100 Percent FED Up Audience in United States

100 Percent FED Up has an estimated audience of 1,079,146 people in United States. 43.5% are female, 56.5% are male, average age 52.5. Top regions: Michigan, Florida, Texas. Top brand affinities: Urban Outfitters, Iowa Speedway, Pillow, Edamame, Final Fantasy VII (Famicom).
The average 100 Percent FED Up fan in United States is 52.5 years old, more male, and lives primarily in Michigan. The audience is concentrated in Michigan, Florida, Texas. Top brand affinities include Urban Outfitters, Iowa Speedway, Pillow, with strongest over-indexing on Urban Outfitters (3.52× the country average). Demographically, the 100 Percent FED Up audience skews more male with an average age of 52.5, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: Website / Newspaper / Magazine
Demographics of 100 Percent FED Up fans
| Metric | Value |
|---|---|
| Female | 43.5% |
| Male | 56.5% |
| Average age | 52.5 |
| Estimated audience size | 1,079,146 |
Audience persona
The typical 100 Percent FED Up fan in United States is more male, around 52.5 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Michigan | 70,853 | 2.51× |
| Florida | 50,056 | 0.69× |
| Texas | 44,734 | 0.48× |
| Pennsylvania | 42,397 | 1.17× |
| New York | 41,219 | 0.68× |
| Ohio | 40,915 | 1.23× |
| Georgia | 40,668 | 1.22× |
| Illinois | 36,144 | 1.01× |
| California | 34,923 | 0.29× |
| Minnesota | 33,966 | 2.2× |
| North Carolina | 28,586 | 0.88× |
| Virginia | 28,402 | 1.08× |
| Maryland | 25,972 | 1.4× |
| Tennessee | 22,791 | 1.05× |
| Missouri | 22,627 | 1.3× |
| South Carolina | 21,095 | 1.3× |
| Nevada | 18,938 | 1.81× |
| Alabama | 17,346 | 1.15× |
| Washington | 16,547 | 0.76× |
| Indiana | 16,250 | 0.82× |
| New Jersey | 15,899 | 0.58× |
| Wisconsin | 14,981 | 0.92× |
| Arizona | 13,497 | 0.61× |
| Kansas | 13,347 | 1.57× |
| Colorado | 12,064 | 0.71× |
| Massachusetts | 11,538 | 0.54× |
| Montana | 10,834 | 3.62× |
| Mississippi | 10,364 | 1.17× |
| Kentucky | 8,763 | 0.65× |
| Louisiana | 8,703 | 0.63× |
| Oklahoma | 8,104 | 0.68× |
| Iowa | 8,086 | 0.91× |
| Arkansas | 7,775 | 0.87× |
| New Mexico | 7,096 | 1.31× |
| Utah | 7,091 | 0.73× |
| Connecticut | 6,970 | 0.64× |
| Oregon | 6,232 | 0.5× |
| Wyoming | 5,922 | 3.7× |
| West Virginia | 5,419 | 1.08× |
| Idaho | 3,073 | 0.57× |
| South Dakota | 3,020 | 1.21× |
| Delaware | 2,956 | 0.99× |
| Alaska | 1,897 | 0.82× |
| Rhode Island | 1,362 | 0.4× |
| New Hampshire | 1,097 | 0.26× |
| Hawaii | 1,090 | 0.24× |
| Nebraska | 1,074 | 0.2× |
| North Dakota | 954 | 0.43× |
| Maine | 907 | 0.23× |
| Washington, District of Columbia | 587 | 0.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban Outfitters | 3.52× | Shopping |
| Iowa Speedway | 32.89× | Sports |
| Pillow | 1.86× | Home & Garden |
| Edamame | 18.83× | Food & Beverages |
| Final Fantasy VII (Famicom) | 7.92× | Games |
| Enfamil | 3.63× | Kids & Family |
| Ayrton Senna | 4.79× | Sports |
| Tierra Cali | 3.46× | Travel & Leisure |
| Northrop Grumman | 2.82× | Business & Career |
| Gary Clark, Jr. | 5.54× | Music & Radio |
| Layne Staley | 2.05× | Music & Radio |
| Graham Coxon | 10.93× | Music & Radio |
| Sub Zero (Official) | 3.06× | Literature |
| EShakti | 3.15× | Shopping |
| New York Harbor | 3.79× | Travel & Leisure |
| Defenders of Wildlife | 7.16× | Pets & Animals |
| Jbc | 8.05× | Kids & Family |
| Brunello Cucinelli | 1.85× | Fashion & Accessoires |
| Certified diabetes educator | 2.89× | Business & Career |
| Ken Griffey Jr. | 1.7× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.79 |
| Spirituality | BALANCE | 1.67 |
| Individualism | JOY | 1.64 |
| Tradition | CONSERVATISM | 1.46 |
| Sustainability | BALANCE | 1.23 |
| Family Orientation | CONSERVATISM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.4% |
| South Africa | 0.2% |
| Australia | 0.1% |
See 100 Percent FED Up audiences in other countries
More Politics & Society audiences in United States
Frequently asked questions
How many fans does 100 Percent FED Up have in United States?
100 Percent FED Up has an estimated audience of 1,079,146 people in United States, concentrated in Michigan and Florida.
What is the gender split and age of 100 Percent FED Up fans?
43.5% of 100 Percent FED Up fans are female, 56.5% are male, with an average age of 52.5 years.
Which brands do 100 Percent FED Up fans like most?
100 Percent FED Up fans show strongest brand affinity for Urban Outfitters (3.52×), Iowa Speedway (32.89×), and Pillow (1.86×) over the country average.
Where do 100 Percent FED Up fans live in United States?
100 Percent FED Up fans in United States are most concentrated in Michigan (reach 70,853), Florida (reach 50,056), and Texas (reach 44,734). These three regions account for the largest share of the active audience.
What other brands do 100 Percent FED Up fans also like?
Beyond 100 Percent FED Up itself, the audience over-indexes on Iowa Speedway (32.89×), Pillow (1.86×), Edamame (18.83×), and Final Fantasy VII (Famicom) (7.92×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for 100 Percent FED Up. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.