A data profile of the people who buy, follow and care about Antena 3 Noticias in Spain — modelled from more than twelve digital signal sources. Antena 3 Noticias has an estimated audience of 2,405,657 people in Spain.
The average Antena 3 Noticias fan in Spain is 43.2 years old, more female, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Community of Madrid, Comunidad Valenciana.
Top brand affinities include Libertad Digital, El Confidencial, 20 minutos, with strongest over-indexing on Libertad Digital (1.84× the country average).
Demographically, the Antena 3 Noticias audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Antena 3 Noticias fan in Spain is more female, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Libertad Digital.
The key figures that characterise the Antena 3 Noticias profile in Spain.
65.5% are female, 34.5% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 43.2 |
| Estimated audience size | 2,405,657 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 18% | |
| 30-39 | 23% | |
| 40-49 | 26% | |
| 50+ | 25% |
of the worldwide Antena 3 Noticias audience comes from Spain.
| Country | Share |
|---|---|
| Spain | 93.5% |
| United States | 1.4% |
| Mexico | 0.9% |
Where the Antena 3 Noticias audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Castile and León | ~200K | 1.81× | |
| 02 | Castilla-La Mancha | ~200K | 1.70× | |
| 03 | Region of Murcia | ~100K | 1.61× | |
| 04 | Extremadura | ~60K | 1.16× | |
| 05 | Aragon | ~70K | 1.09× | |
| 06 | Andalusia | ~500K | 1.04× | |
| 07 | Community of Madrid | ~400K | 1.00× | |
| 08 | Comunidad Valenciana | ~300K | 0.98× | |
| 09 | La Rioja | ~10K | 0.94× | |
| 10 | Principality of Asturias | ~50K | 0.82× | |
| 11 | Cantabria | ~30K | 0.82× | |
| 12 | Galicia | ~90K | 0.79× | |
| 13 | Navarre | ~20K | 0.74× | |
| 14 | Canary Islands | ~90K | 0.73× | |
| 15 | Basque Autonomous Country | ~60K | 0.70× | |
| 16 | Balearic Islands | ~40K | 0.64× | |
| 17 | Catalonia | ~200K | 0.45× |
The strongest cross-interests of the Antena 3 Noticias audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Periodista Digital | News | 2.10× | ||
| 02 | Libertad Digital | News | 1.84× | ||
| 03 | MSN | News | 1.82× | ||
| 04 | Movistar+ | Movies & TV | 1.81× | ||
| 05 | Las Provincias | News | 1.77× | ||
| 06 | Faro de Vigo | News | 1.75× | ||
| 07 | Semana | News | 1.73× | ||
| 08 | La Provincia | News | 1.72× | ||
| 09 | 20 minutos | News | 1.69× | ||
| 10 | LaSexta | Movies & TV | 1.65× | ||
| 11 | Revista HOLA | News | 1.62× | ||
| 12 | Público (Spain) | News | 1.60× | ||
| 13 | La Voz de Galicia | News | 1.60× | ||
| 14 | El Diario (La Paz) | News | 1.57× | ||
| 15 | Online newspaper | News | 1.56× | ||
| 16 | Canarias7 | News | 1.56× | ||
| 17 | ABC | Movies & TV | 1.54× | ||
| 18 | Cadena SER | Music & Radio | 1.53× | ||
| 19 | El Confidencial | News | 1.52× | ||
| 20 | Diario AS | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.06× | |
| Tradition | CONSERVATISM | 1.04× | |
| Spirituality | BALANCE | 1.03× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.73× | |
| Early Adopter Mentality | POWER | 0.74× | |
| Luxury Orientation | PREMIUM | 0.82× |
Antena 3 Noticias has an estimated audience of 2,405,657 people in Spain, concentrated in Andalusia and Community of Madrid.
65.5% of Antena 3 Noticias fans are female, 34.5% are male, with an average age of 43.2 years.
Antena 3 Noticias fans show strongest brand affinity for Libertad Digital (1.84×), El Confidencial (1.52×), and 20 minutos (1.69×) over the country average.
Antena 3 Noticias fans in Spain are most concentrated in Andalusia (reach ~500K), Community of Madrid (reach ~400K), and Comunidad Valenciana (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Antena 3 Noticias itself, the audience over-indexes on El Confidencial (1.52×), 20 minutos (1.69×), Movistar+ (1.81×), and Las Provincias (1.77×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Antena 3 Noticias. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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