A data profile of the people who buy, follow and care about Academy Award for Best Original Screenplay in United States — modelled from more than twelve digital signal sources. Academy Award for Best Original Screenplay has an estimated audience of 357,079 people in United States.
The average Academy Award for Best Original Screenplay fan in United States is 43.1 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Wallace and Gromit, Jenny Slate, Isla Fisher, with strongest over-indexing on Wallace and Gromit (53.71× the country average).
Demographically, the Academy Award for Best Original Screenplay audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Family Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Academy Award for Best Original Screenplay fan in United States is more female, around 43.1 years old, with strong Family Orientation tendencies and a notable affinity for Wallace and Gromit.
The key figures that characterise the Academy Award for Best Original Screenplay profile in United States.
62.0% are female, 38.0% are male, average age 43.1.
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 43.1 |
| Estimated audience size | 357,079 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 11% | |
| 30-39 | 23% | |
| 40-49 | 26% | |
| 50+ | 26% |
of the worldwide Academy Award for Best Original Screenplay audience comes from United States.
| Country | Share |
|---|---|
| United States | 69.9% |
| United Kingdom | 10.8% |
| Canada | 4.7% |
Where the Academy Award for Best Original Screenplay audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~60K | 1.52× | |
| 02 | New York | ~30K | 1.44× | |
| 03 | Massachusetts | ~9K | 1.34× | |
| 04 | New Jersey | ~10K | 1.18× | |
| 05 | Oregon | ~5K | 1.18× | |
| 06 | Connecticut | ~4K | 1.18× | |
| 07 | Illinois | ~10K | 1.12× | |
| 08 | Washington | ~8K | 1.12× | |
| 09 | Washington, District of Columbia | ~1K | 1.11× | |
| 10 | Vermont | <1K | 1.08× | |
| 11 | Maryland | ~6K | 1.04× | |
| 12 | Colorado | ~6K | 1.04× | |
| 13 | Maine | ~1K | 1.04× | |
| 14 | Rhode Island | ~1K | 1.04× | |
| 15 | New Hampshire | ~1K | 1.02× | |
| 16 | Alaska | <1K | 1.02× | |
| 17 | Pennsylvania | ~10K | 1.01× | |
| 18 | Virginia | ~9K | 1.01× | |
| 19 | Utah | ~3K | 1.01× | |
| 20 | Delaware | <1K | 1.00× | |
| 21 | North Dakota | <1K | 1.00× | |
| 22 | Montana | <1K | 0.99× | |
| 23 | South Dakota | <1K | 0.99× | |
| 24 | New Mexico | ~2K | 0.98× | |
| 25 | Hawaii | ~2K | 0.98× | |
| 26 | Michigan | ~9K | 0.97× | |
| 27 | Missouri | ~6K | 0.97× | |
| 28 | Minnesota | ~5K | 0.97× | |
| 29 | Nebraska | ~2K | 0.97× | |
| 30 | Arizona | ~7K | 0.96× | |
| 31 | Wisconsin | ~5K | 0.96× | |
| 32 | West Virginia | ~2K | 0.96× | |
| 33 | Georgia | ~10K | 0.95× | |
| 34 | Louisiana | ~4K | 0.95× | |
| 35 | Iowa | ~3K | 0.95× | |
| 36 | Kansas | ~3K | 0.95× | |
| 37 | Idaho | ~2K | 0.95× | |
| 38 | Nevada | ~3K | 0.94× | |
| 39 | Oklahoma | ~4K | 0.93× | |
| 40 | Arkansas | ~3K | 0.93× | |
| 41 | Mississippi | ~3K | 0.93× | |
| 42 | North Carolina | ~10K | 0.92× | |
| 43 | South Carolina | ~5K | 0.92× | |
| 44 | Kentucky | ~4K | 0.92× | |
| 45 | Indiana | ~6K | 0.90× | |
| 46 | Florida | ~20K | 0.89× | |
| 47 | Ohio | ~10K | 0.89× | |
| 48 | Tennessee | ~6K | 0.89× | |
| 49 | Alabama | ~4K | 0.88× | |
| 50 | Texas | ~30K | 0.86× |
The strongest cross-interests of the Academy Award for Best Original Screenplay audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wallace and Gromit | Movies & TV | 53.71× | ||
| 02 | Jenny Slate | Movies & TV | 40.44× | ||
| 03 | Joan Collins | Fashion & Accessoires | 32.86× | ||
| 04 | Isla Fisher | Movies & TV | 20.00× | ||
| 05 | Will Poulter | Movies & TV | 20.00× | ||
| 06 | Dirk Nowitzki | Sports | 20.00× | ||
| 07 | Melanie Lynskey | Movies & TV | 19.00× | ||
| 08 | Vera Farmiga | Movies & TV | 18.68× | ||
| 09 | Gwendoline Christie | Movies & TV | 10.85× | ||
| 10 | Jason Bateman | Movies & TV | 10.03× | ||
| 11 | Brittany Snow | Movies & TV | 8.67× | ||
| 12 | Stephen King | Literature | 8.02× | ||
| 13 | Rotten Tomatoes | Movies & TV | 7.84× | ||
| 14 | Sundance Film Festival | Movies & TV | 7.75× | ||
| 15 | Keanu Reeves | Movies & TV | 5.55× | ||
| 16 | Robert Redford | Movies & TV | 4.55× | ||
| 17 | Videography | Internet & Social Media | 4.46× | ||
| 18 | Horror movies | Movies & TV | 2.70× | ||
| 19 | Internet & Social Media | 2.64× | |||
| 20 | Donald Trump | Politics & Society | 1.75× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.58× | |
| Patriotism | CONSERVATISM | 1.67× | |
| Tradition | CONSERVATISM | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.56× | |
| Pet Ownership | JOY | 0.70× | |
| Healthy Lifestyle | BALANCE | 0.78× |
Academy Award for Best Original Screenplay has an estimated audience of 357,079 people in United States, concentrated in California and New York.
62.0% of Academy Award for Best Original Screenplay fans are female, 38.0% are male, with an average age of 43.1 years.
Academy Award for Best Original Screenplay fans show strongest brand affinity for Wallace and Gromit (53.71×), Jenny Slate (40.44×), and Isla Fisher (20×) over the country average.
Academy Award for Best Original Screenplay fans in United States are most concentrated in California (reach ~60K), New York (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Academy Award for Best Original Screenplay itself, the audience over-indexes on Jenny Slate (40.44×), Isla Fisher (20×), Will Poulter (20×), and Joan Collins (32.86×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Academy Award for Best Original Screenplay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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