A data profile of the people who buy, follow and care about Atlantic Ocean in United Kingdom — modelled from more than twelve digital signal sources. Atlantic Ocean has an estimated audience of 7,681,052 people in United Kingdom.
The average Atlantic Ocean fan in United Kingdom is 42.5 years old, more female, and lives primarily in England.
The audience is concentrated in England, South East, Yorkshire and the Humber.
Top brand affinities include Wikipedia, William Hill (bookmaker), Esso, with strongest over-indexing on Wikipedia (3.46× the country average).
Demographically, the Atlantic Ocean audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Patriotism, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Atlantic Ocean fan in United Kingdom is more female, around 42.5 years old, with strong Patriotism tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Atlantic Ocean profile in United Kingdom.
55.4% are female, 44.6% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 55.4% |
| Male | 44.6% |
| Average age | 42.5 |
| Estimated audience size | 7,681,052 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 27% |
of the worldwide Atlantic Ocean audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 29.5% |
| Brazil | 6.9% |
| United Kingdom | 5.8% |
Where the Atlantic Ocean audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | England | ~6M | 1.77× | |
| 02 | Yorkshire and the Humber | ~800K | 1.38× | |
| 03 | West Midlands | ~400K | 1.35× | |
| 04 | North East | ~300K | 1.11× | |
| 05 | South East | ~1M | 1.10× | |
| 06 | South West | ~600K | 0.88× | |
| 07 | East of England | ~600K | 0.87× | |
| 08 | East Midlands | ~500K | 0.84× | |
| 09 | Northern Ireland | ~200K | 0.83× | |
| 10 | Wales | ~300K | 0.79× | |
| 11 | Scotland | ~500K | 0.71× | |
| 12 | North West | ~500K | 0.61× |
The strongest cross-interests of the Atlantic Ocean audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wikipedia | Internet & Social Media | 3.46× | ||
| 02 | Esso | Cars & Mobility | 3.29× | ||
| 03 | Betfair | Games | 3.12× | ||
| 04 | Diabetes mellitus awareness | Health | 3.08× | ||
| 05 | Drinking establishment | Food & Beverages | 2.99× | ||
| 06 | Sketch comedy | Movies & TV | 2.86× | ||
| 07 | Adoption | Kids & Family | 2.73× | ||
| 08 | William Hill (bookmaker) | Games | 2.70× | ||
| 09 | Risk management | Business & Career | 2.60× | ||
| 10 | Satire | Literature | 2.50× | ||
| 11 | Refrigerator | Home & Garden | 2.43× | ||
| 12 | Mobile home | Cars & Mobility | 2.27× | ||
| 13 | Hot tub | Home & Garden | 2.20× | ||
| 14 | BP | Cars & Mobility | 2.16× | ||
| 15 | Hobby | Home & Garden | 2.05× | ||
| 16 | Internet & Social Media | 2.02× | |||
| 17 | Distilled beverage | Food & Beverages | 1.93× | ||
| 18 | Aldi | Shopping | 1.85× | ||
| 19 | Volunteering | Politics & Society | 1.58× | ||
| 20 | Kitchen | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.28× | |
| Healthy Lifestyle | BALANCE | 1.16× | |
| Risk Appetite | THRILL | 1.14× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.84× | |
| Community Orientation | OPEN | 0.90× | |
| Creativity | OPEN | 0.91× |
Atlantic Ocean has an estimated audience of 7,681,052 people in United Kingdom, concentrated in England and South East.
55.4% of Atlantic Ocean fans are female, 44.6% are male, with an average age of 42.5 years.
Atlantic Ocean fans show strongest brand affinity for Wikipedia (3.46×), William Hill (bookmaker) (2.7×), and Esso (3.29×) over the country average.
Atlantic Ocean fans in United Kingdom are most concentrated in England (reach ~6M), South East (reach ~1M), and Yorkshire and the Humber (reach ~800K). These three regions account for the largest share of the active audience.
Beyond Atlantic Ocean itself, the audience over-indexes on William Hill (bookmaker) (2.7×), Esso (3.29×), Betfair (3.12×), and Hobby (2.05×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Atlantic Ocean. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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