Rascasse Audience Intelligence

American Chemical Society Target Market in United States

A data profile of the people who buy, follow and care about American Chemical Society in United States — modelled from more than twelve digital signal sources. American Chemical Society has an estimated audience of 779,265 people in United States.

The average American Chemical Society fan in United States is 41.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Florida Lottery, Nebraska Lottery, Winn-Dixie, with strongest over-indexing on Florida Lottery (20× the country average).

Demographically, the American Chemical Society audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical American Chemical Society fan in United States is balanced, around 41.0 years old, with strong Patriotism tendencies and a notable affinity for Florida Lottery.

Category: Business & Career · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the American Chemical Society profile in United States.

Audience size
779K
in United States
Gender
50.1%
49.9% male
Age
41.0
average years
Country rank
#27940
Brand in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of American Chemical Society

50.1% are female, 49.9% are male, average age 41.0.

Fig. 02

Gender split

50.1%
Female
49.9%
Male
Demographic split for American Chemical Society audience in United States
MetricValue
Female50.1%
Male49.9%
Average age41.0
Estimated audience size779,265
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the American Chemical Society audience in United States
Age bracketShare%
16-1921%
20-2915%
30-3915%
40-4922%
50+27%
Fig. 04

Worldwide distribution

31.6%

of the worldwide American Chemical Society audience comes from United States.

Worldwide audience distribution share by country for American Chemical Society
CountryShare
United States31.6%
Japan11.2%
Spain8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the American Chemical Society audience in United States is strongest.

Fig. 05

Top regions by affinity

American Chemical Society customers by region in United States
#RegionReachAffinity×
01Alaska~8K5.35×
02Washington, District of Columbia~5K2.25×
03New York~70K1.69×
04Hawaii~5K1.61×
05Virginia~20K1.26×
06Colorado~10K1.23×
07New Mexico~4K1.12×
08Texas~70K1.06×
09Maryland~10K1.06×
10North Dakota~2K1.06×
11Kansas~6K1.04×
12Massachusetts~20K1.03×
13Georgia~20K1.02×
14Oklahoma~8K0.96×
15Iowa~6K0.94×
16California~70K0.91×
17New Jersey~20K0.91×
18Alabama~9K0.91×
19Kentucky~8K0.89×
20Tennessee~10K0.88×
21Missouri~10K0.86×
22West Virginia~3K0.85×
23South Carolina~9K0.84×
24Idaho~3K0.84×
25South Dakota~1K0.84×
26Illinois~20K0.83×
27Wisconsin~9K0.83×
28Louisiana~8K0.83×
29Connecticut~6K0.83×
30Vermont~1K0.82×
31Mississippi~5K0.81×
32Rhode Island~2K0.81×
33New Hampshire~2K0.80×
34Pennsylvania~20K0.79×
35North Carolina~20K0.78×
36Arizona~10K0.78×
37Ohio~20K0.77×
38Nevada~6K0.77×
39Nebraska~3K0.77×
40Florida~40K0.76×
41Indiana~10K0.76×
42Washington~10K0.75×
43Utah~5K0.75×
44Arkansas~5K0.75×
45Delaware~1K0.73×
46Maine~2K0.72×
47Oregon~6K0.71×
48Montana~1K0.71×
49Michigan~10K0.70×
50Minnesota~7K0.69×
Fig. 06

Affinity by region

Affinity by region — American Chemical Society, United States
0.69×1.00×5.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the American Chemical Society audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for American Chemical Society audience
#·InterestCategoryAffinity×
01Nebraska LotteryGames100.63×
02EsriTechnology & Electronics71.53×
03Taco John'sFood & Beverages34.59×
04EvernoteInternet & Social Media33.26×
05Giant EagleShopping29.69×
06Carnegie HallArts & Culture27.41×
07Books-A-MillionLiterature27.05×
08Friendly'sFood & Beverages24.59×
09Winn-DixieShopping24.12×
10Florida LotteryGames20.00×
11Peter ThielBusiness & Career18.06×
12Vera FarmigaMovies & TV16.87×
13EdXKids & Family16.36×
14Duke EnergyHome & Garden14.21×
15Michigan LotteryGames11.27×
16Harris TeeterShopping10.76×
17Hy-VeeShopping10.71×
18Sustainable energyHome & Garden9.45×
19Stop & ShopShopping8.91×
20Renewable energyBusiness & Career6.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the American Chemical Society audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by American Chemical Society audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.98×
SustainabilityBALANCE2.59×
Family OrientationCONSERVATISM2.02×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by American Chemical Society audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.77×
Design AffinityPREMIUM0.78×
ExtroversionTHRILL0.80×
1.00× baseline
Section 06

Frequently asked questions

01

Who is American Chemical Society's target market in United States?

American Chemical Society's target market in United States covers an estimated 779,265 people, concentrated in California and New York.

02

What is the gender split and age of American Chemical Society customers?

50.1% of the American Chemical Society audience are female, 49.9% are male, with an average age of 41.0 years.

03

Which brands do American Chemical Society fans like most?

American Chemical Society fans show strongest brand affinity for Florida Lottery (20×), Nebraska Lottery (100.63×), and Winn-Dixie (24.12×) over the country average.

04

Where do American Chemical Society fans live in United States?

American Chemical Society fans in United States are most concentrated in California (reach ~70K), New York (reach ~70K), and Texas (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do American Chemical Society fans also like?

Beyond American Chemical Society itself, the audience over-indexes on Nebraska Lottery (100.63×), Winn-Dixie (24.12×), Books-A-Million (27.05×), and Giant Eagle (29.69×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for American Chemical Society. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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