Self-knowledge (psychology) Audience in Spain

Self-knowledge (psychology) has an estimated audience of 5,255,472 people in Spain. 72.3% are female, 27.7% are male, average age 44.0. Top brand affinities: Singer-songwriter, Retirement planning, Sports nutrition, Retirement community, Self-awareness.

Top brand affinities include Singer-songwriter, Retirement planning, Sports nutrition, with strongest over-indexing on Singer-songwriter (7.96× the country average). Demographically, the Self-knowledge (psychology) audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Mindfulness, Design Affinity.

Category: Health · Type: Topic

Demographics of Self-knowledge (psychology) fans

Demographic split for Self-knowledge (psychology) audience in Spain
MetricValue
Female72.3%
Male27.7%
Average age44.0
Estimated audience size5,255,472

Audience persona

The typical Self-knowledge (psychology) fan in Spain is more female, around 44.0 years old, with strong Mindfulness tendencies and a notable affinity for Singer-songwriter.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Self-knowledge (psychology) audience
BrandAffinityCategory
Singer-songwriter7.96×Music & Radio
Retirement planning10.48×Business & Career
Sports nutrition7.93×Food & Beverages
Retirement community12.16×Kids & Family
Self-awareness3.5×Health
Livemusic4.06×Music & Radio
Debit card8.85×Business & Career
Happiness2.33×Health
Conforama3.26×Home & Garden
Zara Home2.91×Home & Garden
Lunch3.16×Food & Beverages
Oncology5.64×Health
Harry Potter1.79×Movies & TV
Do it yourself (DIY)1.86×Home & Garden
Hair conditioner3.5×Beauty & Wellness
Liam Neeson4.53×Movies & TV
Local food2.34×Food & Beverages
Spas1.75×Beauty & Wellness
Bikini2.36×Fashion & Accessoires
Natural foods3.14×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Self-knowledge (psychology) audience
TraitClusterScore
MindfulnessBALANCE2.41
Design AffinityPREMIUM1.48
LGBTQ+ IdentityOPEN1.38
TravellingTHRILL1.29
DIY MentalityTHRILL1.27
Career OrientationPOWER1.15

Worldwide distribution

Worldwide audience distribution share by country for Self-knowledge (psychology)
CountryShare
Brazil12.1%
United States10.3%
Japan6.6%

See Self-knowledge (psychology) audiences in other countries

More Health audiences in Spain

How to read this data

Audience size is the estimated number of people in Spain who actively search for Self-knowledge (psychology). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.