Popularity ranking · Spain

The 100 most popular Website / Newspaper / Magazines in Spain

This curated ranking covers the 100 largest website / newspaper / magazines in Spain, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 6.7k website / newspaper / magazines tracked in Spain, the 100 ranked here account for the largest measured audience reach. Instagram, YouTube and La Vanguardia lead the list with a combined estimated audience of 50M people. Across all 100 entries the average audience size is 5.6M, and the largest, Instagram, reaches around 18M people in Spain. Audience size is the estimated number of unique people in Spain who actively engage with each website / newspaper / magazine, derived from search demand signals. Rankings reflect search-behavior signals collected across Spain and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Spain who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Spain. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Spain, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Spain. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 El Economista 7.5M 46.5 48.1%
27 Google 7.5M 46.5 54.9% Search engine
28 Noticias (magazine) 7.1M 44.0 61.1%
29 Wallapop 7M 41.4 45.6%
30 El Diario (La Paz) 6.8M 43.5 52.2% Newspaper
31 Gmail 6.3M 43.6 48.1%
32 Revista HOLA 6.2M 43.1 80.8%
33 Diez Minutos 6.2M 47.9 92.7%
34 Faro de Vigo 6.1M 44.4 59.9% Newspaper
35 MSN 6.1M 49.3 72.3%
36 InfoJobs 6M 39.8 65.8%
37 FilmAffinity 5.9M 48.5 46.9%
38 El Mundo (Colombia) 5.9M 34.8 43.5% Newspaper
39 Regalos Originales 5.7M 40.2 69.1%
40 Periodista Digital 5.7M 52.5 36.3%
41 Wikipedia 5.5M 46.8 52.3%
42 TripAdvisor 5.4M 43.7 58.0%
43 La Provincia 5.4M 45.3 60.0% Newspaper
44 Badoo 5.3M 39.8 39.8% Search engine
45 Groupon 5.1M 44.0 68.2%
46 El Comercio (Ecuador) 5M 37.7 52.7%
47 EDreams 5M 46.0 60.0% Travel website
48 Telegram 5M 44.0 46.5% Communication
49 Últimas Noticias 4.9M 43.2 48.2% Newspaper
50 WeTransfer 4.8M 35.0 48.5%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular website / newspaper / magazines compiled?

Rascasse aggregates anonymized search-behavior signals across Spain and ranks each website / newspaper / magazine by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest website / newspaper / magazine in Spain?

Instagram currently leads with an estimated audience of 18M people in Spain.

Other top lists in Spain