A data profile of the people who buy, follow and care about Italian cuisine in Indonesia — modelled from more than twelve digital signal sources. Italian cuisine has an estimated audience of 3,870,062 people in Indonesia.
The average Italian cuisine fan in Indonesia is 33.9 years old, more female, and lives primarily in West Java.
The audience is concentrated in West Java, Jakarta, East Java.
The key figures that characterise the Italian cuisine profile in Indonesia.
55.6% are female, 44.4% are male, average age 33.9.
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 33.9 |
| Estimated audience size | 3,870,062 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 35% | |
| 30-39 | 20% | |
| 40-49 | 13% | |
| 50+ | 9% |
of the worldwide Italian cuisine audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 16.3% |
| Italy | 9.2% |
| Japan | 8.4% |
Where the Italian cuisine audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bali | ~100K | 1.52× | |
| 02 | Jakarta | ~400K | 1.32× | |
| 03 | Banten | ~200K | 1.07× | |
| 04 | North Sulawesi | ~40K | 1.06× | |
| 05 | East Nusa Tenggara | ~40K | 1.05× | |
| 06 | Central Kalimantan | ~30K | 1.05× | |
| 07 | Jambi | ~50K | 1.04× | |
| 08 | Southeast Sulawesi | ~30K | 1.04× | |
| 09 | South Kalimantan | ~50K | 1.03× | |
| 10 | West Nusa Tenggara | ~50K | 1.03× | |
| 11 | Riau Islands | ~40K | 1.03× | |
| 12 | North Kalimantan | ~10K | 1.03× | |
| 13 | Bangka-Belitung Islands | ~20K | 1.02× | |
| 14 | West Papua | ~10K | 1.01× | |
| 15 | Special Region of Yogyakarta | ~60K | 1.00× | |
| 16 | Central Sulawesi | ~40K | 1.00× | |
| 17 | Bengkulu | ~30K | 1.00× | |
| 18 | West Sumatra | ~70K | 0.99× | |
| 19 | West Kalimantan | ~60K | 0.99× | |
| 20 | Papua (province) | ~20K | 0.99× | |
| 21 | Gorontalo (disambiguation)(2) | ~20K | 0.99× | |
| 22 | North Maluku | ~10K | 0.99× | |
| 23 | East Kalimantan | ~60K | 0.98× | |
| 24 | South Sumatra | ~90K | 0.97× | |
| 25 | Lampung | ~80K | 0.97× | |
| 26 | Aceh | ~50K | 0.97× | |
| 27 | Riau | ~90K | 0.96× | |
| 28 | South Sulawesi | ~100K | 0.95× | |
| 29 | North Sumatra | ~200K | 0.92× | |
| 30 | West Java | ~500K | 0.86× | |
| 31 | East Java | ~400K | 0.84× | |
| 32 | Central Java | ~300K | 0.84× | |
| 33 | Maluku | 0.00× | ||
| 34 | West Sulawesi | 0.00× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Italian cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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