Rascasse Audience Intelligence

Batam Audience in United States

A data profile of the people who buy, follow and care about Batam in United States — modelled from more than twelve digital signal sources. Batam has an estimated audience of 353,033 people in United States.

#5055among POI in United States#3659in Travel & Leisure

The average Batam fan in United States is 30.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Part Time Jobs, Peter Thiel, Sharon Stone, with strongest over-indexing on Part Time Jobs (161.21× the country average).

Demographically, the Batam audience skews balanced with an average age of 30.6, and over-indexes on personality traits such as Patriotism, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Batam fan in United States is balanced, around 30.6 years old, with strong Patriotism tendencies and a notable affinity for Part Time Jobs.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Batam profile in United States.

Audience size
353K
in United States
Gender
50.7%♀
49.3% male
Age
30.6
average years
Country rank
#44413
POI in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Batam fans

50.7% are female, 49.3% are male, average age 30.6.

Fig. 02

Gender split

50.7%
Female
49.3%
Male
Demographic split for Batam audience in United States
MetricValue
Female50.7%
Male49.3%
Average age30.6
Estimated audience size353,033
Fig. 03

Age distribution

Ø 30.6
average years
Age distribution of the Batam audience in United States
Age bracketShare%
16-1944%
20-2923%
30-3914%
40-4911%
50+8%
Fig. 04

Worldwide distribution

7.6%

of the worldwide Batam audience comes from United States.

Worldwide audience distribution share by country for Batam
CountryShare
Indonesia50.8%
United States7.6%
Japan6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Batam audience in United States is strongest.

Fig. 05

Top regions by affinity

Batam fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K2.15×
02Washington~10K1.88×
03California~60K1.58×
04New York~30K1.35×
05Massachusetts~9K1.34×
06Virginia~10K1.22×
07Hawaii~2K1.22×
08Alaska<1K1.16×
09Oregon~5K1.15×
10Texas~30K1.12×
11Colorado~6K1.12×
12Illinois~10K1.11×
13Utah~3K1.05×
14New Hampshire~1K1.05×
15Vermont<1K1.04×
16Rhode Island~1K1.03×
17New Jersey~9K1.02×
18Minnesota~5K1.00×
19North Dakota<1K1.00×
20Maryland~6K0.99×
21Connecticut~4K0.99×
22Nevada~3K0.99×
23South Dakota<1K0.99×
24Idaho~2K0.98×
25Montana<1K0.97×
26Maine~1K0.96×
27Delaware<1K0.94×
28Georgia~10K0.93×
29Arizona~7K0.93×
30Wisconsin~5K0.92×
31New Mexico~2K0.92×
32Kansas~3K0.91×
33West Virginia~2K0.91×
34Nebraska~2K0.90×
35Iowa~3K0.88×
36Pennsylvania~10K0.87×
37North Carolina~9K0.87×
38Arkansas~3K0.87×
39Mississippi~3K0.87×
40Louisiana~4K0.86×
41Oklahoma~3K0.86×
42Florida~20K0.85×
43Indiana~5K0.84×
44Missouri~5K0.84×
45South Carolina~4K0.83×
46Alabama~4K0.83×
47Kentucky~4K0.83×
48Tennessee~6K0.81×
49Ohio~9K0.80×
50Michigan~7K0.79×
Fig. 06

Affinity by region

Affinity by region — Batam, United States
0.79×1.00×2.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Batam audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Batam audience
#·InterestCategoryAffinity×
01Part Time JobsBusiness & Career161.21×
02Lea SalongaMovies & TV52.51×
03The X-FilesMovies & TV26.71×
04Sharon StoneMovies & TV24.36×
05Western DigitalTechnology & Electronics24.05×
06Peter ThielBusiness & Career20.00×
07Tropic ThunderMovies & TV20.00×
08Christian SlaterMovies & TV17.12×
09MP3Technology & Electronics16.24×
10John MalkovichMovies & TV15.44×
11Kuala LumpurTravel & Leisure14.03×
12GoDaddyTechnology & Electronics13.92×
13Giant FoodFood & Beverages11.02×
14Owen WilsonMovies & TV10.64×
15Memphis GrizzliesSports8.89×
16Minnesota TimberwolvesSports6.25×
17Bank of AmericaBusiness & Career5.82×
18Micro CenterShopping5.63×
19High schoolBusiness & Career4.74×
20Wawa Inc.Shopping4.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Batam audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Batam audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.93×
Luxury OrientationPREMIUM1.88×
Quality AwarenessPREMIUM1.82×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Batam audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.72×
CreativityOPEN0.83×
TraditionCONSERVATISM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Batam have in United States?

Batam has an estimated audience of 353,033 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Batam fans?

50.7% of Batam fans are female, 49.3% are male, with an average age of 30.6 years.

03

Which brands do Batam fans like most?

Batam fans show strongest brand affinity for Part Time Jobs (161.21×), Peter Thiel (20×), and Sharon Stone (24.36×) over the country average.

04

Where do Batam fans live in United States?

Batam fans in United States are most concentrated in California (reach ~60K), Texas (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Batam fans also like?

Beyond Batam itself, the audience over-indexes on Peter Thiel (20×), Sharon Stone (24.36×), Bank of America (5.82×), and Lea Salonga (52.51×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See Batam audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Batam. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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