Rascasse Audience Intelligence

Stream Audience in United States

A data profile of the people who buy, follow and care about Stream in United States — modelled from more than twelve digital signal sources. Stream has an estimated audience of 7,588,926 people in United States.

#2856among Topic in United States#68in Internet & Social Media

The average Stream fan in United States is 41.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Real property, Chuck Norris, Best Buy, with strongest over-indexing on Real property (2.44× the country average).

Demographically, the Stream audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stream fan in United States is balanced, around 41.5 years old, with strong Patriotism tendencies and a notable affinity for Real property.

Category: Internet & Social Media · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stream profile in United States.

Audience size
7.6M
in United States
Gender
48.5%♀
51.5% male
Age
41.5
average years
Country rank
#4680
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stream fans

48.5% are female, 51.5% are male, average age 41.5.

Fig. 02

Gender split

48.5%
Female
51.5%
Male
Demographic split for Stream audience in United States
MetricValue
Female48.5%
Male51.5%
Average age41.5
Estimated audience size7,588,926
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Stream audience in United States
Age bracketShare%
16-1917%
20-2915%
30-3919%
40-4924%
50+26%
Fig. 04

Worldwide distribution

38.7%

of the worldwide Stream audience comes from United States.

Worldwide audience distribution share by country for Stream
CountryShare
United States38.7%
United Kingdom4.8%
Australia3.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stream audience in United States is strongest.

Fig. 05

Top regions by affinity

Stream fans by region: top regions in United States
#RegionReachAffinity×
01Texas~1M1.51×
02Georgia~300K1.36×
03California~1M1.28×
04Florida~600K1.17×
05Maryland~200K1.16×
06New York~500K1.15×
07Nevada~80K1.14×
08Pennsylvania~300K1.12×
09Illinois~300K1.11×
10Michigan~200K1.10×
11Arizona~200K1.10×
12Hawaii~40K1.10×
13Ohio~300K1.08×
14Louisiana~100K1.08×
15New Jersey~200K1.06×
16Massachusetts~200K1.04×
17Colorado~100K1.04×
18Virginia~200K1.02×
19Washington~200K1.02×
20Indiana~100K1.02×
21Connecticut~80K1.02×
22North Carolina~200K1.01×
23Minnesota~100K1.01×
24Utah~70K1.01×
25Rhode Island~20K1.01×
26Oregon~80K0.97×
27Oklahoma~80K0.97×
28Washington, District of Columbia~20K0.97×
29Delaware~20K0.97×
30Mississippi~60K0.96×
31Kentucky~90K0.95×
32Tennessee~100K0.94×
33Arkansas~60K0.94×
34Kansas~60K0.94×
35New Mexico~40K0.94×
36Missouri~100K0.93×
37Alabama~100K0.93×
38Iowa~60K0.93×
39Alaska~20K0.93×
40South Carolina~100K0.92×
41Nebraska~40K0.92×
42West Virginia~30K0.92×
43South Dakota~20K0.90×
44North Dakota~10K0.88×
45Wisconsin~100K0.85×
46Idaho~30K0.84×
47Maine~20K0.84×
48New Hampshire~20K0.83×
49Vermont~10K0.83×
50Montana~20K0.80×
Fig. 06

Affinity by region

Affinity by region — Stream, United States
0.80×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stream audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stream audience
#·InterestCategoryAffinity×
01FertilizerHome & Garden2.74×
02Chuck NorrisMovies & TV2.65×
03Mineral waterFood & Beverages2.51×
04Real propertyHome & Garden2.44×
05Microwave ovenHome & Garden2.24×
06Lawn mowerHome & Garden2.11×
07Non-alcoholic beverageFood & Beverages2.11×
08Sustainable energyHome & Garden2.00×
09Renewable energyBusiness & Career1.92×
10Rail transportTravel & Leisure1.91×
11DoughFood & Beverages1.81×
12New York PostNews1.81×
13RadioTechnology & Electronics1.79×
14Scooby-DooMovies & TV1.74×
15Best BuyShopping1.72×
16High schoolBusiness & Career1.71×
17GeneticsKids & Family1.66×
18Ace HardwareHome & Garden1.61×
19Hardware storeHome & Garden1.59×
20United Parcel ServiceBusiness & Career1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stream audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Stream audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.28×
Quality AwarenessPREMIUM1.69×
IndulgenceJOY1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Stream audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.74×
Design AffinityPREMIUM0.82×
Healthy LifestyleBALANCE0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Stream have in United States?

Stream has an estimated audience of 7,588,926 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Stream fans?

48.5% of Stream fans are female, 51.5% are male, with an average age of 41.5 years.

03

Which brands do Stream fans like most?

Stream fans show strongest brand affinity for Real property (2.44×), Chuck Norris (2.65×), and Best Buy (1.72×) over the country average.

04

Where do Stream fans live in United States?

Stream fans in United States are most concentrated in California (reach ~1M), Texas (reach ~1M), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Stream fans also like?

Beyond Stream itself, the audience over-indexes on Chuck Norris (2.65×), Best Buy (1.72×), Radio (1.79×), and Microwave oven (2.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Internet & Social Media audiences in United States

See Stream audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Stream. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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