Rascasse Audience Intelligence

Real Valladolid Audience in Spain

A data profile of the people who buy, follow and care about Real Valladolid in Spain — modelled from more than twelve digital signal sources. Real Valladolid has an estimated audience of 2,578,612 people in Spain.

The average Real Valladolid fan in Spain is 46.1 years old, balanced, and lives primarily in Castile and León.

The audience is concentrated in Castile and León, Community of Madrid, Andalusia.

Top brand affinities include Real Oviedo, Pedro del Hierro, Cortefiel, with strongest over-indexing on Real Oviedo (27.12× the country average).

Demographically, the Real Valladolid audience skews balanced with an average age of 46.1, and over-indexes on personality traits such as Convenience Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

The typical Real Valladolid fan in Spain is balanced, around 46.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Real Oviedo.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Real Valladolid profile in Spain.

Audience size
2.6M
in Spain
Gender
47.7%
52.3% male
Age
46.1
average years
Country rank
#1510
Team in Spain
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Real Valladolid fans

47.7% are female, 52.3% are male, average age 46.1.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for Real Valladolid audience in Spain
MetricValue
Female47.7%
Male52.3%
Average age46.1
Estimated audience size2,578,612
Fig. 03

Age distribution

Ø 46.1
average years
Age distribution of the Real Valladolid audience in Spain
Age bracketShare%
16-194%
20-2912%
30-3922%
40-4932%
50+30%
Fig. 04

Worldwide distribution

36.3%

of the worldwide Real Valladolid audience comes from Spain.

Worldwide audience distribution share by country for Real Valladolid
CountryShare
Spain36.3%
Democratic Republic of the Congo2.6%
Indonesia2.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Real Valladolid audience in Spain is strongest.

Fig. 05

Top regions by affinity

Real Valladolid fans by region: top regions in Spain
#RegionReachAffinity×
01Castile and León~1M11.82×
02Canary Islands~80K0.65×
03Community of Madrid~200K0.64×
04Cantabria~20K0.64×
05Principality of Asturias~30K0.58×
06La Rioja~6K0.43×
07Basque Autonomous Country~30K0.36×
08Galicia~40K0.33×
09Aragon~20K0.29×
10Navarre~9K0.29×
11Extremadura~10K0.28×
12Castilla-La Mancha~20K0.24×
13Comunidad Valenciana~60K0.23×
14Andalusia~100K0.22×
15Region of Murcia~20K0.21×
16Balearic Islands~10K0.18×
17Catalonia~60K0.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Real Valladolid audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Real Valladolid audience
#·InterestCategoryAffinity×
01Pedro del HierroFashion & Accessoires33.54×
02Real OviedoSports27.12×
03Fernando HierroSports24.29×
04TintorettoArts & Culture10.80×
05CortefielFashion & Accessoires9.98×
06IronHealth8.08×
07Adolfo DomínguezFashion & Accessoires5.43×
08Saint PeterPolitics & Society5.39×
09JYSKHome & Garden4.03×
10El MuebleHome & Garden2.87×
11SpainTravel & Leisure2.18×
12SemanaNews2.18×
13WomanKids & Family2.13×
14Consumer electronicsTechnology & Electronics1.86×
15EuropeTravel & Leisure1.86×
16FoodFood & Beverages1.79×
17Food and drinkFood & Beverages1.75×
18SoccerSports1.65×
19EntertainmentMovies & TV1.57×
20Hobbies and activitiesSports1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Real Valladolid audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Real Valladolid audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.69×
TraditionCONSERVATISM1.41×
Quality AwarenessPREMIUM1.36×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Real Valladolid audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.70×
Early Adopter MentalityPOWER0.82×
Pet OwnershipJOY0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Real Valladolid have in Spain?

Real Valladolid has an estimated audience of 2,578,612 people in Spain, concentrated in Castile and León and Community of Madrid.

02

What is the gender split and age of Real Valladolid fans?

47.7% of Real Valladolid fans are female, 52.3% are male, with an average age of 46.1 years.

03

Which brands do Real Valladolid fans like most?

Real Valladolid fans show strongest brand affinity for Real Oviedo (27.12×), Pedro del Hierro (33.54×), and Cortefiel (9.98×) over the country average.

04

Where do Real Valladolid fans live in Spain?

Real Valladolid fans in Spain are most concentrated in Castile and León (reach ~1M), Community of Madrid (reach ~200K), and Andalusia (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Real Valladolid fans also like?

Beyond Real Valladolid itself, the audience over-indexes on Pedro del Hierro (33.54×), Cortefiel (9.98×), Tintoretto (10.8×), and Iron (8.08×) compared to the Spain average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Real Valladolid. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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