All About the Benjamins Audience in United States

All About the Benjamins has an estimated audience of 365,618 people in United States. 52.5% are female, 47.5% are male, average age 29.8. Top regions: Texas, California, Florida. Top brand affinities: Volkswagen Polo, Circle K, Minnesota Timberwolves, Washington Wizards, Kia Sportage.

The average All About the Benjamins fan in United States is 29.8 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Volkswagen Polo, Circle K, Minnesota Timberwolves, with strongest over-indexing on Volkswagen Polo (68.63× the country average). Demographically, the All About the Benjamins audience skews balanced with an average age of 29.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of All About the Benjamins fans

Demographic split for All About the Benjamins audience in United States
MetricValue
Female52.5%
Male47.5%
Average age29.8
Estimated audience size365,618

Audience persona

The typical All About the Benjamins fan in United States is balanced, around 29.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Volkswagen Polo.

Top regions in United States

Top regions ranked by reach for All About the Benjamins in United States
RegionReachAffinity
Texas44,0181.4×
California38,1880.95×
Florida27,7741.12×
Georgia22,9152.03×
North Carolina16,7651.52×
New York16,2780.8×
Illinois14,8691.22×
Ohio13,9011.23×
Michigan13,1231.37×
Pennsylvania11,6050.94×
Tennessee10,8261.48×
Louisiana10,7812.29×
Virginia9,7451.09×
Alabama9,3241.83×
Maryland9,0011.43×
South Carolina8,7131.58×
Indiana7,8851.18×
Mississippi7,7252.56×
Missouri7,7201.31×
Arizona7,7101.03×
New Jersey7,5760.81×
Kentucky5,3671.17×
Nevada5,1021.44×
Oklahoma5,1001.26×
Arkansas4,7831.59×
Wisconsin4,6910.85×
Washington4,5000.61×
Colorado4,4740.78×
Massachusetts3,9940.55×
Minnesota3,2510.62×
Kansas2,9321.02×
Connecticut2,9110.79×
Oregon2,3010.55×
Iowa2,0960.7×
New Mexico1,9791.08×
Delaware1,3571.35×
Nebraska1,3330.73×
Washington, District of Columbia1,2061.1×
Utah1,2020.37×
West Virginia1,1020.65×
Hawaii8400.53×
Idaho6980.38×
Rhode Island6310.54×
Alaska4290.55×
Maine4160.32×
New Hampshire4150.29×
Montana3900.38×
North Dakota3750.5×
South Dakota3530.42×
Wyoming2340.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for All About the Benjamins audience
BrandAffinityCategory
Volkswagen Polo68.63×Cars & Mobility
Circle K7.71×Shopping
Minnesota Timberwolves8.75×Sports
Washington Wizards10.49×Sports
Kia Sportage20×Cars & Mobility
Katt Williams16.39×Movies & TV
Teyana Taylor8.64×Movies & TV
Brooklyn Nets7.69×Sports
Charlotte Hornets7.95×Sports
Autism Awareness6.88×Health
New York Knicks5.91×Sports
Foot Locker5.4×Shopping
Houston Rockets5.11×Sports
Diabetes mellitus awareness4.62×Health
Nicki Minaj5.67×Music & Radio
Los Angeles Clippers6.42×Sports
Two and a Half Men11.84×Movies & TV
Internet celebrity4.09×Internet & Social Media
Cardi B5.32×Music & Radio
Los Angeles Lakers3.34×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by All About the Benjamins audience
TraitClusterScore
Luxury OrientationPREMIUM2.07
Risk AppetiteTHRILL1.55
ExtroversionTHRILL1.44
LGBTQ+ IdentityOPEN1.4
Family OrientationCONSERVATISM1.34
Early Adopter MentalityPOWER1.29

Worldwide distribution

Worldwide audience distribution share by country for All About the Benjamins
CountryShare
United States97.7%
Germany1.8%
Italy0.5%

See All About the Benjamins audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does All About the Benjamins have in United States?

All About the Benjamins has an estimated audience of 365,618 people in United States, concentrated in Texas and California.

What is the gender split and age of All About the Benjamins fans?

52.5% of All About the Benjamins fans are female, 47.5% are male, with an average age of 29.8 years.

Which brands do All About the Benjamins fans like most?

All About the Benjamins fans show strongest brand affinity for Volkswagen Polo (68.63×), Circle K (7.71×), and Minnesota Timberwolves (8.75×) over the country average.

Where do All About the Benjamins fans live in United States?

All About the Benjamins fans in United States are most concentrated in Texas (reach 44,018), California (reach 38,188), and Florida (reach 27,774). These three regions account for the largest share of the active audience.

What other brands do All About the Benjamins fans also like?

Beyond All About the Benjamins itself, the audience over-indexes on Circle K (7.71×), Minnesota Timberwolves (8.75×), Washington Wizards (10.49×), and Kia Sportage (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for All About the Benjamins. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.