Rascasse Audience Intelligence

TV comedies Audience in India

A data profile of the people who buy, follow and care about TV comedies in India — modelled from more than twelve digital signal sources. TV comedies has an estimated audience of 3,714,787 people in India.

The average TV comedies fan in India is 31.1 years old, more male, and lives primarily in Uttar Pradesh.

The audience is concentrated in Uttar Pradesh, Maharashtra, West Bengal.

Top brand affinities include Sex and the City, Manorama Online, Casino games, with strongest over-indexing on Sex and the City (1.74× the country average).

Demographically, the TV comedies audience skews more male with an average age of 31.1, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 24 regions tracked by Rascasse.

The typical TV comedies fan in India is more male, around 31.1 years old, with strong Patriotism tendencies and a notable affinity for Sex and the City.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the TV comedies profile in India.

Audience size
3.7M
in India
Gender
23.7%
76.3% male
Age
31.1
average years
Country rank
#1663
Topic in India
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of TV comedies fans

23.7% are female, 76.3% are male, average age 31.1.

Fig. 02

Gender split

23.7%
Female
76.3%
Male
Demographic split for TV comedies audience in India
MetricValue
Female23.7%
Male76.3%
Average age31.1
Estimated audience size3,714,787
Fig. 03

Age distribution

Ø 31.1
average years
Age distribution of the TV comedies audience in India
Age bracketShare%
16-1937%
20-2930%
30-3916%
40-4910%
50+7%
Fig. 04

Worldwide distribution

2.9%

of the worldwide TV comedies audience comes from India.

Worldwide audience distribution share by country for TV comedies
CountryShare
United States28.3%
United Kingdom4.8%
China3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the India average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the TV comedies audience in India is strongest.

Fig. 05

Top regions by affinity

TV comedies fans by region: top regions in India
#RegionReachAffinity×
01Meghalaya~6K1.43×
02Goa~5K1.23×
03Tripura~6K1.20×
04Himachal Pradesh~20K1.04×
05Bihar~70K1.00×
06Chhattisgarh~20K1.00×
07Uttarakhand~20K1.00×
08Jammu and Kashmir~20K0.99×
09Jharkhand~30K0.98×
10Assam~40K0.95×
11Punjab (region)~50K0.94×
12Odisha~40K0.94×
13Haryana~40K0.93×
14Andhra Pradesh~40K0.93×
15Madhya Pradesh~60K0.91×
16Rajasthan~80K0.90×
17Kerala~50K0.90×
18Gujarat~90K0.89×
19Telangana~50K0.89×
20West Bengal~100K0.87×
21Tamil Nadu~80K0.87×
22Karnataka~80K0.86×
23Uttar Pradesh~100K0.83×
24Maharashtra~100K0.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the TV comedies audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for TV comedies audience
#·InterestCategoryAffinity×
01PilgrimFashion & Accessoires3.05×
02Manorama OnlineNews2.74×
03Browser gamesGames2.63×
04MathrubhumiNews2.49×
05Malayala ManoramaNews2.48×
06Tabletop gameGames2.47×
07Simulation gamesGames2.30×
08Casino gamesGames2.23×
09Massively multiplayer online role-playing gamesGames2.14×
10Massively multiplayer online gamesGames2.12×
11Strategy gamesGames2.07×
12Non-fiction booksLiterature2.07×
13TV talkshowsMovies & TV1.93×
14Role-playing gamesGames1.86×
15Sex and the CityMovies & TV1.74×
16Online pokerGames1.69×
17Board gamesGames1.68×
18Action gamesGames1.67×
19Sports gamesGames1.55×
20Actor VijayMovies & TV1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the TV comedies audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by TV comedies audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.06×
SpiritualityBALANCE1.03×
TraditionCONSERVATISM0.96×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by TV comedies audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.75×
Design AffinityPREMIUM0.76×
IndulgenceJOY0.77×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does TV comedies have in India?

TV comedies has an estimated audience of 3,714,787 people in India, concentrated in Uttar Pradesh and Maharashtra.

02

What is the gender split and age of TV comedies fans?

23.7% of TV comedies fans are female, 76.3% are male, with an average age of 31.1 years.

03

Which brands do TV comedies fans like most?

TV comedies fans show strongest brand affinity for Sex and the City (1.74×), Manorama Online (2.74×), and Casino games (2.23×) over the country average.

04

Where do TV comedies fans live in India?

TV comedies fans in India are most concentrated in Uttar Pradesh (reach ~100K), Maharashtra (reach ~100K), and West Bengal (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do TV comedies fans also like?

Beyond TV comedies itself, the audience over-indexes on Manorama Online (2.74×), Casino games (2.23×), Mathrubhumi (2.49×), and Malayala Manorama (2.48×) compared to the India average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in India who actively search for TV comedies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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