Rascasse Audience Intelligence

States and territories of Australia Audience in Germany

A data profile of the people who buy, follow and care about States and territories of Australia in Germany — modelled from more than twelve digital signal sources. States and territories of Australia has an estimated audience of 415,535 people in Germany.

#5164among Topic in Germany#659in Politics & Society

The average States and territories of Australia fan in Germany is 37.0 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Non-alcoholic beverage, Online newspaper, Public transport, with strongest over-indexing on Non-alcoholic beverage (4.62× the country average).

Demographically, the States and territories of Australia audience skews balanced with an average age of 37.0, and over-indexes on personality traits such as Convenience Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical States and territories of Australia fan in Germany is balanced, around 37.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Non-alcoholic beverage.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the States and territories of Australia profile in Germany.

Audience size
416K
in Germany
Gender
53.7%♀
46.3% male
Age
37.0
average years
Country rank
#13573
Topic in Germany
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of States and territories of Australia fans

53.7% are female, 46.3% are male, average age 37.0.

Fig. 02

Gender split

53.7%
Female
46.3%
Male
Demographic split for States and territories of Australia audience in Germany
MetricValue
Female53.7%
Male46.3%
Average age37.0
Estimated audience size415,535
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the States and territories of Australia audience in Germany
Age bracketShare%
16-1924%
20-2922%
30-3919%
40-4921%
50+15%
Fig. 04

Worldwide distribution

1.4%

of the worldwide States and territories of Australia audience comes from Germany.

Worldwide audience distribution share by country for States and territories of Australia
CountryShare
Australia36.3%
United States12.0%
Mexico6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the States and territories of Australia audience in Germany is strongest.

Fig. 05

Top regions by affinity

States and territories of Australia fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~10K1.34×
02Bremen~5K1.34×
03Mecklenburg-Vorpommern~9K1.19×
04Saarland~6K1.13×
05Sachsen-Anhalt~10K1.11×
06Sachsen~20K1.07×
07Brandenburg~10K1.03×
08Rheinland-Pfalz~20K1.01×
09Bayern~60K0.91×
10Schleswig-Holstein~10K0.88×
11Hamburg~8K0.88×
12Berlin~20K0.83×
13Niedersachsen~30K0.75×
14Hessen~20K0.73×
15Baden-Württemberg~40K0.72×
16Nordrhein-Westfalen~60K0.67×
Fig. 06

Affinity by region

Affinity by region — States and territories of Australia, Germany
0.67×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the States and territories of Australia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for States and territories of Australia audience
#·InterestCategoryAffinity×
01Jet skiSports5.34×
02Non-alcoholic beverageFood & Beverages4.62×
03Sandra BullockMovies & TV3.81×
04Ryan GoslingMovies & TV3.63×
05MotorboatCars & Mobility3.47×
06Mineral waterFood & Beverages3.10×
07Tom CruiseMovies & TV3.04×
08Internet celebrityInternet & Social Media2.75×
09Public transportCars & Mobility2.72×
10Online newspaperNews2.20×
11Brad PittMovies & TV2.08×
12RedditInternet & Social Media1.86×
13Subscription business modelShopping1.84×
14Solar energyHome & Garden1.82×
15TraditionPolitics & Society1.66×
16Veterinary medicineBusiness & Career1.65×
17FlixBusCars & Mobility1.64×
18PostbankBusiness & Career1.61×
19ReligionBusiness & Career1.61×
20EurowingsTravel & Leisure1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the States and territories of Australia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by States and territories of Australia audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.04×
Community OrientationOPEN1.80×
TraditionCONSERVATISM1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by States and territories of Australia audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.63×
Price SensitivityPREMIUM0.67×
Risk AppetiteTHRILL0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does States and territories of Australia have in Germany?

States and territories of Australia has an estimated audience of 415,535 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of States and territories of Australia fans?

53.7% of States and territories of Australia fans are female, 46.3% are male, with an average age of 37.0 years.

03

Which brands do States and territories of Australia fans like most?

States and territories of Australia fans show strongest brand affinity for Non-alcoholic beverage (4.62×), Online newspaper (2.2×), and Public transport (2.72×) over the country average.

04

Where do States and territories of Australia fans live in Germany?

States and territories of Australia fans in Germany are most concentrated in Bayern (reach ~60K), Nordrhein-Westfalen (reach ~60K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do States and territories of Australia fans also like?

Beyond States and territories of Australia itself, the audience over-indexes on Online newspaper (2.2×), Public transport (2.72×), Reddit (1.86×), and Sandra Bullock (3.81×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in Germany

See States and territories of Australia audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for States and territories of Australia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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