A data profile of the people who buy, follow and care about School in Norway — modelled from more than twelve digital signal sources. School has an estimated audience of 1,152,981 people in Norway.
School has an estimated audience of 1,152,981 people in Norway. 62.0% are female, 38.0% are male, average age 44.0. Top brand affinities: Psychology, Google, Education, Personal finance, Happiness.
Top brand affinities include Psychology, Google, Education, with strongest over-indexing on Psychology (2.85× the country average).
Demographically, the School audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Mindfulness, Community Orientation.
The typical School fan in Norway is more female, around 44.0 years old, with strong Mindfulness tendencies and a notable affinity for Psychology.
The key figures that characterise the School profile in Norway.
62.0% are female, 38.0% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 44.0 |
| Estimated audience size | 1,152,981 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 14% | |
| 30-39 | 20% | |
| 40-49 | 26% | |
| 50+ | 30% |
of the worldwide School audience comes from Norway.
| Country | Share |
|---|---|
| United States | 19.2% |
| Brazil | 5.4% |
| Italy | 5.2% |
The strongest cross-interests of the School audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Psychology | Business & Career | 2.85× | ||
| 02 | Viral video | Internet & Social Media | 2.56× | ||
| 03 | Instant messaging | Internet & Social Media | 2.38× | ||
| 04 | University | Business & Career | 2.38× | ||
| 05 | Kindergarten | Kids & Family | 2.23× | ||
| 06 | First-person shooter games | Games | 2.06× | ||
| 07 | Fiction books | Literature | 2.04× | ||
| 08 | Charity and causes | Business & Career | 2.00× | ||
| 09 | Education | Business & Career | 1.89× | ||
| 10 | Happiness | Health | 1.86× | ||
| 11 | Meat | Food & Beverages | 1.86× | ||
| 12 | Hair products | Beauty & Wellness | 1.84× | ||
| 13 | Drawing | Home & Garden | 1.77× | ||
| 14 | Higher education | Business & Career | 1.73× | ||
| 15 | Dogs | Pets & Animals | 1.71× | ||
| 16 | Celebrity | Movies & TV | 1.70× | ||
| 17 | Internet & Social Media | 1.61× | |||
| 18 | Video games | Games | 1.58× | ||
| 19 | Spas | Beauty & Wellness | 1.58× | ||
| 20 | Personal finance | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.64× | |
| Community Orientation | OPEN | 1.61× | |
| Career Orientation | POWER | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.93× | |
| Risk Appetite | THRILL | 0.95× | |
| DIY Mentality | THRILL | 0.98× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for School. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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