Alpha Delta Pi Audience in United States

Alpha Delta Pi logo

Alpha Delta Pi has an estimated audience of 415,651 people in United States. 59.7% are female, 40.3% are male, average age 30.6. Top regions: Texas, Florida, California. Top brand affinities: Goop, Mothercare, JC Whitney, edureka, Elsword.

The average Alpha Delta Pi fan in United States is 30.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include Goop, Mothercare, JC Whitney, with strongest over-indexing on Goop (10.29× the country average). Demographically, the Alpha Delta Pi audience skews more female with an average age of 30.6, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: NGO / Political Party · Subtype: Sorority

Demographics of Alpha Delta Pi fans

Demographic split for Alpha Delta Pi audience in United States
MetricValue
Female59.7%
Male40.3%
Average age30.6
Estimated audience size415,651

Audience persona

The typical Alpha Delta Pi fan in United States is more female, around 30.6 years old, with strong Sustainability tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Alpha Delta Pi in United States
RegionReachAffinity
Texas44,8291.25×
Florida31,0731.1×
California30,7150.67×
Georgia25,5462×
North Carolina21,8911.75×
Tennessee19,2242.31×
Illinois14,3101.03×
South Carolina13,9822.24×
Virginia13,9351.38×
Alabama13,1562.27×
New York12,4120.53×
Pennsylvania11,9770.86×
Missouri11,6331.74×
Louisiana11,0042.05×
Ohio9,6840.76×
Michigan9,0410.83×
Mississippi8,8192.58×
Kentucky8,6491.66×
Washington7,8970.95×
Maryland7,6921.08×
Indiana7,4330.98×
Arizona6,8390.81×
Arkansas6,5511.91×
Oklahoma6,4391.39×
Kansas6,0181.84×
New Jersey5,7550.54×
Iowa5,0431.47×
Massachusetts4,7440.58×
Connecticut3,9180.94×
Colorado3,6360.56×
Wisconsin2,5660.41×
Nevada2,2270.55×
Minnesota2,1070.35×
Oregon1,6430.34×
Washington, District of Columbia1,5111.21×
Rhode Island1,5091.14×
Nebraska1,1850.57×
Delaware9810.86×
West Virginia9790.51×
Utah8410.23×
Vermont7180.98×
New Mexico6140.29×
New Hampshire6050.37×
South Dakota5520.57×
Maine5110.34×
Montana5060.44×
Idaho4800.23×
Hawaii4050.23×
Alaska4000.45×
Wyoming3220.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alpha Delta Pi audience
BrandAffinityCategory
Goop10.29×Internet & Social Media
Mothercare4.73×Kids & Family
JC Whitney22.67×Shopping
edureka46.01×Business & Career
Elsword19.38×Games
Nebraska Cornhuskers football4.16×Sports
headspace9.12×Health
Governor of Michigan7.23×Politics & Society
JDSU2.73×Business & Career
Home equity1.74×Home & Garden
Cachorro4.75×Pets & Animals
Hardik Pandya13×Sports
Certified diabetes educator11.56×Business & Career
Keiser University12.16×Business & Career
Guitarist (magazine)8.94×Music & Radio
Queens College, City University of New York5.71×Business & Career
Fairy godmother5.76×Literature
Grace Slick6.58×Music & Radio
Iowa Lottery7.46×Games
Kikar HaShabbat11.52×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alpha Delta Pi audience
TraitClusterScore
SustainabilityBALANCE2.13
Pet OwnershipJOY1.3
Luxury OrientationPREMIUM1.14
LGBTQ+ IdentityOPEN1.08
IndulgenceJOY1.03
Sports ActivityPOWER1.03

Worldwide distribution

Worldwide audience distribution share by country for Alpha Delta Pi
CountryShare
United States93.2%
United Kingdom2.6%
Germany1.4%

See Alpha Delta Pi audiences in other countries

More Sorority audiences in United States

Frequently asked questions

How many fans does Alpha Delta Pi have in United States?

Alpha Delta Pi has an estimated audience of 415,651 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Alpha Delta Pi fans?

59.7% of Alpha Delta Pi fans are female, 40.3% are male, with an average age of 30.6 years.

Which brands do Alpha Delta Pi fans like most?

Alpha Delta Pi fans show strongest brand affinity for Goop (10.29×), Mothercare (4.73×), and JC Whitney (22.67×) over the country average.

Where do Alpha Delta Pi fans live in United States?

Alpha Delta Pi fans in United States are most concentrated in Texas (reach 44,829), Florida (reach 31,073), and California (reach 30,715). These three regions account for the largest share of the active audience.

What other brands do Alpha Delta Pi fans also like?

Beyond Alpha Delta Pi itself, the audience over-indexes on Mothercare (4.73×), JC Whitney (22.67×), edureka (46.01×), and Elsword (19.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alpha Delta Pi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.