Rascasse Audience Intelligence

Ashley Stewart Target Market in United States

A data profile of the people who buy, follow and care about Ashley Stewart in United States — modelled from more than twelve digital signal sources. Ashley Stewart has an estimated audience of 1,928,771 people in United States.

#1504among Brand in United States#643in Fashion & Accessoires

The average Ashley Stewart fan in United States is 42.6 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, New York.

Top brand affinities include Jennifer Love Hewitt, Cato Fashions, Lane Bryant, with strongest over-indexing on Jennifer Love Hewitt (20× the country average).

Demographically, the Ashley Stewart audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Community Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ashley Stewart fan in United States is more female, around 42.6 years old, with strong Community Orientation tendencies and a notable affinity for Jennifer Love Hewitt.

Category: Fashion & Accessoires · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ashley Stewart profile in United States.

Audience size
1.9M
in United States
Gender
89.6%♀
10.4% male
Age
42.6
average years
Country rank
#14644
Brand in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Ashley Stewart

89.6% are female, 10.4% are male, average age 42.6.

Fig. 02

Gender split

89.6%
Female
10.4%
Male
Demographic split for Ashley Stewart audience in United States
MetricValue
Female89.6%
Male10.4%
Average age42.6
Estimated audience size1,928,771
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Ashley Stewart audience in United States
Age bracketShare%
16-1911%
20-2914%
30-3922%
40-4932%
50+20%
Fig. 04

Worldwide distribution

97.1%

of the worldwide Ashley Stewart audience comes from United States.

Worldwide audience distribution share by country for Ashley Stewart
CountryShare
United States97.1%
Canada2.3%
Mexico0.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ashley Stewart audience in United States is strongest.

Fig. 05

Top regions by affinity

Ashley Stewart customers by region in United States
#RegionReachAffinity×
01Mississippi~60K3.93×
02Maryland~100K3.56×
03Louisiana~80K3.35×
04Alabama~90K3.12×
05Georgia~200K2.77×
06South Carolina~80K2.70×
07Illinois~100K2.22×
08Washington, District of Columbia~10K2.21×
09Michigan~100K2.20×
10Virginia~90K1.94×
11Tennessee~80K1.93×
12Ohio~90K1.53×
13North Carolina~90K1.52×
14Delaware~8K1.52×
15Indiana~50K1.43×
16New Jersey~70K1.38×
17New York~100K1.36×
18Arkansas~20K1.27×
19Missouri~40K1.25×
20Pennsylvania~80K1.15×
21Texas~200K1.10×
22Florida~100K0.91×
23Wisconsin~20K0.82×
24Wyoming~2K0.73×
25Connecticut~10K0.65×
26Kentucky~20K0.64×
27Montana~3K0.59×
28Alaska~2K0.59×
29Vermont~2K0.58×
30South Dakota~2K0.55×
31Idaho~5K0.47×
32Hawaii~4K0.46×
33Maine~3K0.44×
34Oklahoma~9K0.43×
35New Hampshire~3K0.41×
36West Virginia~4K0.39×
37Rhode Island~2K0.39×
38Kansas~6K0.37×
39Iowa~6K0.36×
40Nevada~7K0.35×
41Nebraska~3K0.35×
42New Mexico~3K0.34×
43California~70K0.31×
44Massachusetts~10K0.31×
45Utah~5K0.30×
46Minnesota~8K0.27×
47Arizona~10K0.25×
48Oregon~5K0.22×
49Colorado~6K0.20×
50Washington~7K0.19×
Fig. 06

Affinity by region

Affinity by region — Ashley Stewart, United States
0.19×1.00×3.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ashley Stewart audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ashley Stewart audience
#·InterestCategoryAffinity×
01Cato FashionsShopping36.85×
02Roaman'sFashion & Accessoires26.60×
03Jennifer Love HewittMovies & TV20.00×
04Woman WithinFashion & Accessoires14.58×
05Rainbow ShopsFashion & Accessoires14.30×
06Celebrity GossipNews13.40×
07Christina HendricksMovies & TV12.54×
08James FrancoMovies & TV11.44×
09Lane BryantFashion & Accessoires9.13×
10Kay JewelersFashion & Accessoires7.72×
11PacSunFashion & Accessoires7.16×
12Kat DenningsMovies & TV6.98×
13JumpsuitFashion & Accessoires5.79×
14Zoom!Business & Career4.18×
15QVCMovies & TV3.92×
16Discount storesShopping3.44×
17TMZInternet & Social Media3.01×
18Nordstrom rackFashion & Accessoires2.54×
19HairstyleBeauty & Wellness2.21×
20CosmeticsBeauty & Wellness1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ashley Stewart audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ashley Stewart audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.12×
Price SensitivityPREMIUM1.80×
IndulgenceJOY1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ashley Stewart audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.53×
PatriotismCONSERVATISM0.60×
SustainabilityBALANCE0.66×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Ashley Stewart's target market in United States?

Ashley Stewart's target market in United States covers an estimated 1,928,771 people, concentrated in Texas and Georgia.

02

What is the gender split and age of Ashley Stewart customers?

89.6% of the Ashley Stewart audience are female, 10.4% are male, with an average age of 42.6 years.

03

Which brands do Ashley Stewart fans like most?

Ashley Stewart fans show strongest brand affinity for Jennifer Love Hewitt (20×), Cato Fashions (36.85×), and Lane Bryant (9.13×) over the country average.

04

Where do Ashley Stewart fans live in United States?

Ashley Stewart fans in United States are most concentrated in Texas (reach ~200K), Georgia (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Ashley Stewart fans also like?

Beyond Ashley Stewart itself, the audience over-indexes on Cato Fashions (36.85×), Lane Bryant (9.13×), James Franco (11.44×), and PacSun (7.16×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Ashley Stewart audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ashley Stewart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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