Rascasse Audience Intelligence

Anime movies Audience in Spain

A data profile of the people who buy, follow and care about Anime movies in Spain — modelled from more than twelve digital signal sources. Anime movies has an estimated audience of 5,622,281 people in Spain.

The average Anime movies fan in Spain is 37.3 years old, balanced, and lives primarily in Catalonia.

The audience is concentrated in Catalonia, Community of Madrid, Andalusia.

Top brand affinities include Computers, Movies, Mobile game, with strongest over-indexing on Computers (1.92× the country average).

Demographically, the Anime movies audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Individualism, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

The typical Anime movies fan in Spain is balanced, around 37.3 years old, with strong Individualism tendencies and a notable affinity for Computers.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Anime movies profile in Spain.

Audience size
5.6M
in Spain
Gender
46.8%
53.2% male
Age
37.3
average years
Country rank
#540
Topic in Spain
Fig. 01

Search interest · 12-month trend

+24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Anime movies fans

46.8% are female, 53.2% are male, average age 37.3.

Fig. 02

Gender split

46.8%
Female
53.2%
Male
Demographic split for Anime movies audience in Spain
MetricValue
Female46.8%
Male53.2%
Average age37.3
Estimated audience size5,622,281
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Anime movies audience in Spain
Age bracketShare%
16-1923%
20-2923%
30-3918%
40-4919%
50+17%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Anime movies audience comes from Spain.

Worldwide audience distribution share by country for Anime movies
CountryShare
United States17.2%
China10.4%
Japan9.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Anime movies audience in Spain is strongest.

Fig. 05

Top regions by affinity

Anime movies fans by region: top regions in Spain
#RegionReachAffinity×
01Catalonia~1.5M1.44×
02Community of Madrid~1M1.22×
03La Rioja~40K1.10×
04Balearic Islands~200K1.09×
05Comunidad Valenciana~700K1.06×
06Canary Islands~300K1.03×
07Andalusia~1M1.02×
08Galicia~300K1.01×
09Region of Murcia~200K1.01×
10Cantabria~70K1.00×
11Navarre~70K0.98×
12Extremadura~100K0.97×
13Aragon~100K0.95×
14Principality of Asturias~100K0.95×
15Castilla-La Mancha~200K0.93×
16Castile and León~200K0.92×
17Basque Autonomous Country~200K0.90×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Anime movies audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Anime movies audience
#·InterestCategoryAffinity×
01Anime & CosplayFashion & Accessoires3.53×
02Anime and manga fandomLiterature2.79×
03Pokémon (video game series)Games2.73×
04KPop Demon HuntersMovies & TV2.62×
05Gaming computerTechnology & Electronics2.61×
06Anime conventionLiterature2.61×
07ANIMEFLVInternet & Social Media2.29×
08Millie Bobby BrownMovies & TV2.24×
09PC gameGames2.18×
10One PieceMovies & TV2.10×
11Mobile gameGames2.05×
12MangaLiterature1.96×
13ComputersTechnology & Electronics1.92×
14Animated moviesMovies & TV1.91×
15Personal computerTechnology & Electronics1.89×
16GamerGames1.87×
17MoviesMovies & TV1.66×
18Jazz musicMusic & Radio1.60×
19Fiction booksLiterature1.59×
20ComicsLiterature1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Anime movies audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Anime movies audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.08×
ExtroversionTHRILL1.08×
MindfulnessBALANCE1.07×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Anime movies audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.79×
IndulgenceJOY0.80×
DIY MentalityTHRILL0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Anime movies have in Spain?

Anime movies has an estimated audience of 5,622,281 people in Spain, concentrated in Catalonia and Community of Madrid.

02

What is the gender split and age of Anime movies fans?

46.8% of Anime movies fans are female, 53.2% are male, with an average age of 37.3 years.

03

Which brands do Anime movies fans like most?

Anime movies fans show strongest brand affinity for Computers (1.92×), Movies (1.66×), and Mobile game (2.05×) over the country average.

04

Where do Anime movies fans live in Spain?

Anime movies fans in Spain are most concentrated in Catalonia (reach ~1.5M), Community of Madrid (reach ~1M), and Andalusia (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Anime movies fans also like?

Beyond Anime movies itself, the audience over-indexes on Movies (1.66×), Mobile game (2.05×), Animated movies (1.91×), and Anime and manga fandom (2.79×) compared to the Spain average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Anime movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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