A data profile of the people who buy, follow and care about Action movies in Indonesia — modelled from more than twelve digital signal sources. Action movies has an estimated audience of 8,291,256 people in Indonesia.
The average Action movies fan in Indonesia is 34.0 years old, more male, and lives primarily in West Java.
The audience is concentrated in West Java, Jakarta, East Java.
Top brand affinities include Web fiction, Goyang, Data compression, with strongest over-indexing on Web fiction (1.52× the country average).
Demographically, the Action movies audience skews more male with an average age of 34.0, and over-indexes on personality traits such as Risk Appetite, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.
The typical Action movies fan in Indonesia is more male, around 34.0 years old, with strong Risk Appetite tendencies and a notable affinity for Web fiction.
The key figures that characterise the Action movies profile in Indonesia.
44.9% are female, 55.1% are male, average age 34.0.
| Metric | Value |
|---|---|
| Female | 44.9% |
| Male | 55.1% |
| Average age | 34.0 |
| Estimated audience size | 8,291,256 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 33% | |
| 30-39 | 22% | |
| 40-49 | 13% | |
| 50+ | 8% |
of the worldwide Action movies audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 18.9% |
| India | 5.4% |
| Japan | 4.9% |
Where the Action movies audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Jakarta | ~1M | 1.56× | |
| 02 | Banten | ~500K | 1.39× | |
| 03 | Special Region of Yogyakarta | ~200K | 1.22× | |
| 04 | West Java | ~1.5M | 1.15× | |
| 05 | Riau Islands | ~100K | 1.13× | |
| 06 | East Java | ~1M | 1.11× | |
| 07 | North Sulawesi | ~100K | 1.08× | |
| 08 | North Sumatra | ~400K | 1.06× | |
| 09 | Aceh | ~100K | 1.06× | |
| 10 | West Papua | ~30K | 1.06× | |
| 11 | Bali | ~200K | 1.05× | |
| 12 | West Kalimantan | ~100K | 1.05× | |
| 13 | East Kalimantan | ~100K | 1.04× | |
| 14 | North Kalimantan | ~30K | 1.02× | |
| 15 | Gorontalo (disambiguation)(2) | ~40K | 1.00× | |
| 16 | West Sulawesi | ~30K | 1.00× | |
| 17 | North Maluku | ~30K | 0.99× | |
| 18 | Papua (province) | ~50K | 0.98× | |
| 19 | Bangka-Belitung Islands | ~40K | 0.98× | |
| 20 | Maluku | ~40K | 0.98× | |
| 21 | Central Kalimantan | ~70K | 0.97× | |
| 22 | South Kalimantan | ~100K | 0.96× | |
| 23 | Jambi | ~90K | 0.96× | |
| 24 | Bengkulu | ~60K | 0.96× | |
| 25 | Central Sulawesi | ~70K | 0.95× | |
| 26 | Southeast Sulawesi | ~60K | 0.95× | |
| 27 | East Nusa Tenggara | ~80K | 0.94× | |
| 28 | South Sulawesi | ~200K | 0.93× | |
| 29 | West Nusa Tenggara | ~100K | 0.93× | |
| 30 | South Sumatra | ~200K | 0.92× | |
| 31 | Riau | ~200K | 0.92× | |
| 32 | Lampung | ~200K | 0.90× | |
| 33 | West Sumatra | ~100K | 0.90× | |
| 34 | Central Java | ~700K | 0.89× |
The strongest cross-interests of the Action movies audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Arranged marriage | Kids & Family | 2.37× | ||
| 02 | Pamela Anderson | Movies & TV | 1.84× | ||
| 03 | Film series | Movies & TV | 1.79× | ||
| 04 | Barbar, Bahrain | Travel & Leisure | 1.77× | ||
| 05 | Angela White (athlete) | Movies & TV | 1.77× | ||
| 06 | Manhwa | Literature | 1.74× | ||
| 07 | MK | Music & Radio | 1.72× | ||
| 08 | viki | Movies & TV | 1.69× | ||
| 09 | HD Movies | Movies & TV | 1.66× | ||
| 10 | Mission: Impossible | Movies & TV | 1.65× | ||
| 11 | Goyang | Travel & Leisure | 1.63× | ||
| 12 | Dewi Persik | Music & Radio | 1.59× | ||
| 13 | Park Min-young | Movies & TV | 1.58× | ||
| 14 | Wildebeest | Pets & Animals | 1.55× | ||
| 15 | Deutsches Historisches Museum | Arts & Culture | 1.55× | ||
| 16 | Data compression | Technology & Electronics | 1.54× | ||
| 17 | Aga Khan University | Business & Career | 1.54× | ||
| 18 | Web fiction | Literature | 1.52× | ||
| 19 | cinema 21 | Movies & TV | 1.51× | ||
| 20 | Ana de Armas | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.17× | |
| Design Affinity | PREMIUM | 0.65× | |
| Individualism | JOY | 0.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.34× | |
| Healthy Lifestyle | BALANCE | 0.35× | |
| Travelling | THRILL | 0.36× |
Action movies has an estimated audience of 8,291,256 people in Indonesia, concentrated in West Java and Jakarta.
44.9% of Action movies fans are female, 55.1% are male, with an average age of 34.0 years.
Action movies fans show strongest brand affinity for Web fiction (1.52×), Goyang (1.63×), and Data compression (1.54×) over the country average.
Action movies fans in Indonesia are most concentrated in West Java (reach ~1.5M), Jakarta (reach ~1M), and East Java (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Action movies itself, the audience over-indexes on Goyang (1.63×), Data compression (1.54×), cinema 21 (1.51×), and Mission: Impossible (1.65×) compared to the Indonesia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Action movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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