Solebox Audience in Germany

Solebox has an estimated audience of 284,146 people in Germany. 56.2% are female, 43.8% are male, average age 28.9. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: 43einhalb, Pull&Bear, DefShop, KICKZ, Sellpy.
The average Solebox fan in Germany is 28.9 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include 43einhalb, Pull&Bear, DefShop, with strongest over-indexing on 43einhalb (55.9× the country average). Demographically, the Solebox audience skews more female with an average age of 28.9, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Shopping · Type: Brand · Subtype: Fashion
Demographics of Solebox fans
| Metric | Value |
|---|---|
| Female | 56.2% |
| Male | 43.8% |
| Average age | 28.9 |
| Estimated audience size | 284,146 |
Audience persona
The typical Solebox fan in Germany is more female, around 28.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for 43einhalb.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 79,065 | 1.73× |
| Nordrhein-Westfalen | 70,748 | 1.14× |
| Baden-Württemberg | 40,225 | 1.04× |
| Berlin | 32,373 | 2.55× |
| Hessen | 22,999 | 1.06× |
| Niedersachsen | 22,099 | 0.8× |
| Rheinland-Pfalz | 11,869 | 0.83× |
| Sachsen | 9,905 | 0.71× |
| Brandenburg | 8,018 | 0.91× |
| Schleswig-Holstein | 7,411 | 0.73× |
| Hamburg | 6,663 | 1.04× |
| Sachsen-Anhalt | 4,903 | 0.67× |
| Thüringen | 4,638 | 0.64× |
| Mecklenburg-Vorpommern | 3,073 | 0.57× |
| Saarland | 2,685 | 0.77× |
| Bremen | 1,997 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| 43einhalb | 55.9× | Shopping |
| Pull&Bear | 11.23× | Fashion & Accessoires |
| DefShop | 18.19× | Shopping |
| KICKZ | 27.54× | Fashion & Accessoires |
| Sellpy | 7.93× | Fashion & Accessoires |
| Borussia Dortmund | 1.93× | Sports |
| True Religion Brand Jeans | 21.86× | Fashion & Accessoires |
| Snapback (hat) | 12.72× | Fashion & Accessoires |
| Adidas Originals | 11.48× | Fashion & Accessoires |
| New Balance | 4.6× | Fashion & Accessoires |
| Vinted | 5.51× | Fashion & Accessoires |
| American Eagle Outfitters | 11.43× | Fashion & Accessoires |
| Puma | 5.88× | Fashion & Accessoires |
| JD Sports | 5.83× | Shopping |
| ASICS | 5× | Fashion & Accessoires |
| Vaditim | 36.5× | Internet & Social Media |
| Nike+ | 6.47× | Sports |
| Size? | 21.13× | Shopping |
| Stone Island | 7.15× | Fashion & Accessoires |
| Polo Ralph Lauren | 6.67× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.9 |
| Sustainability | BALANCE | 1.36 |
| Career Orientation | POWER | 1.31 |
| Design Affinity | PREMIUM | 1.31 |
| Sports Activity | POWER | 1.28 |
| Creativity | OPEN | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 38.3% |
| United States | 11.1% |
| Spain | 9.8% |
See Solebox audiences in other countries
More Fashion audiences in Germany
- Amazon.com (18,995,336)
- H&M (17,230,952)
- TK Maxx (13,331,315)
- Primark (10,232,862)
- AliExpress (9,939,464)
Frequently asked questions
How many fans does Solebox have in Germany?
Solebox has an estimated audience of 284,146 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Solebox fans?
56.2% of Solebox fans are female, 43.8% are male, with an average age of 28.9 years.
Which brands do Solebox fans like most?
Solebox fans show strongest brand affinity for 43einhalb (55.9×), Pull&Bear (11.23×), and DefShop (18.19×) over the country average.
Where do Solebox fans live in Germany?
Solebox fans in Germany are most concentrated in Bayern (reach 79,065), Nordrhein-Westfalen (reach 70,748), and Baden-Württemberg (reach 40,225). These three regions account for the largest share of the active audience.
What other brands do Solebox fans also like?
Beyond Solebox itself, the audience over-indexes on Pull&Bear (11.23×), DefShop (18.19×), KICKZ (27.54×), and Sellpy (7.93×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Solebox. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.