Ben Rice Audience in United States
Ben Rice has an estimated audience of 1,235,968 people in United States. 40.5% are female, 59.5% are male, average age 35.6. Top brand affinities: Houston Astros, Kia Sportage, New York Yankees, Los Angeles Dodgers, Toyota Supra.
Top brand affinities include Houston Astros, Kia Sportage, New York Yankees, with strongest over-indexing on Houston Astros (9.49× the country average). Demographically, the Ben Rice audience skews more male with an average age of 35.6, and over-indexes on personality traits such as LGBTQ+ Identity, Sports Activity.
Category: Sports · Type: Person · Subtype: Baseball
Demographics of Ben Rice fans
| Metric | Value |
|---|---|
| Female | 40.5% |
| Male | 59.5% |
| Average age | 35.6 |
| Estimated audience size | 1,235,968 |
Audience persona
The typical Ben Rice fan in United States is more male, around 35.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Houston Astros.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Houston Astros | 9.49× | Sports |
| Kia Sportage | 20.61× | Cars & Mobility |
| New York Yankees | 5.17× | Sports |
| Los Angeles Dodgers | 6.01× | Sports |
| Toyota Supra | 11.46× | Cars & Mobility |
| MLB | 2.41× | Sports |
| Boston Red Sox | 4.88× | Sports |
| Honda HR-V | 13.92× | Cars & Mobility |
| Hair Extensions | 3.16× | Beauty & Wellness |
| Scooby-Doo | 2.73× | Movies & TV |
| Pre-school playgroup | 15.15× | Kids & Family |
| Los Angeles Lakers | 2.3× | Sports |
| House music | 2.83× | Music & Radio |
| Rick and Morty | 3.24× | Movies & TV |
| FC Bayern Munich | 3.04× | Sports |
| Livemusic | 2.24× | Music & Radio |
| Cyberpunk 2077 | 7.73× | Games |
| FIFA World Cup | 1.62× | Sports |
| High school | 2.22× | Business & Career |
| Chicago Cubs | 2.79× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.22 |
| Sports Activity | POWER | 1.09 |
| Early Adopter Mentality | POWER | 1.07 |
| Luxury Orientation | PREMIUM | 1.03 |
| Social Media Usage | JOY | 1.02 |
| Risk Appetite | THRILL | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 88.5% |
| Canada | 5.0% |
| Mexico | 1.5% |
See Ben Rice audiences in other countries
More Baseball audiences in United States
- MLB (63,450,411)
- New York Yankees (27,112,314)
- Detroit Tigers (26,562,248)
- Chicago Cubs (20,317,705)
- Los Angeles Dodgers (19,256,138)
How to read this data
Audience size is the estimated number of people in United States who actively search for Ben Rice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.