Volksbank Kraichgau Audience in Germany
Volksbank Kraichgau has an estimated audience of 1,125,139 people in Germany. 45.4% are female, 54.6% are male, average age 42.6. Top regions: Baden-Württemberg, Hessen, Rheinland-Pfalz. Top brand affinities: Postbank, Commerzbank, Tagesschau, Satire, Deutsche Bank.
The average Volksbank Kraichgau fan in Germany is 42.6 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Hessen, Rheinland-Pfalz. Top brand affinities include Postbank, Commerzbank, Tagesschau, with strongest over-indexing on Postbank (8.95× the country average). Demographically, the Volksbank Kraichgau audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Indulgence, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Bank
Demographics of Volksbank Kraichgau fans
| Metric | Value |
|---|---|
| Female | 45.4% |
| Male | 54.6% |
| Average age | 42.6 |
| Estimated audience size | 1,125,139 |
Audience persona
The typical Volksbank Kraichgau fan in Germany is balanced, around 42.6 years old, with strong Indulgence tendencies and a notable affinity for Postbank.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 843,854 | 12.66× |
| Hessen | 57,932 | 0.68× |
| Rheinland-Pfalz | 49,700 | 0.88× |
| Bayern | 38,866 | 0.21× |
| Nordrhein-Westfalen | 35,698 | 0.15× |
| Niedersachsen | 12,097 | 0.11× |
| Berlin | 10,560 | 0.21× |
| Sachsen | 6,443 | 0.12× |
| Hamburg | 5,592 | 0.22× |
| Schleswig-Holstein | 4,546 | 0.11× |
| Saarland | 3,167 | 0.23× |
| Thüringen | 3,075 | 0.11× |
| Brandenburg | 2,981 | 0.09× |
| Sachsen-Anhalt | 2,650 | 0.09× |
| Mecklenburg-Vorpommern | 1,538 | 0.07× |
| Bremen | 622 | 0.06× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Postbank | 8.95× | Business & Career |
| Commerzbank | 2.6× | Business & Career |
| Tagesschau | 1.96× | Movies & TV |
| Satire | 4.14× | Literature |
| Deutsche Bank | 3.34× | Business & Career |
| Banking | 2.52× | Business & Career |
| Barclays | 8.2× | Business & Career |
| Vacations | 2.45× | Travel & Leisure |
| Family | 1.76× | Kids & Family |
| Self care | 2.99× | Health |
| Pets | 1.55× | Pets & Animals |
| Hygiene | 2.75× | Beauty & Wellness |
| Allgäu | 4.79× | Travel & Leisure |
| Transfermarkt | 2.26× | Sports |
| German television comedy | 4.39× | Movies & TV |
| Stuttgart | 2.51× | Travel & Leisure |
| Automobiles | 1.58× | Cars & Mobility |
| Aral AG | 1.87× | Cars & Mobility |
| Property insurance | 9.65× | Home & Garden |
| Real property | 3.43× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.45 |
| Luxury Orientation | PREMIUM | 1.28 |
| Career Orientation | POWER | 1.22 |
| Sports Activity | POWER | 1.2 |
| Tradition | CONSERVATISM | 1.2 |
| DIY Mentality | THRILL | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 97.7% |
| China | 0.3% |
| Spain | 0.2% |
See Volksbank Kraichgau audiences in other countries
More Bank audiences in Germany
- Commerzbank (14,423,655)
- Sparkasse (11,339,689)
- Postbank (11,283,224)
- Deutsche Bank (6,860,825)
- Targobank (6,768,670)
Frequently asked questions
How many fans does Volksbank Kraichgau have in Germany?
Volksbank Kraichgau has an estimated audience of 1,125,139 people in Germany, concentrated in Baden-Württemberg and Hessen.
What is the gender split and age of Volksbank Kraichgau fans?
45.4% of Volksbank Kraichgau fans are female, 54.6% are male, with an average age of 42.6 years.
Which brands do Volksbank Kraichgau fans like most?
Volksbank Kraichgau fans show strongest brand affinity for Postbank (8.95×), Commerzbank (2.6×), and Tagesschau (1.96×) over the country average.
Where do Volksbank Kraichgau fans live in Germany?
Volksbank Kraichgau fans in Germany are most concentrated in Baden-Württemberg (reach 843,854), Hessen (reach 57,932), and Rheinland-Pfalz (reach 49,700). These three regions account for the largest share of the active audience.
What other brands do Volksbank Kraichgau fans also like?
Beyond Volksbank Kraichgau itself, the audience over-indexes on Commerzbank (2.6×), Tagesschau (1.96×), Satire (4.14×), and Deutsche Bank (3.34×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Volksbank Kraichgau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.