Stream Audience in Germany
Stream has an estimated audience of 522,617 people in Germany. 46.4% are female, 53.6% are male, average age 39.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Google Drive, Google Maps, Digital printing, Western Union, Livemusic.
The average Stream fan in Germany is 39.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Google Drive, Google Maps, Digital printing, with strongest over-indexing on Google Drive (15.99× the country average). Demographically, the Stream audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Extroversion, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Topic
Demographics of Stream fans
| Metric | Value |
|---|---|
| Female | 46.4% |
| Male | 53.6% |
| Average age | 39.4 |
| Estimated audience size | 522,617 |
Audience persona
The typical Stream fan in Germany is balanced, around 39.4 years old, with strong Extroversion tendencies and a notable affinity for Google Drive.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 126,976 | 1.11× |
| Bayern | 73,921 | 0.88× |
| Baden-Württemberg | 67,233 | 0.94× |
| Niedersachsen | 49,300 | 0.97× |
| Hessen | 46,704 | 1.17× |
| Berlin | 27,488 | 1.18× |
| Sachsen | 23,930 | 0.93× |
| Rheinland-Pfalz | 23,515 | 0.9× |
| Schleswig-Holstein | 18,220 | 0.97× |
| Brandenburg | 16,820 | 1.04× |
| Sachsen-Anhalt | 13,357 | 0.99× |
| Thüringen | 12,279 | 0.92× |
| Hamburg | 11,442 | 0.97× |
| Mecklenburg-Vorpommern | 10,740 | 1.08× |
| Saarland | 5,281 | 0.82× |
| Bremen | 5,049 | 1.13× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Drive | 15.99× | Technology & Electronics |
| Google Maps | 8.07× | Internet & Social Media |
| Digital printing | 12.05× | Arts & Culture |
| Western Union | 5.45× | Business & Career |
| Livemusic | 3.73× | Music & Radio |
| Italo disco | 9.23× | Music & Radio |
| Borussia Dortmund | 1.56× | Sports |
| Real property | 4.66× | Home & Garden |
| Tagesschau | 1.93× | Movies & TV |
| Pets | 1.81× | Pets & Animals |
| Westdeutscher Rundfunk | 3.25× | Movies & TV |
| Transfermarkt | 2.41× | Sports |
| GitHub | 4.71× | Internet & Social Media |
| Jamie Lee Curtis | 5.73× | Movies & TV |
| Filmstarts | 5.75× | Movies & TV |
| Automobiles | 1.68× | Cars & Mobility |
| Unter Uns | 5.28× | Movies & TV |
| 2.14× | Internet & Social Media | |
| Mobile game | 2.18× | Games |
| Postbank | 1.95× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.64 |
| Need for Security | CONSERVATISM | 1.64 |
| Tradition | CONSERVATISM | 1.54 |
| Risk Appetite | THRILL | 1.5 |
| Convenience Orientation | PREMIUM | 1.48 |
| Spirituality | BALANCE | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.8% |
| United Kingdom | 4.8% |
| Australia | 3.4% |
See Stream audiences in other countries
More Internet & Social Media audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Stream have in Germany?
Stream has an estimated audience of 522,617 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Stream fans?
46.4% of Stream fans are female, 53.6% are male, with an average age of 39.4 years.
Which brands do Stream fans like most?
Stream fans show strongest brand affinity for Google Drive (15.99×), Google Maps (8.07×), and Digital printing (12.05×) over the country average.
Where do Stream fans live in Germany?
Stream fans in Germany are most concentrated in Nordrhein-Westfalen (reach 126,976), Bayern (reach 73,921), and Baden-Württemberg (reach 67,233). These three regions account for the largest share of the active audience.
What other brands do Stream fans also like?
Beyond Stream itself, the audience over-indexes on Google Maps (8.07×), Digital printing (12.05×), Western Union (5.45×), and Livemusic (3.73×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Stream. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.