Bearpaw (footwear) Audience in United States

Bearpaw (footwear) has an estimated audience of 659,788 people in United States. 75.2% are female, 24.8% are male, average age 40.0. Top regions: California, New York, Pennsylvania. Top brand affinities: Weleda, Kérastase, Oscar Isaac, Dredd, LibreOffice.

The average Bearpaw (footwear) fan in United States is 40.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Pennsylvania. Top brand affinities include Weleda, Kérastase, Oscar Isaac, with strongest over-indexing on Weleda (132.59× the country average). Demographically, the Bearpaw (footwear) audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear

Demographics of Bearpaw (footwear) fans

Demographic split for Bearpaw (footwear) audience in United States
MetricValue
Female75.2%
Male24.8%
Average age40.0
Estimated audience size659,788

Audience persona

The typical Bearpaw (footwear) fan in United States is more female, around 40.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Weleda.

Top regions in United States

Top regions ranked by reach for Bearpaw (footwear) in United States
RegionReachAffinity
California57,2090.79×
New York40,1701.09×
Pennsylvania27,4471.24×
Illinois25,5251.16×
Texas24,2950.43×
Ohio23,0111.13×
Michigan21,6921.26×
Washington14,6781.11×
Florida13,7750.31×
Wisconsin13,3701.35×
Massachusetts13,2221.02×
New Jersey12,8860.77×
Georgia12,5300.62×
Minnesota12,0931.28×
North Carolina11,9710.6×
Indiana11,0730.92×
Virginia10,5890.66×
Maryland9,2460.81×
Missouri9,0990.86×
Tennessee8,7420.66×
Oregon8,4531.12×
Alaska7,9155.61×
Kentucky7,2690.88×
Colorado7,1910.69×
Arizona6,9070.51×
Iowa6,5321.2×
Connecticut6,2000.94×
Oklahoma5,8850.8×
Alabama5,6060.61×
Kansas4,8530.93×
South Carolina4,6220.47×
Nevada4,4820.7×
Utah4,2780.72×
New Hampshire4,1001.58×
Nebraska4,0321.22×
Arkansas4,0080.74×
Idaho3,8471.16×
Maine3,6231.53×
West Virginia3,6221.18×
Mississippi3,1570.58×
Louisiana3,1390.37×
New Mexico2,6020.79×
Rhode Island2,2291.06×
South Dakota2,0621.35×
Montana2,0351.11×
North Dakota1,9561.44×
Delaware1,4040.77×
Wyoming1,2041.23×
Vermont1,0360.89×
Washington, District of Columbia9870.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bearpaw (footwear) audience
BrandAffinityCategory
Weleda132.59×Beauty & Wellness
Kérastase50×Beauty & Wellness
Oscar Isaac34.43×Movies & TV
Dredd85.67×Movies & TV
LibreOffice93.87×Technology & Electronics
Key Food37.56×Shopping
DuckDuckGo16.01×Internet & Social Media
Sharon Stone25.58×Movies & TV
Zoe Saldana17.08×Movies & TV
La Roche-Posay17.71×Beauty & Wellness
Bioderma26.88×Beauty & Wellness
Abt Electronics51.33×Shopping
Eyelash extensions8.03×Beauty & Wellness
Caudalie24.52×Beauty & Wellness
Nivea22.73×Beauty & Wellness
Paperless Post24.95×Shopping
Taron Egerton20×Movies & TV
Google Maps4.01×Internet & Social Media
Indeed.com4.16×Business & Career
Capital One3.86×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bearpaw (footwear) audience
TraitClusterScore
Luxury OrientationPREMIUM4.18
IndulgenceJOY2.1
Pet OwnershipJOY1.81
Design AffinityPREMIUM1.7
Price SensitivityPREMIUM1.69
Quality AwarenessPREMIUM1.55

Worldwide distribution

Worldwide audience distribution share by country for Bearpaw (footwear)
CountryShare
United States71.8%
Japan5.8%
Germany3.8%

See Bearpaw (footwear) audiences in other countries

More Footwear audiences in United States

Frequently asked questions

How many fans does Bearpaw (footwear) have in United States?

Bearpaw (footwear) has an estimated audience of 659,788 people in United States, concentrated in California and New York.

What is the gender split and age of Bearpaw (footwear) fans?

75.2% of Bearpaw (footwear) fans are female, 24.8% are male, with an average age of 40.0 years.

Which brands do Bearpaw (footwear) fans like most?

Bearpaw (footwear) fans show strongest brand affinity for Weleda (132.59×), Kérastase (50×), and Oscar Isaac (34.43×) over the country average.

Where do Bearpaw (footwear) fans live in United States?

Bearpaw (footwear) fans in United States are most concentrated in California (reach 57,209), New York (reach 40,170), and Pennsylvania (reach 27,447). These three regions account for the largest share of the active audience.

What other brands do Bearpaw (footwear) fans also like?

Beyond Bearpaw (footwear) itself, the audience over-indexes on Kérastase (50×), Oscar Isaac (34.43×), Dredd (85.67×), and LibreOffice (93.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bearpaw (footwear). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.