94.5 THE BUZZ Audience in United States

94.5 THE BUZZ logo

94.5 THE BUZZ has an estimated audience of 356,942 people in United States. 51.1% are female, 48.9% are male, average age 34.3. Top regions: Texas, Illinois, Louisiana. Top brand affinities: Dog breed, Nebraska, Saving, WESH, ABC 7 Chicago.

The average 94.5 THE BUZZ fan in United States is 34.3 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Illinois, Louisiana. Top brand affinities include Dog breed, Nebraska, Saving, with strongest over-indexing on Dog breed (1.51× the country average). Demographically, the 94.5 THE BUZZ audience skews balanced with an average age of 34.3, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Radio Station

Demographics of 94.5 THE BUZZ fans

Demographic split for 94.5 THE BUZZ audience in United States
MetricValue
Female51.1%
Male48.9%
Average age34.3
Estimated audience size356,942

Audience persona

The typical 94.5 THE BUZZ fan in United States is balanced, around 34.3 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for 94.5 THE BUZZ in United States
RegionReachAffinity
Texas267,70720.6×
Illinois12,2141.03×
Louisiana8,1871.78×
Pennsylvania7,2600.6×
Georgia6,4770.59×
Florida6,1760.26×
Ohio5,5970.51×
Colorado5,3420.95×
Tennessee4,8400.68×
California4,7010.12×
Arizona4,6980.64×
Indiana4,5540.7×
Oklahoma4,5091.14×
North Carolina4,3930.41×
South Carolina3,8440.72×
Arkansas3,7681.28×
Washington3,6720.51×
Alabama3,6490.73×
Missouri3,2150.56×
New York2,9080.15×
Minnesota2,6150.51×
Rhode Island2,0531.81×
New Mexico2,0341.14×
Wisconsin1,9510.36×
Delaware1,9371.97×
Michigan1,8440.2×
Kentucky1,5750.35×
Massachusetts1,4150.2×
Vermont1,3342.13×
Nevada1,3270.38×
Connecticut1,1500.32×
Mississippi1,1160.38×
Kansas9790.35×
Maryland8940.15×
Nebraska8920.5×
Virginia7910.09×
Iowa6870.23×
Washington, District of Columbia6640.62×
Idaho6380.36×
Alaska6130.8×
Hawaii5690.37×
West Virginia5530.33×
New Jersey5350.06×
Montana4810.49×
South Dakota4750.58×
Oregon4730.12×
North Dakota4620.63×
New Hampshire4550.32×
Wyoming4470.85×
Maine4400.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 94.5 THE BUZZ audience
BrandAffinityCategory
Dog breed1.51×Pets & Animals
Nebraska2.22×Travel & Leisure
Saving1.61×Business & Career
WESH1.96×Movies & TV
ABC 7 Chicago1.72×Movies & TV
Winemaking1.65×Food & Beverages
nbc chicago1.62×Movies & TV
WFTV1.63×Movies & TV
WSVN1.64×Movies & TV
Jabberwocky (band)2.18×Music & Radio
Temple Grandin1.65×Literature
Chili con carne1.57×Food & Beverages
Mike Conley, Jr.1.58×Sports
Ural Mountains2.07×Travel & Leisure
ABC TV1.6×Movies & TV
Gary Clark, Jr.1.53×Music & Radio
Jorja Fox1.72×Movies & TV
Lion of Judah1.5×
Sin Embargo MX2.14×News
George Mikan1.62×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 94.5 THE BUZZ audience
TraitClusterScore
ExtroversionTHRILL1.47
LGBTQ+ IdentityOPEN1.12
Early Adopter MentalityPOWER1.1
SpiritualityBALANCE1.05
Social Media UsageJOY1.05
Risk AppetiteTHRILL1.04

Worldwide distribution

Worldwide audience distribution share by country for 94.5 THE BUZZ
CountryShare
United States99.6%
United Kingdom0.3%
Germany0.0%

See 94.5 THE BUZZ audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does 94.5 THE BUZZ have in United States?

94.5 THE BUZZ has an estimated audience of 356,942 people in United States, concentrated in Texas and Illinois.

What is the gender split and age of 94.5 THE BUZZ fans?

51.1% of 94.5 THE BUZZ fans are female, 48.9% are male, with an average age of 34.3 years.

Which brands do 94.5 THE BUZZ fans like most?

94.5 THE BUZZ fans show strongest brand affinity for Dog breed (1.51×), Nebraska (2.22×), and Saving (1.61×) over the country average.

Where do 94.5 THE BUZZ fans live in United States?

94.5 THE BUZZ fans in United States are most concentrated in Texas (reach 267,707), Illinois (reach 12,214), and Louisiana (reach 8,187). These three regions account for the largest share of the active audience.

What other brands do 94.5 THE BUZZ fans also like?

Beyond 94.5 THE BUZZ itself, the audience over-indexes on Nebraska (2.22×), Saving (1.61×), WESH (1.96×), and ABC 7 Chicago (1.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 94.5 THE BUZZ. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.