A data profile of the people who buy, follow and care about Celebrity in Norway — modelled from more than twelve digital signal sources. Celebrity has an estimated audience of 978,840 people in Norway.
Celebrity has an estimated audience of 978,840 people in Norway. 53.2% are female, 46.8% are male, average age 43.2. Top brand affinities: Google, Facebook, YouTube, Norway, Politics and social issues.
Top brand affinities include Google, Facebook, YouTube, with strongest over-indexing on Google (1.76× the country average).
Demographically, the Celebrity audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Social Media Usage, Travelling.
The typical Celebrity fan in Norway is balanced, around 43.2 years old, with strong Social Media Usage tendencies and a notable affinity for Google.
The key figures that characterise the Celebrity profile in Norway.
53.2% are female, 46.8% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 43.2 |
| Estimated audience size | 978,840 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 30% |
of the worldwide Celebrity audience comes from Norway.
| Country | Share |
|---|---|
| United States | 25.4% |
| India | 6.0% |
| United Kingdom | 5.7% |
The strongest cross-interests of the Celebrity audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Video | Movies & TV | 1.87× | ||
| 02 | Comedy movies | Movies & TV | 1.84× | ||
| 03 | Televisions | Technology & Electronics | 1.83× | ||
| 04 | Magazines | Literature | 1.82× | ||
| 05 | TV | Movies & TV | 1.79× | ||
| 06 | Leisure | Travel & Leisure | 1.77× | ||
| 07 | Internet & Social Media | 1.76× | |||
| 08 | Internet & Social Media | 1.76× | |||
| 09 | Crafts | Home & Garden | 1.68× | ||
| 10 | Dogs | Pets & Animals | 1.67× | ||
| 11 | Politics and social issues | Politics & Society | 1.64× | ||
| 12 | Photograph | Technology & Electronics | 1.63× | ||
| 13 | Culture | Literature | 1.62× | ||
| 14 | YouTube | Movies & TV | 1.59× | ||
| 15 | Social network | Internet & Social Media | 1.59× | ||
| 16 | Mobile phones | Technology & Electronics | 1.58× | ||
| 17 | Child | Kids & Family | 1.55× | ||
| 18 | Software | Technology & Electronics | 1.54× | ||
| 19 | Norway | Travel & Leisure | 1.52× | ||
| 20 | Nordic countries | Travel & Leisure | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.77× | |
| Travelling | THRILL | 0.50× | |
| Patriotism | CONSERVATISM | 0.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.15× | |
| Patriotism | CONSERVATISM | 0.43× | |
| Travelling | THRILL | 0.50× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Celebrity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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