A data profile of the people who buy, follow and care about Child in Norway — modelled from more than twelve digital signal sources. Child has an estimated audience of 1,806,751 people in Norway.
Child has an estimated audience of 1,806,751 people in Norway. 66.9% are female, 33.1% are male, average age 45.2. Top brand affinities: Google, Family, Shoes, Kindergarten, Happiness.
Top brand affinities include Google, Family, Shoes, with strongest over-indexing on Google (1.5× the country average).
Demographically, the Child audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Community Orientation, Extroversion.
The typical Child fan in Norway is more female, around 45.2 years old, with strong Community Orientation tendencies and a notable affinity for Google.
The key figures that characterise the Child profile in Norway.
66.9% are female, 33.1% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 66.9% |
| Male | 33.1% |
| Average age | 45.2 |
| Estimated audience size | 1,806,751 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 34% |
of the worldwide Child audience comes from Norway.
| Country | Share |
|---|---|
| United States | 20.6% |
| Italy | 4.8% |
| United Kingdom | 4.6% |
The strongest cross-interests of the Child audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kindergarten | Kids & Family | 2.41× | ||
| 02 | Lingerie | Fashion & Accessoires | 2.08× | ||
| 03 | Toys | Games | 1.99× | ||
| 04 | Hair products | Beauty & Wellness | 1.82× | ||
| 05 | Lindex | Fashion & Accessoires | 1.80× | ||
| 06 | Tattoos | Fashion & Accessoires | 1.76× | ||
| 07 | Happiness | Health | 1.75× | ||
| 08 | Gina Tricot | Fashion & Accessoires | 1.67× | ||
| 09 | Pizza | Food & Beverages | 1.66× | ||
| 10 | Spas | Beauty & Wellness | 1.64× | ||
| 11 | Dogs | Pets & Animals | 1.62× | ||
| 12 | Shoes | Fashion & Accessoires | 1.59× | ||
| 13 | Psychology | Business & Career | 1.59× | ||
| 14 | Family | Kids & Family | 1.55× | ||
| 15 | Celebrity | Movies & TV | 1.55× | ||
| 16 | Crochet | Home & Garden | 1.54× | ||
| 17 | Education | Business & Career | 1.52× | ||
| 18 | Internet & Social Media | 1.50× | |||
| 19 | Flower | Home & Garden | 1.50× | ||
| 20 | Dinner | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.45× | |
| Extroversion | THRILL | 1.40× | |
| Early Adopter Mentality | POWER | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.97× | |
| Healthy Lifestyle | BALANCE | 1.01× | |
| Spirituality | BALANCE | 1.02× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Child. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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