A data profile of the people who buy, follow and care about Video in Norway — modelled from more than twelve digital signal sources. Video has an estimated audience of 1,266,786 people in Norway.
Video has an estimated audience of 1,266,786 people in Norway. 42.3% are female, 57.7% are male, average age 45.7. Top brand affinities: Google, Movies, Personal finance, Mobile phones, Hairstyle.
Top brand affinities include Google, Movies, Personal finance, with strongest over-indexing on Google (2.06× the country average).
Demographically, the Video audience skews more male with an average age of 45.7, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.
The typical Video fan in Norway is more male, around 45.7 years old, with strong Community Orientation tendencies and a notable affinity for Google.
The key figures that characterise the Video profile in Norway.
42.3% are female, 57.7% are male, average age 45.7.
| Metric | Value |
|---|---|
| Female | 42.3% |
| Male | 57.7% |
| Average age | 45.7 |
| Estimated audience size | 1,266,786 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 17% | |
| 40-49 | 23% | |
| 50+ | 38% |
of the worldwide Video audience comes from Norway.
| Country | Share |
|---|---|
| United States | 16.2% |
| India | 6.4% |
| Italy | 4.7% |
The strongest cross-interests of the Video audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hairstyle | Beauty & Wellness | 2.52× | ||
| 02 | Germany | Travel & Leisure | 2.27× | ||
| 03 | Internet & Social Media | 2.06× | |||
| 04 | Instant messaging | Internet & Social Media | 2.02× | ||
| 05 | First-person shooter games | Games | 1.98× | ||
| 06 | Celebrity | Movies & TV | 1.87× | ||
| 07 | Online games | Games | 1.76× | ||
| 08 | Fiction books | Literature | 1.76× | ||
| 09 | Electronics | Technology & Electronics | 1.71× | ||
| 10 | Happiness | Health | 1.68× | ||
| 11 | Hair products | Beauty & Wellness | 1.68× | ||
| 12 | Video games | Games | 1.67× | ||
| 13 | Festival | Music & Radio | 1.62× | ||
| 14 | Dogs | Pets & Animals | 1.61× | ||
| 15 | Mobile phones | Technology & Electronics | 1.60× | ||
| 16 | Personal finance | Business & Career | 1.56× | ||
| 17 | Current events | Arts & Culture | 1.56× | ||
| 18 | Movies | Movies & TV | 1.53× | ||
| 19 | Higher education | Business & Career | 1.52× | ||
| 20 | Kitchen | Home & Garden | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.43× | |
| Convenience Orientation | PREMIUM | 1.43× | |
| Extroversion | THRILL | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.80× | |
| Price Sensitivity | PREMIUM | 0.80× | |
| Healthy Lifestyle | BALANCE | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Video. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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