United States dollar Audience in Germany
United States dollar has an estimated audience of 430,186 people in Germany. 40.9% are female, 59.1% are male, average age 38.4. Top regions: Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities: Jotex, Real property, Western Union, TransferWise, Satire.
The average United States dollar fan in Germany is 38.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities include Jotex, Real property, Western Union, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the United States dollar audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of United States dollar fans
| Metric | Value |
|---|---|
| Female | 40.9% |
| Male | 59.1% |
| Average age | 38.4 |
| Estimated audience size | 430,186 |
Audience persona
The typical United States dollar fan in Germany is more male, around 38.4 years old, with strong Career Orientation tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 94,900 | 1.01× |
| Hessen | 76,305 | 2.33× |
| Bayern | 74,258 | 1.07× |
| Baden-Württemberg | 54,747 | 0.93× |
| Niedersachsen | 35,518 | 0.85× |
| Berlin | 27,646 | 1.44× |
| Sachsen | 18,251 | 0.87× |
| Rheinland-Pfalz | 17,381 | 0.81× |
| Schleswig-Holstein | 14,938 | 0.97× |
| Hamburg | 12,685 | 1.3× |
| Brandenburg | 9,161 | 0.69× |
| Thüringen | 8,243 | 0.75× |
| Sachsen-Anhalt | 6,020 | 0.54× |
| Mecklenburg-Vorpommern | 5,069 | 0.62× |
| Bremen | 3,993 | 1.09× |
| Saarland | 3,938 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Real property | 6.24× | Home & Garden |
| Western Union | 5.49× | Business & Career |
| TransferWise | 13.38× | Business & Career |
| Satire | 5.5× | Literature |
| Tagesschau | 2.31× | Movies & TV |
| Pets | 1.71× | Pets & Animals |
| Automobiles | 1.74× | Cars & Mobility |
| Headphones | 4.49× | Technology & Electronics |
| German television comedy | 4.61× | Movies & TV |
| Country rap | 4.39× | Music & Radio |
| Freeware | 1.99× | Technology & Electronics |
| Money back guarantee | 7.82× | Shopping |
| University | 2.87× | Business & Career |
| Indeed.com | 1.97× | Business & Career |
| Allgäu | 3.75× | Travel & Leisure |
| Transfermarkt | 1.75× | Sports |
| 1.72× | Internet & Social Media | |
| Philips | 2.56× | Technology & Electronics |
| Sixt | 3.23× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.65 |
| Early Adopter Mentality | POWER | 1.64 |
| Need for Security | CONSERVATISM | 1.47 |
| Luxury Orientation | PREMIUM | 1.25 |
| Design Affinity | PREMIUM | 1.23 |
| Pet Ownership | JOY | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.5% |
| Canada | 3.6% |
| Taiwan | 2.9% |
See United States dollar audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does United States dollar have in Germany?
United States dollar has an estimated audience of 430,186 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.
What is the gender split and age of United States dollar fans?
40.9% of United States dollar fans are female, 59.1% are male, with an average age of 38.4 years.
Which brands do United States dollar fans like most?
United States dollar fans show strongest brand affinity for Jotex (78.71×), Real property (6.24×), and Western Union (5.49×) over the country average.
Where do United States dollar fans live in Germany?
United States dollar fans in Germany are most concentrated in Nordrhein-Westfalen (reach 94,900), Hessen (reach 76,305), and Bayern (reach 74,258). These three regions account for the largest share of the active audience.
What other brands do United States dollar fans also like?
Beyond United States dollar itself, the audience over-indexes on Real property (6.24×), Western Union (5.49×), TransferWise (13.38×), and Satire (5.5×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for United States dollar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.