Rascasse Audience Intelligence

Bichon Frisé Audience in United States

A data profile of the people who buy, follow and care about Bichon Frisé in United States — modelled from more than twelve digital signal sources. Bichon Frisé has an estimated audience of 382,969 people in United States.

#68among Dog breed in United States#12496among Topic in United States#600in Pets & Animals

The average Bichon Frisé fan in United States is 42.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include QVC, FedEx, Pinterest, with strongest over-indexing on QVC (5.73× the country average).

Demographically, the Bichon Frisé audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Family Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bichon Frisé fan in United States is more female, around 42.5 years old, with strong Family Orientation tendencies and a notable affinity for QVC.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bichon Frisé profile in United States.

Audience size
383K
in United States
Gender
80.3%♀
19.7% male
Age
42.5
average years
Country rank
#42602
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bichon Frisé fans

80.3% are female, 19.7% are male, average age 42.5.

Fig. 02

Gender split

80.3%
Female
19.7%
Male
Demographic split for Bichon Frisé audience in United States
MetricValue
Female80.3%
Male19.7%
Average age42.5
Estimated audience size382,969
Fig. 03

Age distribution

Ø 42.5
average years
Age distribution of the Bichon Frisé audience in United States
Age bracketShare%
16-1919%
20-2914%
30-3912%
40-4921%
50+34%
Fig. 04

Worldwide distribution

12.1%

of the worldwide Bichon Frisé audience comes from United States.

Worldwide audience distribution share by country for Bichon Frisé
CountryShare
Poland15.7%
United States12.1%
France12.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bichon Frisé audience in United States is strongest.

Fig. 05

Top regions by affinity

Bichon Frisé fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~9K1.16×
02Georgia~10K1.15×
03Tennessee~9K1.15×
04Virginia~10K1.14×
05Texas~40K1.13×
06Arkansas~4K1.13×
07Florida~30K1.11×
08Washington~9K1.11×
09Nevada~4K1.11×
10Utah~4K1.11×
11Alaska<1K1.11×
12Missouri~7K1.09×
13Kentucky~5K1.09×
14Oklahoma~5K1.09×
15Maryland~7K1.08×
16Alabama~6K1.07×
17California~40K1.06×
18North Carolina~10K1.06×
19Idaho~2K1.05×
20Louisiana~5K1.04×
21Colorado~6K1.02×
22Illinois~10K1.01×
23South Carolina~6K1.01×
24West Virginia~2K1.01×
25Oregon~4K1.00×
26Mississippi~3K1.00×
27Kansas~3K1.00×
28Ohio~10K0.99×
29New Jersey~10K0.99×
30Indiana~7K0.99×
31Pennsylvania~10K0.97×
32Massachusetts~7K0.97×
33Connecticut~4K0.97×
34New York~20K0.96×
35Iowa~3K0.96×
36Delaware~1K0.96×
37South Dakota<1K0.96×
38Michigan~9K0.93×
39Rhode Island~1K0.92×
40Minnesota~5K0.91×
41Nebraska~2K0.91×
42Wisconsin~5K0.90×
43Washington, District of Columbia~1K0.89×
44North Dakota<1K0.89×
45Montana<1K0.87×
46New Mexico~2K0.86×
47Hawaii~1K0.86×
48New Hampshire~1K0.86×
49Maine~1K0.83×
50Vermont<1K0.81×
Fig. 06

Affinity by region

Affinity by region — Bichon Frisé, United States
0.81×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bichon Frisé audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bichon Frisé audience
#·InterestCategoryAffinity×
01Elderly careHealth8.48×
02PetSmartShopping6.14×
03QVCMovies & TV5.73×
04Dog groomingPets & Animals5.17×
05FedExBusiness & Career4.10×
06Sustainable energyHome & Garden4.08×
07Renewable energyBusiness & Career3.57×
08Veterinary medicineBusiness & Career3.18×
09Discount storesShopping2.83×
10Pet foodPets & Animals2.60×
11Mortgage loansBusiness & Career2.43×
12Trader Joe'sShopping2.41×
13Pet storePets & Animals2.40×
14PinterestInternet & Social Media2.36×
15Shopping mallsShopping2.24×
16AirbnbTravel & Leisure2.14×
17Organic foodFood & Beverages2.00×
18FurnitureHome & Garden1.82×
19McDonald'sFood & Beverages1.70×
20Target CorporationShopping1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bichon Frisé audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bichon Frisé audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.46×
SustainabilityBALANCE1.74×
Convenience OrientationPREMIUM1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bichon Frisé audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.97×
Luxury OrientationPREMIUM0.97×
Healthy LifestyleBALANCE0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bichon Frisé have in United States?

Bichon Frisé has an estimated audience of 382,969 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bichon Frisé fans?

80.3% of Bichon Frisé fans are female, 19.7% are male, with an average age of 42.5 years.

03

Which brands do Bichon Frisé fans like most?

Bichon Frisé fans show strongest brand affinity for QVC (5.73×), FedEx (4.1×), and Pinterest (2.36×) over the country average.

04

Where do Bichon Frisé fans live in United States?

Bichon Frisé fans in United States are most concentrated in California (reach ~40K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Bichon Frisé fans also like?

Beyond Bichon Frisé itself, the audience over-indexes on FedEx (4.1×), Pinterest (2.36×), PetSmart (6.14×), and Trader Joe's (2.41×) compared to the United States average.

Appendix

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See Bichon Frisé audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bichon Frisé. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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