Sneaky Pete Audience in Germany

Sneaky Pete has an estimated audience of 696,154 people in Germany. 61.1% are female, 38.9% are male, average age 50.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Giphy, Dairy, Flowering plant, Great Dane, Festival.

The average Sneaky Pete fan in Germany is 50.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Giphy, Dairy, Flowering plant, with strongest over-indexing on Giphy (20.28× the country average). Demographically, the Sneaky Pete audience skews more female with an average age of 50.7, and over-indexes on personality traits such as Risk Appetite, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Sneaky Pete fans

Demographic split for Sneaky Pete audience in Germany
MetricValue
Female61.1%
Male38.9%
Average age50.7
Estimated audience size696,154

Audience persona

The typical Sneaky Pete fan in Germany is more female, around 50.7 years old, with strong Risk Appetite tendencies and a notable affinity for Giphy.

Top regions in Germany

Top regions ranked by reach for Sneaky Pete in Germany
RegionReachAffinity
Nordrhein-Westfalen176,2501.16×
Bayern106,5380.95×
Baden-Württemberg89,2750.94×
Niedersachsen69,3541.03×
Hessen59,8551.13×
Berlin42,1541.35×
Rheinland-Pfalz31,8340.91×
Sachsen27,4540.8×
Schleswig-Holstein27,3861.1×
Hamburg18,8981.2×
Brandenburg18,5040.86×
Sachsen-Anhalt14,1970.79×
Thüringen12,6380.71×
Mecklenburg-Vorpommern11,1860.84×
Saarland9,0511.06×
Bremen6,9791.17×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sneaky Pete audience
BrandAffinityCategory
Giphy20.28×Technology & Electronics
Dairy3.85×Food & Beverages
Flowering plant3.07×Home & Garden
Great Dane3.54×Pets & Animals
Festival1.72×Music & Radio
Summer house3.63×Travel & Leisure
Bars1.65×Travel & Leisure
Succulent plant2.23×Home & Garden
Ballet2.06×Music & Radio
Cineplexx Cinemas9.23×Movies & TV
Bill Bailey23.64×Movies & TV
Daredevil (film)4.6×Movies & TV
Pride1.8×Politics & Society
Filmstarts2.38×Movies & TV
Baby monitor2.25×Kids & Family
Ipekyol4.04×Shopping
Boston Terrier1.71×Pets & Animals
Non-governmental organization1.59×Politics & Society
Costume1.73×Fashion & Accessoires
Ice cream1.55×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sneaky Pete audience
TraitClusterScore
Risk AppetiteTHRILL1.35
MindfulnessBALANCE0.74

Worldwide distribution

Worldwide audience distribution share by country for Sneaky Pete
CountryShare
United States43.3%
Germany17.7%
Brazil8.9%

See Sneaky Pete audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Sneaky Pete have in Germany?

Sneaky Pete has an estimated audience of 696,154 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Sneaky Pete fans?

61.1% of Sneaky Pete fans are female, 38.9% are male, with an average age of 50.7 years.

Which brands do Sneaky Pete fans like most?

Sneaky Pete fans show strongest brand affinity for Giphy (20.28×), Dairy (3.85×), and Flowering plant (3.07×) over the country average.

Where do Sneaky Pete fans live in Germany?

Sneaky Pete fans in Germany are most concentrated in Nordrhein-Westfalen (reach 176,250), Bayern (reach 106,538), and Baden-Württemberg (reach 89,275). These three regions account for the largest share of the active audience.

What other brands do Sneaky Pete fans also like?

Beyond Sneaky Pete itself, the audience over-indexes on Dairy (3.85×), Flowering plant (3.07×), Great Dane (3.54×), and Festival (1.72×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sneaky Pete. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.