Real Zaragoza Audience in Spain
Real Zaragoza has an estimated audience of 5,681,801 people in Spain. 49.0% are female, 51.0% are male, average age 37.3. Top brand affinities: Deportivo Alavés, Sevilla FC, Non-alcoholic beverage, Paris Saint-Germain, Real Sociedad.
Top brand affinities include Deportivo Alavés, Sevilla FC, Non-alcoholic beverage, with strongest over-indexing on Deportivo Alavés (8.89× the country average). Demographically, the Real Zaragoza audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Real Zaragoza fans
| Metric | Value |
|---|---|
| Female | 49.0% |
| Male | 51.0% |
| Average age | 37.3 |
| Estimated audience size | 5,681,801 |
Audience persona
The typical Real Zaragoza fan in Spain is balanced, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Deportivo Alavés.
Top brand affinities of Real Zaragoza fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Deportivo Alavés | 8.89× | Sports |
| Sevilla FC | 1.88× | Sports |
| Non-alcoholic beverage | 3.96× | Food & Beverages |
| Paris Saint-Germain | 2.54× | Sports |
| Real Sociedad | 1.92× | Sports |
| Atlético Madrid | 2.44× | Sports |
| Religion | 1.53× | Business & Career |
| Solar energy | 1.98× | Home & Garden |
| Nonprofit organization | 1.67× | Politics & Society |
| Public transport | 2.08× | Cars & Mobility |
| Sandra Bullock | 3.03× | Movies & TV |
| Sports club | 1.63× | Sports |
| Virtual reality | 2.11× | Technology & Electronics |
| Tradition | 1.55× | Politics & Society |
| Jessica Alba | 3.81× | Movies & TV |
| SD Eibar | 2.02× | Sports |
| Internet celebrity | 1.85× | Internet & Social Media |
| Real Valladolid | 2.05× | Sports |
| Celta de Vigo | 1.77× | Sports |
| Rail transport | 1.72× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2 |
| Convenience Orientation | PREMIUM | 1.77 |
| Tradition | CONSERVATISM | 1.55 |
| Spirituality | BALANCE | 1.33 |
| Community Orientation | OPEN | 1.16 |
| Urban Lifestyle | OPEN | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 55.3% |
| United States | 10.0% |
| Honduras | 4.0% |
See Real Zaragoza audiences in other countries
More Soccer audiences in Spain
- Real Madrid C.F. (49,883,926)
- FC Barcelona (33,219,019)
- La Liga (15,342,478)
- UEFA Champions League (11,793,123)
- Lamine Yamal (11,654,735)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Real Zaragoza. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.