A data profile of the people who buy, follow and care about Forest in Poland — modelled from more than twelve digital signal sources. Forest has an estimated audience of 1,982,452 people in Poland.
Forest has an estimated audience of 1,982,452 people in Poland. 56.3% are female, 43.7% are male, average age 42.5. Top brand affinities: Gazeta Wyborcza, Modern architecture, Radio ZET, Innovation, Long hair.
Top brand affinities include Gazeta Wyborcza, Modern architecture, Radio ZET, with strongest over-indexing on Gazeta Wyborcza (1.54× the country average).
Demographically, the Forest audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Indulgence, Spirituality.
The typical Forest fan in Poland is more female, around 42.5 years old, with strong Indulgence tendencies and a notable affinity for Gazeta Wyborcza.
The key figures that characterise the Forest profile in Poland.
56.3% are female, 43.7% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 56.3% |
| Male | 43.7% |
| Average age | 42.5 |
| Estimated audience size | 1,982,452 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 17% | |
| 30-39 | 23% | |
| 40-49 | 22% | |
| 50+ | 26% |
of the worldwide Forest audience comes from Poland.
| Country | Share |
|---|---|
| United States | 22.7% |
| United Kingdom | 6.7% |
| Japan | 5.7% |
The strongest cross-interests of the Forest audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Champagne | Food & Beverages | 2.85× | ||
| 02 | International English Language Testing System | Business & Career | 2.63× | ||
| 03 | French fries | Food & Beverages | 2.47× | ||
| 04 | Web conferencing | Technology & Electronics | 2.45× | ||
| 05 | Red wine | Food & Beverages | 2.42× | ||
| 06 | Modern architecture | Arts & Culture | 2.33× | ||
| 07 | Brewery | Food & Beverages | 2.08× | ||
| 08 | Long hair | Beauty & Wellness | 1.92× | ||
| 09 | Telegram | Internet & Social Media | 1.92× | ||
| 10 | Innovation | Business & Career | 1.85× | ||
| 11 | Radio ZET | Music & Radio | 1.72× | ||
| 12 | Greenhouse | Home & Garden | 1.71× | ||
| 13 | Viral video | Internet & Social Media | 1.67× | ||
| 14 | TripAdvisor | Travel & Leisure | 1.66× | ||
| 15 | Summer vacation | Travel & Leisure | 1.62× | ||
| 16 | Activism | Politics & Society | 1.57× | ||
| 17 | Gazeta Wyborcza | News | 1.54× | ||
| 18 | Sushi | Food & Beverages | 1.54× | ||
| 19 | Social change | Politics & Society | 1.54× | ||
| 20 | Social movement | Politics & Society | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.58× | |
| Spirituality | BALANCE | 1.47× | |
| Sustainability | BALANCE | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.86× | |
| Price Sensitivity | PREMIUM | 0.91× | |
| Design Affinity | PREMIUM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Forest. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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