A data profile of the people who buy, follow and care about American Chemical Society in United States — modelled from more than twelve digital signal sources. American Chemical Society has an estimated audience of 779,265 people in United States.
The average American Chemical Society fan in United States is 41.0 years old, balanced, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Florida Lottery, Nebraska Lottery, Winn-Dixie, with strongest over-indexing on Florida Lottery (20× the country average).
Demographically, the American Chemical Society audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical American Chemical Society fan in United States is balanced, around 41.0 years old, with strong Patriotism tendencies and a notable affinity for Florida Lottery.
The key figures that characterise the American Chemical Society profile in United States.
50.1% are female, 49.9% are male, average age 41.0.
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 41.0 |
| Estimated audience size | 779,265 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 15% | |
| 30-39 | 15% | |
| 40-49 | 22% | |
| 50+ | 27% |
Where the American Chemical Society audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~8K | 5.35× | |
| 02 | Washington, District of Columbia | ~5K | 2.25× | |
| 03 | New York | ~70K | 1.69× | |
| 04 | Hawaii | ~5K | 1.61× | |
| 05 | Virginia | ~20K | 1.26× | |
| 06 | Colorado | ~10K | 1.23× | |
| 07 | New Mexico | ~4K | 1.12× | |
| 08 | Texas | ~70K | 1.06× | |
| 09 | Maryland | ~10K | 1.06× | |
| 10 | North Dakota | ~2K | 1.06× | |
| 11 | Kansas | ~6K | 1.04× | |
| 12 | Massachusetts | ~20K | 1.03× | |
| 13 | Georgia | ~20K | 1.02× | |
| 14 | Oklahoma | ~8K | 0.96× | |
| 15 | Iowa | ~6K | 0.94× | |
| 16 | California | ~70K | 0.91× | |
| 17 | New Jersey | ~20K | 0.91× | |
| 18 | Alabama | ~9K | 0.91× | |
| 19 | Kentucky | ~8K | 0.89× | |
| 20 | Tennessee | ~10K | 0.88× | |
| 21 | Missouri | ~10K | 0.86× | |
| 22 | West Virginia | ~3K | 0.85× | |
| 23 | South Carolina | ~9K | 0.84× | |
| 24 | Idaho | ~3K | 0.84× | |
| 25 | South Dakota | ~1K | 0.84× | |
| 26 | Illinois | ~20K | 0.83× | |
| 27 | Wisconsin | ~9K | 0.83× | |
| 28 | Louisiana | ~8K | 0.83× | |
| 29 | Connecticut | ~6K | 0.83× | |
| 30 | Vermont | ~1K | 0.82× | |
| 31 | Mississippi | ~5K | 0.81× | |
| 32 | Rhode Island | ~2K | 0.81× | |
| 33 | New Hampshire | ~2K | 0.80× | |
| 34 | Pennsylvania | ~20K | 0.79× | |
| 35 | North Carolina | ~20K | 0.78× | |
| 36 | Arizona | ~10K | 0.78× | |
| 37 | Ohio | ~20K | 0.77× | |
| 38 | Nevada | ~6K | 0.77× | |
| 39 | Nebraska | ~3K | 0.77× | |
| 40 | Florida | ~40K | 0.76× | |
| 41 | Indiana | ~10K | 0.76× | |
| 42 | Washington | ~10K | 0.75× | |
| 43 | Utah | ~5K | 0.75× | |
| 44 | Arkansas | ~5K | 0.75× | |
| 45 | Delaware | ~1K | 0.73× | |
| 46 | Maine | ~2K | 0.72× | |
| 47 | Oregon | ~6K | 0.71× | |
| 48 | Montana | ~1K | 0.71× | |
| 49 | Michigan | ~10K | 0.70× | |
| 50 | Minnesota | ~7K | 0.69× |
The strongest cross-interests of the American Chemical Society audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Nebraska Lottery | Games | 100.63× | ||
| 02 | Esri | Technology & Electronics | 71.53× | ||
| 03 | Taco John's | Food & Beverages | 34.59× | ||
| 04 | Evernote | Internet & Social Media | 33.26× | ||
| 05 | Giant Eagle | Shopping | 29.69× | ||
| 06 | Carnegie Hall | Arts & Culture | 27.41× | ||
| 07 | Books-A-Million | Literature | 27.05× | ||
| 08 | Friendly's | Food & Beverages | 24.59× | ||
| 09 | Winn-Dixie | Shopping | 24.12× | ||
| 10 | Florida Lottery | Games | 20.00× | ||
| 11 | Peter Thiel | Business & Career | 18.06× | ||
| 12 | Vera Farmiga | Movies & TV | 16.87× | ||
| 13 | EdX | Kids & Family | 16.36× | ||
| 14 | Duke Energy | Home & Garden | 14.21× | ||
| 15 | Michigan Lottery | Games | 11.27× | ||
| 16 | Harris Teeter | Shopping | 10.76× | ||
| 17 | Hy-Vee | Shopping | 10.71× | ||
| 18 | Sustainable energy | Home & Garden | 9.45× | ||
| 19 | Stop & Shop | Shopping | 8.91× | ||
| 20 | Renewable energy | Business & Career | 6.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.98× | |
| Sustainability | BALANCE | 2.59× | |
| Family Orientation | CONSERVATISM | 2.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.77× | |
| Design Affinity | PREMIUM | 0.78× | |
| Extroversion | THRILL | 0.80× |
American Chemical Society's target market in United States covers an estimated 779,265 people, concentrated in California and New York.
50.1% of the American Chemical Society audience are female, 49.9% are male, with an average age of 41.0 years.
American Chemical Society fans show strongest brand affinity for Florida Lottery (20×), Nebraska Lottery (100.63×), and Winn-Dixie (24.12×) over the country average.
American Chemical Society fans in United States are most concentrated in California (reach ~70K), New York (reach ~70K), and Texas (reach ~70K). These three regions account for the largest share of the active audience.
Beyond American Chemical Society itself, the audience over-indexes on Nebraska Lottery (100.63×), Winn-Dixie (24.12×), Books-A-Million (27.05×), and Giant Eagle (29.69×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for American Chemical Society. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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