A data profile of the people who buy, follow and care about Accessibility in United States — modelled from more than twelve digital signal sources. Accessibility has an estimated audience of 1,362,960 people in United States.
The average Accessibility fan in United States is 44.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Wheelchair accessible van, Cincinnati Reds minor league players, Fitness and wellness, with strongest over-indexing on Wheelchair accessible van (53.2× the country average).
Demographically, the Accessibility audience skews more female with an average age of 44.5, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Accessibility fan in United States is more female, around 44.5 years old, with strong Patriotism tendencies and a notable affinity for Wheelchair accessible van.
The key figures that characterise the Accessibility profile in United States.
57.8% are female, 42.2% are male, average age 44.5.
| Metric | Value |
|---|---|
| Female | 57.8% |
| Male | 42.2% |
| Average age | 44.5 |
| Estimated audience size | 1,362,960 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 14% | |
| 30-39 | 15% | |
| 40-49 | 22% | |
| 50+ | 37% |
of the worldwide Accessibility audience comes from United States.
| Country | Share |
|---|---|
| United States | 23.1% |
| Germany | 9.3% |
| United Kingdom | 9.2% |
Where the Accessibility audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~6K | 1.40× | |
| 02 | Virginia | ~40K | 1.20× | |
| 03 | California | ~200K | 1.19× | |
| 04 | Oregon | ~20K | 1.19× | |
| 05 | Washington | ~30K | 1.17× | |
| 06 | Massachusetts | ~30K | 1.14× | |
| 07 | Vermont | ~3K | 1.14× | |
| 08 | New York | ~80K | 1.12× | |
| 09 | Texas | ~100K | 1.09× | |
| 10 | Maryland | ~30K | 1.09× | |
| 11 | Georgia | ~40K | 1.07× | |
| 12 | Colorado | ~20K | 1.07× | |
| 13 | North Carolina | ~40K | 1.06× | |
| 14 | Minnesota | ~20K | 1.05× | |
| 15 | Maine | ~5K | 1.05× | |
| 16 | Illinois | ~50K | 1.03× | |
| 17 | Florida | ~90K | 1.00× | |
| 18 | Indiana | ~20K | 1.00× | |
| 19 | Utah | ~10K | 1.00× | |
| 20 | Arkansas | ~10K | 1.00× | |
| 21 | Kansas | ~10K | 1.00× | |
| 22 | Rhode Island | ~4K | 1.00× | |
| 23 | Pennsylvania | ~50K | 0.99× | |
| 24 | South Carolina | ~20K | 0.99× | |
| 25 | Alaska | ~3K | 0.99× | |
| 26 | Missouri | ~20K | 0.98× | |
| 27 | Hawaii | ~6K | 0.98× | |
| 28 | Louisiana | ~20K | 0.97× | |
| 29 | Iowa | ~10K | 0.97× | |
| 30 | New Hampshire | ~5K | 0.97× | |
| 31 | Ohio | ~40K | 0.96× | |
| 32 | Michigan | ~30K | 0.96× | |
| 33 | Arizona | ~30K | 0.96× | |
| 34 | Wisconsin | ~20K | 0.95× | |
| 35 | Connecticut | ~10K | 0.95× | |
| 36 | Mississippi | ~10K | 0.95× | |
| 37 | New Mexico | ~7K | 0.95× | |
| 38 | Delaware | ~4K | 0.95× | |
| 39 | Alabama | ~20K | 0.94× | |
| 40 | Oklahoma | ~10K | 0.93× | |
| 41 | Tennessee | ~30K | 0.92× | |
| 42 | Idaho | ~6K | 0.92× | |
| 43 | Montana | ~3K | 0.92× | |
| 44 | Kentucky | ~20K | 0.91× | |
| 45 | West Virginia | ~6K | 0.91× | |
| 46 | New Jersey | ~30K | 0.90× | |
| 47 | Nebraska | ~6K | 0.90× | |
| 48 | South Dakota | ~3K | 0.90× | |
| 49 | North Dakota | ~3K | 0.90× | |
| 50 | Nevada | ~10K | 0.89× |
The strongest cross-interests of the Accessibility audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cincinnati Reds minor league players | Sports | 67.23× | ||
| 02 | Wheelchair accessible van | Health | 53.20× | ||
| 03 | J. D. Williams | Shopping | 40.29× | ||
| 04 | Satellite navigation | Technology & Electronics | 12.48× | ||
| 05 | Google News | News | 3.35× | ||
| 06 | Gmail | Internet & Social Media | 2.24× | ||
| 07 | Bank of America | Business & Career | 2.19× | ||
| 08 | Friendship | Kids & Family | 2.08× | ||
| 09 | AutoZone | Cars & Mobility | 2.01× | ||
| 10 | Amazon.com | Shopping | 2.00× | ||
| 11 | Wells Fargo | Business & Career | 1.93× | ||
| 12 | Mitch McConnell | Politics & Society | 1.81× | ||
| 13 | Culture | Literature | 1.72× | ||
| 14 | Personal finance | Business & Career | 1.69× | ||
| 15 | Money | Business & Career | 1.69× | ||
| 16 | Happiness | Health | 1.60× | ||
| 17 | Fitness and wellness | Sports | 1.57× | ||
| 18 | Business | Business & Career | 1.55× | ||
| 19 | Education | Business & Career | 1.53× | ||
| 20 | Movies | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.02× | |
| Need for Security | CONSERVATISM | 1.92× | |
| Career Orientation | POWER | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.94× | |
| Design Affinity | PREMIUM | 0.99× | |
| Early Adopter Mentality | POWER | 1.05× |
Accessibility has an estimated audience of 1,362,960 people in United States, concentrated in California and Texas.
57.8% of Accessibility fans are female, 42.2% are male, with an average age of 44.5 years.
Accessibility fans show strongest brand affinity for Wheelchair accessible van (53.2×), Cincinnati Reds minor league players (67.23×), and Fitness and wellness (1.57×) over the country average.
Accessibility fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Accessibility itself, the audience over-indexes on Cincinnati Reds minor league players (67.23×), Fitness and wellness (1.57×), Movies (1.51×), and Personal finance (1.69×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Accessibility. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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