A data profile of the people who buy, follow and care about 100 Percent FED Up in United States — modelled from more than twelve digital signal sources. 100 Percent FED Up has an estimated audience of 1,077,605 people in United States.
The average 100 Percent FED Up fan in United States is 52.5 years old, more male, and lives primarily in Michigan.
The audience is concentrated in Michigan, Florida, Texas.
Top brand affinities include Michael B. Jordan, Cyndi Lauper, Charli XCX, with strongest over-indexing on Michael B. Jordan (19.7× the country average).
Demographically, the 100 Percent FED Up audience skews more male with an average age of 52.5, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical 100 Percent FED Up fan in United States is more male, around 52.5 years old, with strong Patriotism tendencies and a notable affinity for Michael B. Jordan.
The key figures that characterise the 100 Percent FED Up profile in United States.
43.5% are female, 56.5% are male, average age 52.5.
| Metric | Value |
|---|---|
| Female | 43.5% |
| Male | 56.5% |
| Average age | 52.5 |
| Estimated audience size | 1,077,605 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 3% | |
| 20-29 | 4% | |
| 30-39 | 9% | |
| 40-49 | 25% | |
| 50+ | 60% |
of the worldwide 100 Percent FED Up audience comes from United States.
| Country | Share |
|---|---|
| United States | 99.4% |
| South Africa | 0.2% |
| Australia | 0.1% |
Where the 100 Percent FED Up audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~20K | 3.34× | |
| 02 | Michigan | ~80K | 2.80× | |
| 03 | Wyoming | ~4K | 2.66× | |
| 04 | Montana | ~7K | 2.46× | |
| 05 | Minnesota | ~30K | 2.14× | |
| 06 | Nevada | ~20K | 1.76× | |
| 07 | Kentucky | ~20K | 1.67× | |
| 08 | Mississippi | ~10K | 1.47× | |
| 09 | Missouri | ~20K | 1.40× | |
| 10 | Pennsylvania | ~50K | 1.28× | |
| 11 | Kansas | ~10K | 1.26× | |
| 12 | Ohio | ~40K | 1.21× | |
| 13 | Maryland | ~20K | 1.21× | |
| 14 | Louisiana | ~20K | 1.17× | |
| 15 | Alabama | ~20K | 1.13× | |
| 16 | South Carolina | ~20K | 1.10× | |
| 17 | Arizona | ~20K | 1.08× | |
| 18 | Georgia | ~40K | 1.07× | |
| 19 | South Dakota | ~3K | 1.05× | |
| 20 | West Virginia | ~5K | 1.01× | |
| 21 | Virginia | ~30K | 0.97× | |
| 22 | Delaware | ~3K | 0.97× | |
| 23 | Alaska | ~2K | 0.96× | |
| 24 | Tennessee | ~20K | 0.95× | |
| 25 | North Dakota | ~2K | 0.92× | |
| 26 | Illinois | ~30K | 0.90× | |
| 27 | Iowa | ~8K | 0.90× | |
| 28 | Arkansas | ~8K | 0.90× | |
| 29 | Maine | ~3K | 0.90× | |
| 30 | Hawaii | ~4K | 0.89× | |
| 31 | Rhode Island | ~3K | 0.89× | |
| 32 | Wisconsin | ~10K | 0.87× | |
| 33 | Oklahoma | ~10K | 0.86× | |
| 34 | Idaho | ~5K | 0.86× | |
| 35 | New Hampshire | ~4K | 0.86× | |
| 36 | Washington, District of Columbia | ~3K | 0.86× | |
| 37 | Nebraska | ~5K | 0.85× | |
| 38 | Florida | ~60K | 0.83× | |
| 39 | Utah | ~8K | 0.83× | |
| 40 | North Carolina | ~30K | 0.82× | |
| 41 | Indiana | ~20K | 0.81× | |
| 42 | New Jersey | ~20K | 0.78× | |
| 43 | Connecticut | ~8K | 0.77× | |
| 44 | Washington | ~20K | 0.75× | |
| 45 | Colorado | ~10K | 0.74× | |
| 46 | Oregon | ~9K | 0.73× | |
| 47 | Massachusetts | ~10K | 0.67× | |
| 48 | New York | ~40K | 0.66× | |
| 49 | Texas | ~50K | 0.53× | |
| 50 | California | ~40K | 0.36× |
The strongest cross-interests of the 100 Percent FED Up audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | European Parliament | Politics & Society | 63.78× | ||
| 02 | Irina Shayk | Fashion & Accessoires | 36.89× | ||
| 03 | Right Wing News | News | 30.21× | ||
| 04 | Multiple citizenship | Politics & Society | 26.74× | ||
| 05 | Cyndi Lauper | Music & Radio | 25.38× | ||
| 06 | Charli XCX | Music & Radio | 22.29× | ||
| 07 | Michael B. Jordan | Movies & TV | 19.70× | ||
| 08 | Karl Marx | Literature | 16.12× | ||
| 09 | The Matrix (franchise) | Movies & TV | 13.26× | ||
| 10 | ExxonMobil | Cars & Mobility | 12.84× | ||
| 11 | Newsletter | Technology & Electronics | 12.63× | ||
| 12 | The Daily Caller | Internet & Social Media | 6.86× | ||
| 13 | National Rifle Association | Politics & Society | 6.74× | ||
| 14 | MSNBC | Movies & TV | 5.22× | ||
| 15 | Fox News Channel | Movies & TV | 5.08× | ||
| 16 | Nostalgia | Home & Garden | 3.90× | ||
| 17 | Renewable energy | Business & Career | 3.69× | ||
| 18 | Tradition | Politics & Society | 2.75× | ||
| 19 | CNN | Movies & TV | 2.17× | ||
| 20 | Donald Trump | Politics & Society | 1.75× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 6.25× | |
| Individualism | JOY | 3.26× | |
| Spirituality | BALANCE | 2.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.67× | |
| Extroversion | THRILL | 0.74× | |
| Mindfulness | BALANCE | 0.83× |
100 Percent FED Up has an estimated audience of 1,077,605 people in United States, concentrated in Michigan and Florida.
43.5% of 100 Percent FED Up fans are female, 56.5% are male, with an average age of 52.5 years.
100 Percent FED Up fans show strongest brand affinity for Michael B. Jordan (19.7×), Cyndi Lauper (25.38×), and Charli XCX (22.29×) over the country average.
100 Percent FED Up fans in United States are most concentrated in Michigan (reach ~80K), Florida (reach ~60K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.
Beyond 100 Percent FED Up itself, the audience over-indexes on Cyndi Lauper (25.38×), Charli XCX (22.29×), Irina Shayk (36.89×), and European Parliament (63.78×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for 100 Percent FED Up. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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