A data profile of the people who buy, follow and care about Hairstyle in Norway — modelled from more than twelve digital signal sources. Hairstyle has an estimated audience of 644,242 people in Norway.
Hairstyle has an estimated audience of 644,242 people in Norway. 73.3% are female, 26.7% are male, average age 43.8. Top brand affinities: Google Maps, YouTube, Google, Facebook, Hair products.
Top brand affinities include Google Maps, YouTube, Google, with strongest over-indexing on Google Maps (2.68× the country average).
Demographically, the Hairstyle audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Patriotism, Travelling.
The typical Hairstyle fan in Norway is more female, around 43.8 years old, with strong Patriotism tendencies and a notable affinity for Google Maps.
The key figures that characterise the Hairstyle profile in Norway.
73.3% are female, 26.7% are male, average age 43.8.
| Metric | Value |
|---|---|
| Female | 73.3% |
| Male | 26.7% |
| Average age | 43.8 |
| Estimated audience size | 644,242 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 16% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 31% |
of the worldwide Hairstyle audience comes from Norway.
| Country | Share |
|---|---|
| United States | 19.7% |
| United Kingdom | 4.9% |
| Japan | 4.9% |
The strongest cross-interests of the Hairstyle audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hair products | Beauty & Wellness | 3.07× | ||
| 02 | Google Maps | Internet & Social Media | 2.68× | ||
| 03 | Video | Movies & TV | 2.52× | ||
| 04 | Magazines | Literature | 2.41× | ||
| 05 | Happiness | Health | 2.37× | ||
| 06 | Cosmetics | Beauty & Wellness | 2.30× | ||
| 07 | Internet & Social Media | 2.29× | |||
| 08 | YouTube | Movies & TV | 2.01× | ||
| 09 | Photography | Arts & Culture | 2.01× | ||
| 10 | Internet & Social Media | 1.95× | |||
| 11 | Business | Business & Career | 1.87× | ||
| 12 | Internet & Social Media | 1.86× | |||
| 13 | Politics and social issues | Politics & Society | 1.82× | ||
| 14 | Internet & Social Media | 1.81× | |||
| 15 | Family | Kids & Family | 1.70× | ||
| 16 | NRK | Movies & TV | 1.69× | ||
| 17 | Design | Home & Garden | 1.65× | ||
| 18 | Online shopping | Shopping | 1.64× | ||
| 19 | Biltema | Business & Career | 1.60× | ||
| 20 | Shopping | Shopping | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.47× | |
| Travelling | THRILL | 1.42× | |
| Early Adopter Mentality | POWER | 1.06× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.53× | |
| Early Adopter Mentality | POWER | 1.06× | |
| Travelling | THRILL | 1.42× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Hairstyle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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