.73× |
| Schleswig-Holstein | 43,788 | 0.78× |
| Brandenburg | 41,646 | 0.86× |
| Hamburg | 41,377 | 1.18× |
| Sachsen-Anhalt | 26,072 | 0.65× |
| Thüringen | 24,942 | 0.63× |
| Bremen | 19,832 | 1.49× |
| Mecklenburg-Vorpommern | 18,052 | 0.61× |
| Saarland | 12,287 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.54× | Movies & TV |
| Spiegel Online | 2.22× | News |
| Pets | 1.83× | Pets & Animals |
| Real property | 4.56× | Home & Garden |
| Satire | 4.34× | Literature |
| Do it yourself (DIY) | 2.11× | Home & Garden |
| Contemporary art | 3× | Arts & Culture |
| Harry Potter | 1.54× | Movies & TV |
| Musical instrument | 2.71× | Music & Radio |
| Transfermarkt | 2.17× | Sports |
| Art exhibition | 3.04× | Arts & Culture |
| Livemusic | 2.48× | Music & Radio |
| Museum | 2.54× | Arts & Culture |
| Fine art | 2.96× | Business & Career |
| Superman | 2.13× | Movies & TV |
| Art museum | 3.1× | Arts & Culture |
| Pet store | 2.4× | Pets & Animals |
| German television comedy | 3.87× | Movies & TV |
| Crochet | 2.74× | Home & Garden |
| Batman | 1.76× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.74 |
| DIY Mentality | THRILL | 1.59 |
| Pet Ownership | JOY | 1.54 |
| Indulgence | JOY | 1.48 |
| Sports Activity | POWER | 1.45 |
| Design Affinity | PREMIUM | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.1% |
| Italy | 4.9% |
| Japan | 4.6% |
See Sculpture audiences in other countries
More Arts & Culture audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Sculpture have in Germany?
Sculpture has an estimated audience of 1,556,990 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Sculpture fans?
58.8% of Sculpture fans are female, 41.2% are male, with an average age of 41.0 years.
Which brands do Sculpture fans like most?
Sculpture fans show strongest brand affinity for Tagesschau (2.54×), Spiegel Online (2.22×), and Pets (1.83×) over the country average.
Where do Sculpture fans live in Germany?
Sculpture fans in Germany are most concentrated in Nordrhein-Westfalen (reach 411,311), Bayern (reach 251,291), and Baden-Württemberg (reach 222,765). These three regions account for the largest share of the active audience.
What other brands do Sculpture fans also like?
Beyond Sculpture itself, the audience over-indexes on Spiegel Online (2.22×), Pets (1.83×), Real property (4.56×), and Satire (4.34×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sculpture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.