A data profile of the people who buy, follow and care about Atlanta BeltLine in United States — modelled from more than twelve digital signal sources. Atlanta BeltLine has an estimated audience of 313,121 people in United States.
The average Atlanta BeltLine fan in United States is 36.8 years old, more female, and lives primarily in Georgia.
The audience is concentrated in Georgia, Florida, California.
Top brand affinities include Jonathan Rhys Meyers, D&R, Atlanta Hawks, with strongest over-indexing on Jonathan Rhys Meyers (764.61× the country average).
Demographically, the Atlanta BeltLine audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Patriotism, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Atlanta BeltLine fan in United States is more female, around 36.8 years old, with strong Patriotism tendencies and a notable affinity for Jonathan Rhys Meyers.
The key figures that characterise the Atlanta BeltLine profile in United States.
60.6% are female, 39.4% are male, average age 36.8.
| Metric | Value |
|---|---|
| Female | 60.6% |
| Male | 39.4% |
| Average age | 36.8 |
| Estimated audience size | 313,121 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 19% | |
| 30-39 | 21% | |
| 40-49 | 20% | |
| 50+ | 14% |
of the worldwide Atlanta BeltLine audience comes from United States.
| Country | Share |
|---|---|
| United States | 89.3% |
| United Kingdom | 1.9% |
| Germany | 1.7% |
Where the Atlanta BeltLine audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~200K | 27.95× | |
| 02 | Alabama | ~7K | 1.84× | |
| 03 | Washington, District of Columbia | ~1K | 1.32× | |
| 04 | South Carolina | ~5K | 1.27× | |
| 05 | Tennessee | ~6K | 1.17× | |
| 06 | North Carolina | ~7K | 0.87× | |
| 07 | Florida | ~20K | 0.86× | |
| 08 | Alaska | <1K | 0.84× | |
| 09 | South Dakota | <1K | 0.83× | |
| 10 | North Dakota | <1K | 0.83× | |
| 11 | Vermont | <1K | 0.81× | |
| 12 | Mississippi | ~2K | 0.79× | |
| 13 | Montana | <1K | 0.78× | |
| 14 | Idaho | ~1K | 0.75× | |
| 15 | Louisiana | ~3K | 0.73× | |
| 16 | Rhode Island | <1K | 0.72× | |
| 17 | Delaware | <1K | 0.72× | |
| 18 | West Virginia | <1K | 0.70× | |
| 19 | Hawaii | <1K | 0.70× | |
| 20 | Maine | <1K | 0.70× | |
| 21 | New Hampshire | <1K | 0.69× | |
| 22 | Virginia | ~4K | 0.68× | |
| 23 | New Mexico | <1K | 0.67× | |
| 24 | Nebraska | <1K | 0.65× | |
| 25 | New York | ~10K | 0.64× | |
| 26 | Massachusetts | ~3K | 0.63× | |
| 27 | Maryland | ~3K | 0.61× | |
| 28 | Arkansas | ~1K | 0.61× | |
| 29 | Kentucky | ~2K | 0.60× | |
| 30 | Iowa | ~1K | 0.59× | |
| 31 | Kansas | ~1K | 0.59× | |
| 32 | Connecticut | ~2K | 0.57× | |
| 33 | Oklahoma | ~2K | 0.55× | |
| 34 | Illinois | ~5K | 0.54× | |
| 35 | Utah | ~1K | 0.54× | |
| 36 | Nevada | ~1K | 0.53× | |
| 37 | Colorado | ~2K | 0.51× | |
| 38 | Missouri | ~2K | 0.50× | |
| 39 | Oregon | ~2K | 0.50× | |
| 40 | Ohio | ~4K | 0.47× | |
| 41 | Michigan | ~3K | 0.47× | |
| 42 | New Jersey | ~3K | 0.47× | |
| 43 | Indiana | ~2K | 0.47× | |
| 44 | Minnesota | ~2K | 0.47× | |
| 45 | Wisconsin | ~2K | 0.46× | |
| 46 | Pennsylvania | ~4K | 0.44× | |
| 47 | Washington | ~2K | 0.44× | |
| 48 | Arizona | ~2K | 0.41× | |
| 49 | Texas | ~9K | 0.38× | |
| 50 | California | ~10K | 0.35× |
The strongest cross-interests of the Atlanta BeltLine audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jonathan Rhys Meyers | Fashion & Accessoires | 764.61× | ||
| 02 | Atlanta United FC | Sports | 30.37× | ||
| 03 | D&R | Technology & Electronics | 20.00× | ||
| 04 | Roche Bobois | Home & Garden | 17.87× | ||
| 05 | Johns Hopkins University | Business & Career | 17.27× | ||
| 06 | Enya | Music & Radio | 16.36× | ||
| 07 | cavenders | Fashion & Accessoires | 15.93× | ||
| 08 | Atlanta Hawks | Sports | 8.70× | ||
| 09 | Shellac | Beauty & Wellness | 6.85× | ||
| 10 | Atlanta Braves | Sports | 6.83× | ||
| 11 | Boot Barn | Fashion & Accessoires | 6.62× | ||
| 12 | Clinical trial | Health | 3.65× | ||
| 13 | Nordstrom rack | Fashion & Accessoires | 3.25× | ||
| 14 | Airbnb | Travel & Leisure | 2.71× | ||
| 15 | Mortgage loans | Business & Career | 2.68× | ||
| 16 | Chick-fil-A | Food & Beverages | 2.64× | ||
| 17 | IKEA | Home & Garden | 2.30× | ||
| 18 | Trader Joe's | Shopping | 2.24× | ||
| 19 | Internet & Social Media | 1.91× | |||
| 20 | Furniture | Home & Garden | 1.74× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.32× | |
| Family Orientation | CONSERVATISM | 1.96× | |
| Urban Lifestyle | OPEN | 1.92× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.84× | |
| Pet Ownership | JOY | 0.90× | |
| Need for Security | CONSERVATISM | 0.90× |
Atlanta BeltLine's target market in United States covers an estimated 313,121 people, concentrated in Georgia and Florida.
60.6% of the Atlanta BeltLine audience are female, 39.4% are male, with an average age of 36.8 years.
Atlanta BeltLine fans show strongest brand affinity for Jonathan Rhys Meyers (764.61×), D&R (20×), and Atlanta Hawks (8.7×) over the country average.
Atlanta BeltLine fans in United States are most concentrated in Georgia (reach ~200K), Florida (reach ~20K), and California (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Atlanta BeltLine itself, the audience over-indexes on D&R (20×), Atlanta Hawks (8.7×), Atlanta Braves (6.83×), and Johns Hopkins University (17.27×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Atlanta BeltLine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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