Satellite navigation Audience in United States
Satellite navigation has an estimated audience of 1,662,605 people in United States. 34.0% are female, 66.0% are male, average age 45.6. Top brand affinities: Photo sharing, Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter.
Top brand affinities include Photo sharing, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Photo sharing (93.33× the country average). Demographically, the Satellite navigation audience skews more male with an average age of 45.6, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation.
Category: Technology & Electronics · Type: Topic
Demographics of Satellite navigation fans
| Metric | Value |
|---|---|
| Female | 34.0% |
| Male | 66.0% |
| Average age | 45.6 |
| Estimated audience size | 1,662,605 |
Audience persona
The typical Satellite navigation fan in United States is more male, around 45.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Photo sharing.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Photo sharing | 93.33× | Internet & Social Media |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| MSN | 4.39× | News |
| FC Bayern Munich | 7.57× | Sports |
| Income tax | 13.19× | Business & Career |
| Dropbox (service) | 10.51× | Technology & Electronics |
| Staples (Canada) | 4.24× | Business & Career |
| Chuck Norris | 4.97× | Movies & TV |
| European Space Agency | 25.42× | Cars & Mobility |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Cotopaxi | 17.4× | Fashion & Accessoires |
| Ski resort | 4.64× | Travel & Leisure |
| Great Clips | 3.84× | Beauty & Wellness |
| Casino games | 5.24× | Games |
| Google Flights | 3.27× | Travel & Leisure |
| Planet Fitness | 2.29× | Sports |
| AutoZone | 2.26× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.65 |
| Family Orientation | CONSERVATISM | 1.58 |
| Early Adopter Mentality | POWER | 1.49 |
| Patriotism | CONSERVATISM | 1.48 |
| Need for Security | CONSERVATISM | 1.47 |
| Sports Activity | POWER | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.9% |
| United Kingdom | 11.0% |
| Italy | 9.8% |
See Satellite navigation audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Satellite navigation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.