Sportdeutschland.TV Audience in Germany
Sportdeutschland.TV has an estimated audience of 988,643 people in Germany. 28.4% are female, 71.6% are male, average age 38.5. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: US Open (tennis), The Championships, Wimbledon, Borussia Dortmund, FC Bayern Munich, Australian Open.
The average Sportdeutschland.TV fan in Germany is 38.5 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include US Open (tennis), The Championships, Wimbledon, Borussia Dortmund, with strongest over-indexing on US Open (tennis) (17.76× the country average). Demographically, the Sportdeutschland.TV audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of Sportdeutschland.TV fans
| Metric | Value |
|---|---|
| Female | 28.4% |
| Male | 71.6% |
| Average age | 38.5 |
| Estimated audience size | 988,643 |
Audience persona
The typical Sportdeutschland.TV fan in Germany is more male, around 38.5 years old, with strong Patriotism tendencies and a notable affinity for US Open (tennis).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 210,449 | 1.35× |
| Nordrhein-Westfalen | 201,421 | 0.95× |
| Baden-Württemberg | 159,776 | 1.21× |
| Niedersachsen | 95,704 | 1.02× |
| Hessen | 78,992 | 1.07× |
| Sachsen | 70,018 | 1.47× |
| Rheinland-Pfalz | 50,511 | 1.04× |
| Schleswig-Holstein | 36,526 | 1.05× |
| Thüringen | 29,704 | 1.2× |
| Brandenburg | 27,890 | 0.93× |
| Berlin | 25,182 | 0.58× |
| Sachsen-Anhalt | 20,556 | 0.82× |
| Mecklenburg-Vorpommern | 16,572 | 0.9× |
| Hamburg | 12,320 | 0.56× |
| Saarland | 9,836 | 0.83× |
| Bremen | 8,394 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| US Open (tennis) | 17.76× | Sports |
| The Championships, Wimbledon | 13.73× | Sports |
| Borussia Dortmund | 2.7× | Sports |
| FC Bayern Munich | 2.77× | Sports |
| Australian Open | 11.57× | Sports |
| FIFA World Cup | 2.69× | Sports |
| Sportschau | 3.31× | Sports |
| UEFA Champions League | 2.7× | Sports |
| Eurosport | 7.9× | Sports |
| SV Werder Bremen | 2.87× | Sports |
| PGA Tour | 6.63× | Sports |
| Gaël Monfils | 40.81× | Sports |
| 2. Bundesliga | 3.01× | Sports |
| Serena Williams | 13.56× | Sports |
| Transfermarkt | 3.1× | Sports |
| Bundesliga | 2.14× | Sports |
| VfB Stuttgart | 2.95× | Sports |
| Germany national football team | 3.91× | Sports |
| IHF World Men's Handball Championship | 3.52× | Sports |
| Eintracht Frankfurt | 2.51× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.41 |
| Sports Activity | POWER | 1.22 |
| Early Adopter Mentality | POWER | 1.22 |
| Career Orientation | POWER | 1.14 |
| Indulgence | JOY | 1.07 |
| Spirituality | BALANCE | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 95.5% |
| Austria | 1.9% |
| Switzerland | 0.4% |
See Sportdeutschland.TV audiences in other countries
More Movies & TV audiences in Germany
- ZDF (11,817,984)
- Sport1 (Netherlands) (11,468,333)
- Netflix (9,224,186)
- RTL Television (8,157,870)
- QVC (7,551,798)
Frequently asked questions
How many fans does Sportdeutschland.TV have in Germany?
Sportdeutschland.TV has an estimated audience of 988,643 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Sportdeutschland.TV fans?
28.4% of Sportdeutschland.TV fans are female, 71.6% are male, with an average age of 38.5 years.
Which brands do Sportdeutschland.TV fans like most?
Sportdeutschland.TV fans show strongest brand affinity for US Open (tennis) (17.76×), The Championships, Wimbledon (13.73×), and Borussia Dortmund (2.7×) over the country average.
Where do Sportdeutschland.TV fans live in Germany?
Sportdeutschland.TV fans in Germany are most concentrated in Bayern (reach 210,449), Nordrhein-Westfalen (reach 201,421), and Baden-Württemberg (reach 159,776). These three regions account for the largest share of the active audience.
What other brands do Sportdeutschland.TV fans also like?
Beyond Sportdeutschland.TV itself, the audience over-indexes on The Championships, Wimbledon (13.73×), Borussia Dortmund (2.7×), FC Bayern Munich (2.77×), and Australian Open (11.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sportdeutschland.TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.