AIR SPACE Audience in United States

AIR SPACE has an estimated audience of 799,274 people in United States. 38.2% are female, 61.8% are male, average age 41.1. Top regions: California, Texas, Florida. Top brand affinities: Group buying, Private bank, 7-Eleven, Nip/Tuck, Society6.

The average AIR SPACE fan in United States is 41.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Group buying, Private bank, 7-Eleven, with strongest over-indexing on Group buying (191.67× the country average). Demographically, the AIR SPACE audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Hotel

Demographics of AIR SPACE fans

Demographic split for AIR SPACE audience in United States
MetricValue
Female38.2%
Male61.8%
Average age41.1
Estimated audience size799,274

Audience persona

The typical AIR SPACE fan in United States is more male, around 41.1 years old, with strong Risk Appetite tendencies and a notable affinity for Group buying.

Top regions in United States

Top regions ranked by reach for AIR SPACE in United States
RegionReachAffinity
California101,7591.16×
Texas92,5011.35×
Florida61,0061.13×
New York51,4441.15×
Georgia27,3921.11×
Virginia26,6061.37×
North Carolina24,4541.02×
Illinois23,9310.9×
Pennsylvania20,5310.76×
New Jersey20,3281×
Maryland17,9021.3×
Ohio17,6360.72×
Michigan16,7210.8×
Washington16,6901.04×
Arizona15,8170.97×
Massachusetts14,8910.95×
Tennessee10,7810.67×
Colorado10,5590.84×
Louisiana10,3071×
Indiana10,2020.7×
South Carolina9,5400.79×
Washington, District of Columbia9,0893.78×
Missouri8,3440.65×
Connecticut7,7100.96×
Minnesota7,6160.66×
Kentucky7,3700.74×
Oregon7,3650.8×
Nevada7,2640.94×
Oklahoma7,2310.81×
Alabama7,1340.64×
Wisconsin6,2370.52×
Mississippi4,7560.72×
Utah4,4310.62×
Arkansas3,9610.6×
Kansas3,8530.61×
New Mexico3,1510.79×
Hawaii3,0310.88×
Iowa3,0120.46×
West Virginia2,9450.79×
Alaska2,9391.72×
Nebraska2,7720.69×
Idaho2,7190.68×
Montana2,5621.16×
Rhode Island2,5381×
South Dakota2,5281.37×
North Dakota2,4621.5×
New Hampshire2,4260.77×
Wyoming2,3822.01×
Maine2,3410.82×
Vermont2,3041.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for AIR SPACE audience
BrandAffinityCategory
Group buying191.67×Shopping
Private bank155.34×Business & Career
7-Eleven15.9×Shopping
Nip/Tuck66.69×Movies & TV
Society636.84×Shopping
Copa Airlines29.81×Travel & Leisure
Prince of Persia56.71×Games
Photo-book16.09×Kids & Family
Planet Fitness4.36×Sports
Corset11.31×Fashion & Accessoires
Umbro59.19×Sports
Image Skincare50.49×Shopping
Indianapolis Motor Speedway14.06×Sports
Day trading11.71×Business & Career
Kia Sportage20×Cars & Mobility
Black tea20.77×Food & Beverages
American Airlines3.59×Travel & Leisure
Trench coat30.86×Fashion & Accessoires
BTS9.55×Music & Radio
Winnie-the-Pooh13.8×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by AIR SPACE audience
TraitClusterScore
Risk AppetiteTHRILL2.75
Luxury OrientationPREMIUM2.4
IndividualismJOY1.87
Early Adopter MentalityPOWER1.81
SustainabilityBALANCE1.68
DIY MentalityTHRILL1.65

Worldwide distribution

Worldwide audience distribution share by country for AIR SPACE
CountryShare
Taiwan24.0%
United States17.4%
Japan16.7%

See AIR SPACE audiences in other countries

More Hotel audiences in United States

Frequently asked questions

How many fans does AIR SPACE have in United States?

AIR SPACE has an estimated audience of 799,274 people in United States, concentrated in California and Texas.

What is the gender split and age of AIR SPACE fans?

38.2% of AIR SPACE fans are female, 61.8% are male, with an average age of 41.1 years.

Which brands do AIR SPACE fans like most?

AIR SPACE fans show strongest brand affinity for Group buying (191.67×), Private bank (155.34×), and 7-Eleven (15.9×) over the country average.

Where do AIR SPACE fans live in United States?

AIR SPACE fans in United States are most concentrated in California (reach 101,759), Texas (reach 92,501), and Florida (reach 61,006). These three regions account for the largest share of the active audience.

What other brands do AIR SPACE fans also like?

Beyond AIR SPACE itself, the audience over-indexes on Private bank (155.34×), 7-Eleven (15.9×), Nip/Tuck (66.69×), and Society6 (36.84×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for AIR SPACE. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.