TVB Stuttgart Audience in Germany
TVB Stuttgart has an estimated audience of 245,897 people in Germany. 43.2% are female, 56.8% are male, average age 40.2. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: IHF World Men's Handball Championship, Dynamo Dresden, SV Werder Bremen, Handball-Bundesliga, Sportschau.
The average TVB Stuttgart fan in Germany is 40.2 years old, more male, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include IHF World Men's Handball Championship, Dynamo Dresden, SV Werder Bremen, with strongest over-indexing on IHF World Men's Handball Championship (12.36× the country average). Demographically, the TVB Stuttgart audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Sports Activity, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Handball
Demographics of TVB Stuttgart fans
| Metric | Value |
|---|---|
| Female | 43.2% |
| Male | 56.8% |
| Average age | 40.2 |
| Estimated audience size | 245,897 |
Audience persona
The typical TVB Stuttgart fan in Germany is more male, around 40.2 years old, with strong Sports Activity tendencies and a notable affinity for IHF World Men's Handball Championship.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 184,423 | 8.24× |
| Nordrhein-Westfalen | 22,368 | 0.42× |
| Bayern | 19,092 | 0.48× |
| Hessen | 13,566 | 0.72× |
| Niedersachsen | 10,550 | 0.44× |
| Schleswig-Holstein | 6,985 | 0.79× |
| Sachsen-Anhalt | 6,498 | 1.02× |
| Thüringen | 6,223 | 0.99× |
| Rheinland-Pfalz | 5,197 | 0.42× |
| Sachsen | 4,842 | 0.4× |
| Berlin | 4,477 | 0.41× |
| Brandenburg | 2,671 | 0.35× |
| Hamburg | 2,468 | 0.44× |
| Mecklenburg-Vorpommern | 1,490 | 0.32× |
| Saarland | 1,054 | 0.35× |
| Bremen | 420 | 0.2× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| IHF World Men's Handball Championship | 12.36× | Sports |
| Dynamo Dresden | 7.96× | Sports |
| SV Werder Bremen | 4.42× | Sports |
| Handball-Bundesliga | 12.97× | Sports |
| Sportschau | 4.23× | Sports |
| VfB Stuttgart | 4.34× | Sports |
| Hannover 96 | 6.64× | Sports |
| IHF World Women's Handball Championship | 10.43× | Sports |
| Borussia Dortmund | 2.1× | Sports |
| UEFA Champions League | 3.07× | Sports |
| Eintracht Frankfurt | 3.56× | Sports |
| THW Kiel | 12.42× | Sports |
| Stuttgart | 4.3× | Travel & Leisure |
| European Men's Handball Championship | 11.78× | Sports |
| Hamburger SV | 4.37× | Sports |
| FC Bayern Munich | 2.44× | Sports |
| 1. FC Nürnberg | 7.37× | Sports |
| SC Magdeburg | 11.24× | Sports |
| Bild | 2.39× | News |
| Handball | 5.39× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.18 |
| Healthy Lifestyle | BALANCE | 1.02 |
| DIY Mentality | THRILL | 0.98 |
| Early Adopter Mentality | POWER | 0.98 |
| Patriotism | CONSERVATISM | 0.97 |
| Luxury Orientation | PREMIUM | 0.95 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 93.5% |
| Switzerland | 1.5% |
| Austria | 0.8% |
See TVB Stuttgart audiences in other countries
More Handball audiences in Germany
- IHF World Men's Handball Championship (7,052,780)
- IHF World Women's Handball Championship (1,697,078)
- Handball-Bundesliga (1,626,296)
- Juri Knorr (1,124,901)
- SC Magdeburg (1,080,543)
Frequently asked questions
How many fans does TVB Stuttgart have in Germany?
TVB Stuttgart has an estimated audience of 245,897 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of TVB Stuttgart fans?
43.2% of TVB Stuttgart fans are female, 56.8% are male, with an average age of 40.2 years.
Which brands do TVB Stuttgart fans like most?
TVB Stuttgart fans show strongest brand affinity for IHF World Men's Handball Championship (12.36×), Dynamo Dresden (7.96×), and SV Werder Bremen (4.42×) over the country average.
Where do TVB Stuttgart fans live in Germany?
TVB Stuttgart fans in Germany are most concentrated in Baden-Württemberg (reach 184,423), Nordrhein-Westfalen (reach 22,368), and Bayern (reach 19,092). These three regions account for the largest share of the active audience.
What other brands do TVB Stuttgart fans also like?
Beyond TVB Stuttgart itself, the audience over-indexes on Dynamo Dresden (7.96×), SV Werder Bremen (4.42×), Handball-Bundesliga (12.97×), and Sportschau (4.23×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for TVB Stuttgart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.