Rascasse Audience Intelligence

Air (French band) Audience in United States

A data profile of the people who buy, follow and care about Air (French band) in United States — modelled from more than twelve digital signal sources. Air (French band) has an estimated audience of 3,018,540 people in United States.

#73among Band in United States#1560among Person in United States#1039in Music & Radio

The average Air (French band) fan in United States is 39.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include T-Mobile, La Liga, FIFA World Cup, with strongest over-indexing on T-Mobile (2.44× the country average).

Demographically, the Air (French band) audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Travelling, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Air (French band) fan in United States is more male, around 39.9 years old, with strong Travelling tendencies and a notable affinity for T-Mobile.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Air (French band) profile in United States.

Audience size
3M
in United States
Gender
43.2%♀
56.8% male
Age
39.9
average years
Country rank
#10240
Person in United States
Fig. 01

Search interest · 12-month trend

+7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Air (French band) fans

43.2% are female, 56.8% are male, average age 39.9.

Fig. 02

Gender split

43.2%
Female
56.8%
Male
Demographic split for Air (French band) audience in United States
MetricValue
Female43.2%
Male56.8%
Average age39.9
Estimated audience size3,018,540
Fig. 03

Age distribution

Ø 39.9
average years
Age distribution of the Air (French band) audience in United States
Age bracketShare%
16-1918%
20-2918%
30-3921%
40-4924%
50+20%
Fig. 04

Worldwide distribution

10.2%

of the worldwide Air (French band) audience comes from United States.

Worldwide audience distribution share by country for Air (French band)
CountryShare
United States10.2%
China7.1%
Italy6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Air (French band) audience in United States is strongest.

Fig. 05

Top regions by affinity

Air (French band) fans by region: top regions in United States
#RegionReachAffinity×
01California~300K1.18×
02Georgia~80K1.14×
03Louisiana~30K1.12×
04Hawaii~10K1.12×
05Texas~200K1.11×
06North Carolina~80K1.11×
07South Carolina~40K1.11×
08Washington, District of Columbia~8K1.11×
09Alaska~6K1.11×
10New York~100K1.09×
11Montana~7K1.08×
12Oklahoma~30K1.07×
13Florida~200K1.06×
14Arkansas~20K1.06×
15Virginia~60K1.05×
16Arizona~50K1.05×
17Colorado~40K1.04×
18Utah~20K1.03×
19New Jersey~60K1.02×
20Washington~50K1.02×
21Massachusetts~50K1.01×
22Alabama~30K1.01×
23Indiana~40K1.00×
24Vermont~4K1.00×
25Maryland~40K0.99×
26Missouri~40K0.99×
27Kentucky~30K0.99×
28Kansas~20K0.99×
29Idaho~10K0.99×
30Connecticut~20K0.98×
31South Dakota~5K0.98×
32Pennsylvania~80K0.97×
33Oregon~30K0.97×
34Mississippi~20K0.97×
35Illinois~80K0.96×
36New Mexico~10K0.96×
37Michigan~60K0.94×
38Ohio~70K0.93×
39Delaware~6K0.93×
40Tennessee~40K0.92×
41Nevada~20K0.92×
42Nebraska~10K0.92×
43North Dakota~4K0.92×
44Maine~8K0.91×
45Rhode Island~7K0.91×
46Wisconsin~30K0.90×
47New Hampshire~8K0.90×
48Minnesota~30K0.88×
49West Virginia~10K0.88×
50Iowa~20K0.86×
Fig. 06

Affinity by region

Affinity by region — Air (French band), United States
0.86×1.00×1.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Air (French band) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Air (French band) audience
#·InterestCategoryAffinity×
01Atlético MadridSports6.25×
02La LigaSports5.32×
03San Diego PadresSports5.08×
04ShakiraMusic & Radio4.17×
05Milwaukee BrewersSports4.11×
06CitibankBusiness & Career3.00×
07Public transportCars & Mobility2.66×
08Detroit TigersSports2.50×
09T-MobileTechnology & Electronics2.44×
10WhataburgerFood & Beverages2.35×
11UEFA Champions LeagueSports2.28×
12Real Madrid C.F.Sports2.27×
13WalgreensShopping2.09×
14FC BarcelonaSports2.08×
15CVS PharmacyShopping2.01×
16United Parcel ServiceBusiness & Career1.99×
17VolleyballSports1.88×
18FIFA World CupSports1.87×
19Home AppliancesHome & Garden1.58×
20EBayShopping1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Air (French band) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Air (French band) audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.82×
Quality AwarenessPREMIUM1.51×
Price SensitivityPREMIUM1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Air (French band) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.48×
Pet OwnershipJOY0.56×
Early Adopter MentalityPOWER0.56×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Air (French band) have in United States?

Air (French band) has an estimated audience of 3,018,540 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Air (French band) fans?

43.2% of Air (French band) fans are female, 56.8% are male, with an average age of 39.9 years.

03

Which brands do Air (French band) fans like most?

Air (French band) fans show strongest brand affinity for T-Mobile (2.44×), La Liga (5.32×), and FIFA World Cup (1.87×) over the country average.

04

Where do Air (French band) fans live in United States?

Air (French band) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Air (French band) fans also like?

Beyond Air (French band) itself, the audience over-indexes on La Liga (5.32×), FIFA World Cup (1.87×), Milwaukee Brewers (4.11×), and Walgreens (2.09×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Air (French band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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