A data profile of the people who buy, follow and care about Beer and breweries by region in United States — modelled from more than twelve digital signal sources. Beer and breweries by region has an estimated audience of 1,451,507 people in United States.
Beer and breweries by region has an estimated audience of 1,451,507 people in United States. 60.8% are female, 39.2% are male, average age 38.6. Top brand affinities: Hart of Dixie, Natasha Lyonne, In the Heights, Zootopia, Jonathan Groff.
Top brand affinities include Hart of Dixie, Natasha Lyonne, In the Heights, with strongest over-indexing on Hart of Dixie (35.32× the country average).
Demographically, the Beer and breweries by region audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Convenience Orientation, Patriotism.
The typical Beer and breweries by region fan in United States is more female, around 38.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Hart of Dixie.
The key figures that characterise the Beer and breweries by region profile in United States.
60.8% are female, 39.2% are male, average age 38.6.
| Metric | Value |
|---|---|
| Female | 60.8% |
| Male | 39.2% |
| Average age | 38.6 |
| Estimated audience size | 1,451,507 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 18% | |
| 30-39 | 16% | |
| 40-49 | 19% | |
| 50+ | 22% |
of the worldwide Beer and breweries by region audience comes from United States.
| Country | Share |
|---|---|
| United States | 58.5% |
| United Kingdom | 11.7% |
| Brazil | 7.3% |
The strongest cross-interests of the Beer and breweries by region audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hart of Dixie | Movies & TV | 35.32× | ||
| 02 | In the Heights | Music & Radio | 27.37× | ||
| 03 | Flamingo Las Vegas | Travel & Leisure | 15.06× | ||
| 04 | Jonathan Groff | Movies & TV | 13.95× | ||
| 05 | Natasha Lyonne | Movies & TV | 12.61× | ||
| 06 | Zootopia | Movies & TV | 8.86× | ||
| 07 | Beer festival | Food & Beverages | 7.46× | ||
| 08 | Weather forecasting | Home & Garden | 3.75× | ||
| 09 | QVC | Movies & TV | 3.24× | ||
| 10 | FedEx | Business & Career | 2.89× | ||
| 11 | Discount stores | Shopping | 2.48× | ||
| 12 | Mortgage loans | Business & Career | 2.46× | ||
| 13 | Shopping malls | Shopping | 2.10× | ||
| 14 | Airbnb | Travel & Leisure | 2.09× | ||
| 15 | Pizza Hut | Food & Beverages | 1.82× | ||
| 16 | Trader Joe's | Shopping | 1.81× | ||
| 17 | Barbecue | Food & Beverages | 1.77× | ||
| 18 | Planet Fitness | Sports | 1.75× | ||
| 19 | Internet & Social Media | 1.71× | |||
| 20 | Beer | Food & Beverages | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.89× | |
| Patriotism | CONSERVATISM | 1.70× | |
| Urban Lifestyle | OPEN | 1.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.82× | |
| Design Affinity | PREMIUM | 0.83× | |
| Creativity | OPEN | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Beer and breweries by region. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.