Rascasse Audience Intelligence

Seaside resort Audience in Germany

A data profile of the people who buy, follow and care about Seaside resort in Germany — modelled from more than twelve digital signal sources. Seaside resort has an estimated audience of 2,770,420 people in Germany.

#18among Travel type in Germany#67among Touchpoint in Germany#193in Travel & Leisure

The average Seaside resort fan in Germany is 42.9 years old, more female, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Music of Albania, Samsung TV, Roland Kaiser, with strongest over-indexing on Music of Albania (29.62× the country average).

Demographically, the Seaside resort audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Design Affinity, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Seaside resort fan in Germany is more female, around 42.9 years old, with strong Design Affinity tendencies and a notable affinity for Music of Albania.

Category: Travel & Leisure · Type: Touchpoint · Subtype: Travel type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Seaside resort profile in Germany.

Audience size
2.8M
in Germany
Gender
60.4%♀
39.6% male
Age
42.9
average years
Country rank
#2345
Touchpoint in Germany
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Seaside resort fans

60.4% are female, 39.6% are male, average age 42.9.

Fig. 02

Gender split

60.4%
Female
39.6%
Male
Demographic split for Seaside resort audience in Germany
MetricValue
Female60.4%
Male39.6%
Average age42.9
Estimated audience size2,770,420
Fig. 03

Age distribution

Ø 42.9
average years
Age distribution of the Seaside resort audience in Germany
Age bracketShare%
16-1912%
20-2913%
30-3921%
40-4928%
50+25%
Fig. 04

Worldwide distribution

5.2%

of the worldwide Seaside resort audience comes from Germany.

Worldwide audience distribution share by country for Seaside resort
CountryShare
United States18.0%
United Kingdom11.7%
Italy10.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Seaside resort audience in Germany is strongest.

Fig. 05

Top regions by affinity

Seaside resort fans by region: top regions in Germany
#RegionReachAffinity×
01Mecklenburg-Vorpommern~200K3.40×
02Brandenburg~100K1.70×
03Schleswig-Holstein~200K1.64×
04Bayern~600K1.38×
05Sachsen-Anhalt~80K1.13×
06Berlin~100K1.12×
07Hamburg~60K0.96×
08Thüringen~60K0.86×
09Bremen~20K0.83×
10Sachsen~100K0.82×
11Saarland~30K0.80×
12Niedersachsen~200K0.78×
13Baden-Württemberg~300K0.77×
14Hessen~100K0.60×
15Nordrhein-Westfalen~400K0.58×
16Rheinland-Pfalz~80K0.56×
Fig. 06

Affinity by region

Affinity by region — Seaside resort, Germany
0.56×1.00×3.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Seaside resort audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Seaside resort audience
#·InterestCategoryAffinity×
01Music of AlbaniaMusic & Radio29.62×
02Samsung TVTechnology & Electronics24.86×
03VarnaTravel & Leisure7.46×
04NordseeFood & Beverages3.70×
05SunExpressTravel & Leisure3.58×
06Roland KaiserMusic & Radio3.35×
07Vacation rentalTravel & Leisure3.03×
08ResortTravel & Leisure2.95×
09In aller FreundschaftMovies & TV2.82×
10Udo LindenbergMusic & Radio2.75×
11HolidayCheckTravel & Leisure2.53×
12Ernsting's familyShopping2.42×
13TchiboShopping2.38×
14Thomas GottschalkMovies & TV2.20×
15RyanairTravel & Leisure2.13×
16Schlager musicMusic & Radio2.02×
17LufthansaTravel & Leisure1.91×
18DeichmannShopping1.86×
19Helene FischerMusic & Radio1.82×
20RossmannShopping1.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Seaside resort audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Seaside resort audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.36×
TravellingTHRILL1.34×
Quality AwarenessPREMIUM1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Seaside resort audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.67×
MindfulnessBALANCE0.76×
Pet OwnershipJOY0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Seaside resort have in Germany?

Seaside resort has an estimated audience of 2,770,420 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Seaside resort fans?

60.4% of Seaside resort fans are female, 39.6% are male, with an average age of 42.9 years.

03

Which brands do Seaside resort fans like most?

Seaside resort fans show strongest brand affinity for Music of Albania (29.62×), Samsung TV (24.86×), and Roland Kaiser (3.35×) over the country average.

04

Where do Seaside resort fans live in Germany?

Seaside resort fans in Germany are most concentrated in Bayern (reach ~600K), Nordrhein-Westfalen (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Seaside resort fans also like?

Beyond Seaside resort itself, the audience over-indexes on Samsung TV (24.86×), Roland Kaiser (3.35×), Resort (2.95×), and SunExpress (3.58×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel type audiences in Germany

See Seaside resort audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Seaside resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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