A data profile of the people who buy, follow and care about Kindergarten in Norway — modelled from more than twelve digital signal sources. Kindergarten has an estimated audience of 797,081 people in Norway.
Kindergarten has an estimated audience of 797,081 people in Norway. 73.2% are female, 26.8% are male, average age 44.2. Top brand affinities: IKEA, YouTube Kids, Norsk Tipping, Child, Google.
Top brand affinities include IKEA, YouTube Kids, Norsk Tipping, with strongest over-indexing on IKEA (2.14× the country average).
Demographically, the Kindergarten audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Travelling, Social Media Usage.
The typical Kindergarten fan in Norway is more female, around 44.2 years old, with strong Travelling tendencies and a notable affinity for IKEA.
The key figures that characterise the Kindergarten profile in Norway.
73.2% are female, 26.8% are male, average age 44.2.
| Metric | Value |
|---|---|
| Female | 73.2% |
| Male | 26.8% |
| Average age | 44.2 |
| Estimated audience size | 797,081 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 19% | |
| 30-39 | 23% | |
| 40-49 | 24% | |
| 50+ | 29% |
of the worldwide Kindergarten audience comes from Norway.
| Country | Share |
|---|---|
| United States | 13.8% |
| Japan | 6.0% |
| Italy | 4.2% |
The strongest cross-interests of the Kindergarten audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | YouTube Kids | Movies & TV | 7.47× | ||
| 02 | Preschool | Kids & Family | 6.46× | ||
| 03 | Private school | Kids & Family | 6.09× | ||
| 04 | Infant bed | Home & Garden | 5.97× | ||
| 05 | Child care | Kids & Family | 4.07× | ||
| 06 | Children's clothing | Fashion & Accessoires | 3.19× | ||
| 07 | Infant | Kids & Family | 3.08× | ||
| 08 | Parent | Kids & Family | 2.92× | ||
| 09 | Parenting | Kids & Family | 2.63× | ||
| 10 | Child | Kids & Family | 2.41× | ||
| 11 | Motherhood | Kids & Family | 2.37× | ||
| 12 | IKEA | Home & Garden | 2.14× | ||
| 13 | Apartment | Business & Career | 1.86× | ||
| 14 | Shoes | Fashion & Accessoires | 1.74× | ||
| 15 | Oslo | Travel & Leisure | 1.68× | ||
| 16 | Norway | Travel & Leisure | 1.67× | ||
| 17 | Politics and social issues | Politics & Society | 1.66× | ||
| 18 | Internet & Social Media | 1.63× | |||
| 19 | Norsk Tipping | Games | 1.61× | ||
| 20 | Internet & Social Media | 1.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 0.98× | |
| Social Media Usage | JOY | 0.58× | |
| Patriotism | CONSERVATISM | 0.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.20× | |
| Patriotism | CONSERVATISM | 0.51× | |
| Social Media Usage | JOY | 0.58× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Kindergarten. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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