Rascasse Audience Intelligence

Alpha Delta Pi Audience in United States

A data profile of the people who buy, follow and care about Alpha Delta Pi in United States — modelled from more than twelve digital signal sources. Alpha Delta Pi has an estimated audience of 416,939 people in United States.

#5among Sorority in United States#509among NGO / Political Party in United States#2506in Business & Career

The average Alpha Delta Pi fan in United States is 30.6 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Boho-chic, Beetlejuice, Museum of Modern Art, with strongest over-indexing on Boho-chic (12.88× the country average).

Demographically, the Alpha Delta Pi audience skews more female with an average age of 30.6, and over-indexes on personality traits such as Sustainability, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Alpha Delta Pi fan in United States is more female, around 30.6 years old, with strong Sustainability tendencies and a notable affinity for Boho-chic.

Category: Business & Career · Type: NGO / Political Party · Subtype: Sorority

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alpha Delta Pi profile in United States.

Audience size
417K
in United States
Gender
59.7%♀
40.3% male
Age
30.6
average years
Country rank
#40678
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Alpha Delta Pi fans

59.7% are female, 40.3% are male, average age 30.6.

Fig. 02

Gender split

59.7%
Female
40.3%
Male
Demographic split for Alpha Delta Pi audience in United States
MetricValue
Female59.7%
Male40.3%
Average age30.6
Estimated audience size416,939
Fig. 03

Age distribution

Ø 30.6
average years
Age distribution of the Alpha Delta Pi audience in United States
Age bracketShare%
16-1945%
20-2921%
30-3916%
40-4911%
50+8%
Fig. 04

Worldwide distribution

92.8%

of the worldwide Alpha Delta Pi audience comes from United States.

Worldwide audience distribution share by country for Alpha Delta Pi
CountryShare
United States92.8%
United Kingdom2.6%
Germany1.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alpha Delta Pi audience in United States is strongest.

Fig. 05

Top regions by affinity

Alpha Delta Pi fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~9K2.63×
02Kansas~8K2.42×
03Mississippi~8K2.33×
04Tennessee~20K2.09×
05Alabama~10K2.02×
06South Carolina~10K2.01×
07Georgia~20K1.85×
08Iowa~6K1.84×
09Louisiana~10K1.80×
10Missouri~10K1.78×
11North Carolina~20K1.63×
12Kentucky~8K1.55×
13Washington~10K1.39×
14Texas~50K1.28×
15Oklahoma~6K1.25×
16Rhode Island~2K1.24×
17Virginia~10K1.17×
18Maryland~8K1.13×
19Florida~30K1.12×
20Washington, District of Columbia~1K1.07×
21Indiana~8K1.05×
22Vermont<1K0.99×
23Illinois~10K0.98×
24Delaware~1K0.92×
25Michigan~10K0.88×
26Alaska<1K0.88×
27North Dakota<1K0.87×
28Connecticut~4K0.86×
29South Dakota<1K0.86×
30Arizona~7K0.85×
31Montana<1K0.84×
32Hawaii~1K0.80×
33West Virginia~2K0.79×
34Maine~1K0.78×
35New Hampshire~1K0.77×
36Idaho~2K0.76×
37Nebraska~2K0.76×
38New Mexico~2K0.76×
39California~30K0.74×
40Pennsylvania~10K0.73×
41Ohio~9K0.73×
42Utah~2K0.66×
43Nevada~3K0.65×
44Massachusetts~5K0.59×
45Colorado~4K0.59×
46Oregon~3K0.59×
47New Jersey~6K0.56×
48Wisconsin~4K0.56×
49Minnesota~3K0.54×
50New York~10K0.49×
Fig. 06

Affinity by region

Affinity by region — Alpha Delta Pi, United States
0.49×1.00×2.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Alpha Delta Pi audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Alpha Delta Pi audience
#·InterestCategoryAffinity×
01Big Ten ConferenceSports56.30×
02Shipley Do-NutsFood & Beverages19.92×
03Bonnaroo Music FestivalMusic & Radio18.44×
04Metropolitan Museum of ArtArts & Culture18.31×
05Duluth Trading CompanyBusiness & Career17.83×
06Museum of Modern ArtArts & Culture16.41×
07Altar'd StateShopping16.37×
08Columbia UniversityBusiness & Career13.31×
09Boho-chicFashion & Accessoires12.88×
10Forever 21Shopping10.57×
11BeetlejuiceMovies & TV8.02×
12ULTA BeautyBeauty & Wellness6.15×
13PoshmarkShopping6.06×
14Urban OutfittersShopping5.31×
15CollegeBusiness & Career4.94×
16FloridaTravel & Leisure4.37×
17CVS PharmacyShopping4.12×
18Target CorporationShopping3.58×
19Skin careBeauty & Wellness3.51×
20TikTokInternet & Social Media3.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alpha Delta Pi audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Alpha Delta Pi audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.28×
Pet OwnershipJOY1.98×
MindfulnessBALANCE1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Alpha Delta Pi audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.66×
IndividualismJOY0.79×
DIY MentalityTHRILL0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Alpha Delta Pi have in United States?

Alpha Delta Pi has an estimated audience of 416,939 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Alpha Delta Pi fans?

59.7% of Alpha Delta Pi fans are female, 40.3% are male, with an average age of 30.6 years.

03

Which brands do Alpha Delta Pi fans like most?

Alpha Delta Pi fans show strongest brand affinity for Boho-chic (12.88×), Beetlejuice (8.02×), and Museum of Modern Art (16.41×) over the country average.

04

Where do Alpha Delta Pi fans live in United States?

Alpha Delta Pi fans in United States are most concentrated in Texas (reach ~50K), California (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Alpha Delta Pi fans also like?

Beyond Alpha Delta Pi itself, the audience over-indexes on Beetlejuice (8.02×), Museum of Modern Art (16.41×), Metropolitan Museum of Art (18.31×), and ULTA Beauty (6.15×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sorority audiences in United States

See Alpha Delta Pi audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Alpha Delta Pi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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