Atrophy Audience in United States
Atrophy has an estimated audience of 1,172,331 people in United States. 35.9% are female, 64.1% are male, average age 35.5. Top brand affinities: nbc chicago, WAOW, John Key, richard speight jr, Ashley Monroe.
Top brand affinities include nbc chicago, WAOW, John Key, with strongest over-indexing on nbc chicago (1.57× the country average). Demographically, the Atrophy audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Individualism, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Atrophy fans
| Metric | Value |
|---|---|
| Female | 35.9% |
| Male | 64.1% |
| Average age | 35.5 |
| Estimated audience size | 1,172,331 |
Audience persona
The typical Atrophy fan in United States is more male, around 35.5 years old, with strong Individualism tendencies and a notable affinity for nbc chicago.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| nbc chicago | 1.57× | Movies & TV |
| WAOW | 1.88× | Movies & TV |
| John Key | 1.86× | Politics & Society |
| richard speight jr | 1.63× | Movies & TV |
| Ashley Monroe | 1.57× | Music & Radio |
| 100 metres hurdles | 1.53× | Sports |
| Alex Box (Makeup Artist) | 3.97× | Beauty & Wellness |
| Lydia Cacho | 1.83× | Movies & TV |
| Ke Buena México | 1.98× | Music & Radio |
| Assemblage 23 | 1.62× | Music & Radio |
| Ivan Basso | 1.53× | Sports |
| Bozkurt, Kastamonu | 1.5× | Travel & Leisure |
| BraaiBoy | 1.75× | Food & Beverages |
| The Original Budweiser Budvar | 1.68× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 1.27 |
| LGBTQ+ Identity | OPEN | 1.18 |
| Price Sensitivity | PREMIUM | 1.11 |
| Spirituality | BALANCE | 1.1 |
| Social Media Usage | JOY | 1.1 |
| Creativity | OPEN | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 52.8% |
| India | 11.9% |
| United Kingdom | 7.8% |
See Atrophy audiences in other countries
More Metal audiences in United States
- Avatar (14,119,971)
- Atlas (10,056,194)
- Schizophrenia (8,604,582)
- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for Atrophy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.