Air (French band) Audience in United States

Air (French band) logo

Air (French band) has an estimated audience of 2,353,235 people in United States. 43.2% are female, 56.8% are male, average age 39.9. Top regions: California, Texas, Florida. Top brand affinities: Panama, Sears, MK, Mackenzie Foy, Isabela (province).

The average Air (French band) fan in United States is 39.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Panama, Sears, MK, with strongest over-indexing on Panama (3.2× the country average). Demographically, the Air (French band) audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Travelling, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Air (French band) fans

Demographic split for Air (French band) audience in United States
MetricValue
Female43.2%
Male56.8%
Average age39.9
Estimated audience size2,353,235

Audience persona

The typical Air (French band) fan in United States is more male, around 39.9 years old, with strong Travelling tendencies and a notable affinity for Panama.

Top regions in United States

Top regions ranked by reach for Air (French band) in United States
RegionReachAffinity
California314,1661.21×
Texas223,2421.1×
Florida189,3101.19×
New York152,9761.16×
Georgia86,4921.19×
Illinois82,0001.05×
North Carolina76,6751.08×
Pennsylvania75,1060.95×
Ohio71,8720.99×
Virginia65,0681.14×
New Jersey65,0361.09×
Michigan60,2440.98×
Washington52,9001.12×
Massachusetts49,9311.08×
Arizona48,3081.01×
Tennessee46,9390.99×
Indiana43,3861.01×
Maryland42,5571.05×
Colorado41,4791.12×
South Carolina36,3701.03×
Missouri35,6240.94×
Alabama31,7260.97×
Louisiana31,5701.04×
Minnesota30,6880.91×
Wisconsin30,5180.86×
Oregon29,0261.08×
Kentucky28,0940.95×
Oklahoma26,7051.02×
Connecticut22,9100.97×
Nevada22,7511×
Utah21,9831.04×
Mississippi19,7501.02×
Arkansas18,5810.96×
Kansas17,2150.93×
Iowa17,0330.88×
Hawaii11,3981.13×
Idaho11,1510.94×
New Mexico11,1430.94×
Nebraska10,5310.89×
Washington, District of Columbia9,4531.34×
West Virginia9,2310.84×
New Hampshire8,0270.87×
Maine7,8740.93×
Montana6,5081×
Rhode Island6,3930.85×
Delaware5,5070.85×
Alaska5,0501×
South Dakota4,2450.78×
North Dakota3,9140.81×
Vermont3,7890.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Air (French band) audience
BrandAffinityCategory
Panama3.2×Travel & Leisure
Sears3.58×Shopping
MK2.31×Music & Radio
Mackenzie Foy3.04×Fashion & Accessoires
Isabela (province)5.16×
Life of Pi3.28×Movies & TV
JTV (Indonesia)1.8×
Lebanese cuisine2.42×Food & Beverages
Leverage (TV series)2.02×Movies & TV
Warning sign3.56×Cars & Mobility
Mad About You3.43×Movies & TV
Penn & Teller2.18×Movies & TV
Northrop Grumman1.54×Business & Career
Italian Market, Philadelphia3.22×
Fast Five1.84×Movies & TV
Underarm hair1.71×Beauty & Wellness
Waterford1.88×Travel & Leisure
Barclays Center2.54×Sports
LaMarcus Aldridge4.15×Sports
Cultural studies2.45×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Air (French band) audience
TraitClusterScore
TravellingTHRILL1.64
Quality AwarenessPREMIUM1.23
Urban LifestyleOPEN1.19
Need for SecurityCONSERVATISM1.13
Price SensitivityPREMIUM1.04
Family OrientationCONSERVATISM0.99

Worldwide distribution

Worldwide audience distribution share by country for Air (French band)
CountryShare
United States8.8%
China7.8%
Italy7.0%

See Air (French band) audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Air (French band) have in United States?

Air (French band) has an estimated audience of 2,353,235 people in United States, concentrated in California and Texas.

What is the gender split and age of Air (French band) fans?

43.2% of Air (French band) fans are female, 56.8% are male, with an average age of 39.9 years.

Which brands do Air (French band) fans like most?

Air (French band) fans show strongest brand affinity for Panama (3.2×), Sears (3.58×), and MK (2.31×) over the country average.

Where do Air (French band) fans live in United States?

Air (French band) fans in United States are most concentrated in California (reach 314,166), Texas (reach 223,242), and Florida (reach 189,310). These three regions account for the largest share of the active audience.

What other brands do Air (French band) fans also like?

Beyond Air (French band) itself, the audience over-indexes on Sears (3.58×), MK (2.31×), Mackenzie Foy (3.04×), and Isabela (province) (5.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Air (French band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.